Birth Your Online Business with Nichole Joy: Recent Episodes

Nichole Joy

The live-training style business podcast that is helping entrepreneurs build and expand their business online. You'll learn new ways to take your important work online, reach more people and grow your business.

I'm Nichole Joy, Business Mentor. I’m here to help you birth & expand your business online. As your guide, I combine: the logistics of building the foundation of your online business; a heavy dose of energy healing work; and magic! I’m committed to deprogramming for the sake of expansion in our lives, and businesses. For the past several years, I’ve been peeling off the layers of conditioning in every area of my life and business. I’ve gone from C-section —> unassisted home birth, tossed my scale, had my breast implants removed, quit hormonal birth control and stopped using heat products on my hair. In the process, I've remembered my body’s power, fallen back in love with my itty bitties, the magic of my cycle, and my natural wavy / curly-ish hair.

As for my business, I’m deprogramming one piece at a time. Let’s unschool and rebirth yours.

There are the questions you ask out loud…and the ones you’re holding quietly underneath.

In this episode, I’m answering both.

This is a grounded, transparent walkthrough of what the Mother Line work actually is, how it works, and what you’re stepping into if you feel called toward it.

Not to convince you. Not to sell you.

But to give you the clarity you need to make a clean decision.

Inside This EpisodeWe cover:

What the Mother Line is — and what it isn’t
Why this work goes beyond coaching, therapy, or certification
What it means to work with your “spiritual soup” (inherited patterns + lineage)
Why the goal isn’t to be perfect… but to be different

Common Questions, Answered * Is this only for doulas or birth workers? * Do I have to be a mother to do this work? * What if I have a good relationship with my mom? * How do I know if this is for me?

How the Work Actually Works * What the 6-week container looks like * How Expansion Principle (EP) energy healing works * Why healing happens in layers * Why you do not need to relive trauma for this to work * What makes this different from therapy * Is this work safe for your nervous system? * What if you don’t understand how it works? * What if things you’ve already worked on come back up?

What You Can ExpectThis work doesn’t promise perfection. It changes: * how you respond * how you relate * what you carry * and what you no longer do

It impacts your:

relationships
motherhood
identity
business
and the way you move through your life
Retreat + Logistics
November 5–6, 2026
Indian Rocks Beach, Florida
Intimate, limited capacity
Lodging not included (group coordination available)

Retreat ticket includes access to the full 6-week virtual program.

A Final Note

You don’t need to understand this work for it to work. You need to feel it.

And at some point, the question becomes: not “Do I have enough information?” but “Do I recognize myself in this?”

If you feel the pull:

Apply for the Mother Line Program → https://www.nicholejoy.com/mother-line

If we’ve worked together before: → Send me a DM

If you have questions after listening, you’re always welcome to reach out.

You may have been taught that the most important thing you bring into a birth room is your training.

Your certifications.

Your techniques.

Your beautifully packed doula bag.

And while those things matter…

They’re not the deepest layer.

The most important thing you bring into the birth room is your nervous system.

A Shift Is Happening

Over the past several years, the doula industry has moved through different phases.

There was a strong focus on certifications and techniques.

Then came the rise of digital doulaship—bringing education, support, and resources to families online.

And now something deeper is emerging.

The doula era is evolving.

The work is expanding.

Because no matter how much you prepare your clients—or how much you educate yourself—you can’t out-prepare a dysregulated nervous system.

In This Episode, You’ll Hear About

• Why the nervous system may be the most important thing you bring into a birth space

• How the doula industry has evolved over the past several years

• Why regulation changes the entire energy of the birth room

• How inherited patterns can influence how you hold space for clients

• The connection between nervous system work, burnout, and sustainability in birth work

• Why healing through the mother line changes both your work and your life

The Deeper Layer of Birth Work

When you begin regulating your nervous system and healing the patterns held in your body—especially those inherited through generations of women—something shifts.

Your presence in the birth room changes.

The way you hold boundaries in your business changes.

Your capacity to hold space for clients changes.

Even your relationship with power, money, and leadership can begin to shift.

This isn’t just about birth.

It’s about how you live and lead as a woman.

Why I’m Back

I’m stepping back into the doula world because the conversation is evolving.

And the next era of birth work isn’t just about techniques or certifications.

It’s about regulated nervous systems.

It’s about healing what we carry in our bodies and in our lineage.

It’s about becoming fully expressed versions of ourselves rather than living a modern-day version of our grandmothers’ survival.

If This Work Is Calling You

The Mother Line program is where we go deeper into this work together.

Inside this experience, you’ll explore healing inherited patterns through mother line work and Expansion Principle energy healing.

The next cohort begins March 23 and includes:

• a six-week virtual container

• an intimate in-person retreat option in November

• limited private support opportunities

If you feel called to explore this deeper layer of healing and leadership, you can apply here: https://www.nicholejoy.com/mother-line

What if the way you react to life… didn’t start with you?

If you’ve ever noticed yourself responding to your children, your relationships, or situations in life in ways that don’t fully match the woman you know you want to be, there may be deeper patterns at play.

Not everything you carry started with you.

In this episode, you’ll explore the concept of your mother line—the generations of women who came before you and the energetic, emotional, and nervous system patterns that move through that lineage.

Nichole explains your “spiritual soup,” the information you inherit from your life experiences, your soul’s journey, and your lineage. But you don’t only inherit trauma. You also inherit resilience, survival wisdom, and power from the women who came before you.

In this episode, you’ll Learn the three phases of mother line healing:

Awareness - Recognizing that some of the patterns you carry did not originate with you.
Healing - Shifting inherited information at the origin.
Embodiment - Living differently as those patterns begin to change. Nichole also shares how Expansion Principle energy healing works and why healing inherited patterns doesn’t require reliving trauma or knowing every detail of what occurred in previous generations.

Through personal stories—including her own birth experiences and motherhood journey—Nichole explains how lineage healing has changed the way she parents, leads, and moves through the world.

This work isn’t about becoming perfect. It’s about becoming different.

Why This Work Matters

When you shift patterns in your lineage, the ripple effect moves forward—into your children, your relationships, and the generations that come after you.

If you’re listening to this and recognizing yourself in these patterns, you may be ready to begin this work in a deeper way.

The Mother Line program is where we do that together.

This experience includes a virtual container and an optional intimate in-person retreat (November ‘5-6, 2026) where we focus on healing inherited patterns through mother line work and Expansion Principle energy healing. Participants in the virtual experience also receive early access to Nichole’s upcoming memoir: Walking Mom Home.

This work changes how you live as a woman—and what your children inherit from you.

Apply here: https://www.nicholejoy.com/mother-line

In this episode, Nichole sits down with Dr. Robert Yu, a holistic-minded periodontist based in St. Petersburg, Florida, to explore how pregnancy, postpartum, and the seasons of motherhood can impact your teeth, gums, and overall oral health.

Dr. Yu was the surgeon behind Nichole’s year-long dental healing journey — removing old root canals, clearing infections, rebuilding bone with grafts and a sinus lift, and placing a ceramic dental implant. Together, they dive into the often-overlooked connection between motherhood, hormones, nutrient depletion, bone health, and gum disease — and what every woman should know about supporting her mouth and body through each stage of life.

This conversation bridges holistic dentistry and conventional periodontal care, offering education, empowerment, and real-life insight for women who want to approach dental health from a whole-body perspective.

What You’ll Learn in This Episode

How pregnancy and postpartum nutrient depletion affect bone and gum health
The link between periodontal disease and pregnancy outcomes like preterm or low-birth-weight babies
Why many OB-GYNs and midwives don’t emphasize gum exams — and why they should
The difference between traditional titanium implants and metal-free ceramic (zirconia) implants
The mouth–body connection: how oral bacteria can influence heart health, inflammation, and systemic disease
Dr. Yu’s preferred vitamin and mineral support for jawbone healing (vitamin D, calcium, potassium, and Metagenics Bone Builder
Why informed consent matters in dentistry — and how to advocate for yourself as a patient
The truth about bone graft materials (human, animal, and synthetic) and how to make an informed choice
Dr. Yu’s thoughts on light therapy, microcirculation, and energy-based healing for post-surgical recovery
The power of collaboration between dentists, functional medicine doctors, and holistic providers
Pregnancy and breastfeeding can deplete minerals and weaken bone structure, including the jawbone.
Healthy gums support a healthy pregnancy — untreated gum disease has been linked to preterm birth.
A gum exam (periodontal exam) is just as important as a dental cleaning for expecting or new moms.
Bone and gum health are influenced by vitamin D, calcium, and hormonal shifts.
Holistic dentistry bridges prevention and science, empowering women to make choices that align with both intuition and evidence.

Root canals. Bone grafting. Energy healing. Moon cycles. And a year without a back tooth.

In this candid solo episode, I walk you through the full-circle story of undoing two old root canals, healing bone loss, navigating surgical dentistry, and doing it all in my own way—blending conventional medicine with Expansion Principle energy healing, crystal support, and loads of intuitive prep work. You’ll hear:

- Why I chose to remove my root canals and what influenced my decision
- How I found the right providers (yes, plural) and vetted them
- The difference between the two surgeries—and why one was way more challenging than the other
- How I used energy healing, moon phases, and herbal support to guide recovery
What this journey taught me about shame, teeth, motherhood, and self-trust

🦷 This is Part 1 of a 2-part series. In Part 2, I’ll be interviewing my periodontist to bring you the expert lens.

💬 Got questions you’d love me to ask him? DM me or email me ASAP!

If you’ve ever wondered what it’s really like to navigate holistic-ish dentistry—or you’re craving an honest, empowering take on healing beyond the physical—this one’s for you.

Links & Resources:

Connect with Nichole Joy on IG: https://www.instagram.com/nichole_joy__/
Try me! Schedule your complimentary 30-min chat & let’s see how I can best support you: https://nicholejoy.hbportal.co/public/64fa005ec70ae50024c65155/1-Inquiry_form
Stay in the loop & receive a free gift from me. Enter your info at the link below, and I’ll keep you posted on the book’s publishing date. Also, I’ll send you a copy of the meditation to your inbox: https://nicholejoy.kartra.com/page/bookupdates
Moon calendar: https://mooncalendar.astro-seek.com/
Rent Root Cause on YouTube: https://www.youtube.com/watch?v=CrhyAAUNw6M

Mother’s Day is a complicated one for me—and I know I’m not alone. In this episode, I open up about my relationship with Mother’s Day, especially after losing my mom just over a year ago.

This isn’t a conversation about flowers and brunch plans (though I’m not knocking either). This is a deeper reflection on grief, forgiveness, healing, and the legacy we carry—and sometimes rewrite—as daughters and mothers.

For most of my life, I had a complicated relationship with my mom. It wasn’t something I talked about publicly while she was alive, but now, as I work on the book about our story, I feel called to share more—especially for those of you who also didn’t grow up with the Hallmark version of a mother-daughter relationship.

In this episode, I share:

Why Mother’s Day can feel like grief, even if your mom is still alive
What helped me begin to forgive my mom—and why it didn’t require a conversation

The full-circle moment at our final Mother’s Day together

Why I chose to write a book instead of telling our story on social media

A powerful reframe around forgiveness, boundaries, and self-honoring

What to do when you feel like “celebrating” just doesn’t feel aligned Whether you’re missing your mom, navigating a strained relationship, or just feeling the heaviness this day can bring—I hope this episode meets you with compassion and validation.

And as a gift, I’ve added a link to access a guided healing meditation —a gentle energy transmission through the mother line. You can revisit it anytime. It’s not a one-time fix, but it’s a sacred step.

🌸 Listen in and remember: You can honor Mother’s Day in your own way. You can feel grief and gratitude in the same breath. You can hold the full complexity of love, disappointment, and healing—and still choose softness.

If this resonates, I’d love if you shared the episode with someone who needs it. You’re not alone in this.

Links & Resources:

Connect with Nichole Joy on IG: https://www.instagram.com/nichole_joy__/
Stay in the loop & receive a free gift from me. Enter your info at the link below, and I’ll keep you posted on the book’s publishing date. Also, I’ll send you a copy of the meditation to your inbox:

https://nicholejoy.kartra.com/page/bookupdates

I’m so excited to bring you this conversation with my dear friend and mentor, Dr. Alexis Romeu. We’ve been connected since 2017, and if you’ve been around here for a while, you already know she’s no stranger to the podcast. But if this is your first time meeting her, let me properly introduce you to someone who has truly changed my life.

Dr. Alexis is a doctor of Chinese medicine turned metaphysical teacher, channel for a trans dimensional being named Simon, founder of the Expansion Principle energy healing technology (which I’m now a practitioner of), and author of two incredible books. Go off friend!

In this episode, we dive deep into what channeling actually is (spoiler: it’s not just “I had a great idea!”). We unpack the difference between readings, psychic abilities, mediumship, and true trans-channeling—where consciousness outside of you speaks through you. Alexis shares her journey of connecting with Simon, how Expansion Principle came to be, and the importance of energetic discernment (because no, you don’t just let any ol’ being borrow your vessel).

We also talk about:

How channeling is different from psychic readings (and why not all "messages" are created equal)
Why the guidance from Simon has been a game-changer for me—especially during the hardest seasons of my life
How Expansion Principle has opened up my intuitive abilities (even though I didn’t come from a traditional healing background)
The beauty of zooming out to see life from a higher perspective, especially when humaning feels like… a lot
What to expect if you’re joining us for an in-person channeling experience (yes, Alexis is coming to Tampa!)

If you’ve ever been curious about channeling, energy healing, or how to navigate life with a little more cosmic support, this conversation is for you. Plus, we share some personal stories—including how Simon casually dropped details about my book cover (that I never told Alexis) and why fairies made a surprise appearance.

✨ Tampa friends—don’t forget, Alexis will be here on May 1st for two special events: 1️⃣ A live channeling experience with Simon 2️⃣ A Meet the Author event for her newest book The Art of Sacred Relating I’ll drop the links below so you can grab your spot.

And if you’re not local, don’t worry—there are plenty of virtual ways to connect with Alexis and Simon too. Trust me, once you experience it, you’ll get why I’ve been showing up twice a month (plus private sessions) for years now.

Links & Resources:

🔹 Connect with Nichole Joy on IG: https://www.instagram.com/nichole_joy__/

🔹 Register for Tampa Events (May 1st): https://www.facebook.com/share/1GXb7DRFcL/

🔹 Alexis’ Books: — The Expansion Principle https://a.co/d/dv3WgnD

— The Art of Sacred Relating https://a.co/d/6YXGlop

🔹 Follow Alexis on Instagram: https://www.instagram.com/dralexis_simon/

If this episode landed, I’d love to hear from you! Screenshot, share to your stories, and tag me—and if you’re coming to the Tampa event, let’s hug in real life.

In this episode, I’m joined by my former client turned dear friend, and visionary leader Melissa Fernandez — Cirque du Soleil performer turned postpartum doula turned powerhouse agency CEO—to talk all about the inaugural Doula Agency Owner Summit happening in Atlanta this April... and why I said YES to being there in person. (JOIN US - limited seating at this event - secure your spot at the link below).
We dive deep into the real behind-the-scenes of agency leadership, community building, and creating what doesn’t exist—especially when you feel the nudge to disrupt the norm and follow your own path.
If you’ve ever felt the pull to lead differently…
If you’re building (or dreaming of building) a team…
If you know there’s a better way to do business, birthwork, and beyond…
This episode is for you.
I’m officially inviting you to come hang out with us in Atlanta this spring. This is more than a summit—it’s a movement. And we would love to have you there.
In This Episode:
How Melissa went from “I don’t want to run an agency” to leading the #1 postpartum doula agency in Atlanta

The myths that keep birthworkers from expanding (and how to release them)
What it really means to lead with heart and step into your role as CEO
Why business is changing—and how to evolve with it
What makes this summit different from any other event in the industry
Why I’m showing up in person, and how you’ll know if this space is for you
An invitation to connect, collaborate, and rise together
Join Us:
Doula Agency Owner Summit | April 28–30 | Atlanta, GA
In-person tickets are limited. Virtual tickets also available.
https://nicholejoy--theatlantapostpartumdoula.thrivecart.com/agency-summit/
Use the link above to grab your spot, learn more, or reach out with questions.
Let’s Connect:
DM me @nichole_joy__ if you’re planning to come or want to meet up in Atlanta. I’d love to hear from you!
Connect with Melissa Fernandez, the owner of the #1 Postpartum Doula Agency in Atlanta, The Atlanta Postpartum Doula @the.atlanta.postpartum.doula
ADDITIONAL LINKS AND SUCH:
Ways to work with Nichole: ⁠ https://www.nicholejoy.com/more
Try Honeybook & get 25% off:⁠ https://share.honeybook.com/nichole35768⁠
Try Descript with my link: ⁠ https://get.descript.com/c9non205vptz⁠

In this episode, I’m diving into something that’s been on my heart for a while now: legacy. You know, the kind of stuff that makes you stop and think about what really matters in life. Losing my mom earlier this year, and my brother years ago, has completely reframed how I view life, work, and what we leave behind. Again.

Today, I’m talking about how we can create a legacy that feels authentic, meaningful, and (surprise!) doable. Especially for us entrepreneurs—what happens when we shift from chasing revenue goals to creating something that lasts longer than an Instagram story?

Here’s What I Cover in This Episode:

What Legacy Means to Me (and Maybe You, Too): I break down how the traditional definition of legacy doesn’t quite cut it anymore—and why I think we’re living in a time where legacy can be so much more.
Why Loss Has Shaped My View of Legacy: Personal stories about losing my mom, my brother, and how those experiences have guided me to focus on leaving an impact—both for my family and the world.
Legacy Through an Entrepreneurial Lens: What if your business wasn’t just about making money? I share how shifting my perspective has helped me realign my work with my deeper values.
Legacy-Building Tools of 2025: I geek out on my favorite ways to leave your mark:
Writing a book (the highs and lows of this massive mountain to climb).
Podcasting (spoiler alert: it’s more than a marketing tool).
Social media (yes, if you save and archive your content thoughtfully).
Digital courses (they’re not just for revenue—they’re timeless capsules of your wisdom).
It’s Personal, Not Perfect: I share why your legacy doesn’t have to be a bestseller or a viral hit. It just has to be you. And it doesn’t all have to be public—your legacy can include things meant only for your family or even just yourself.

What I Hope You Get From This Episode:

A fresh perspective on why your life’s work matters.
Inspiration to create something meaningful without getting caught up in perfectionism.
Practical ways to start thinking about (and building!) your legacy today, even if you’ve never considered it before.

Don’t Forget:

If you loved this episode, I invite you to share it with someone who could use a little inspiration today.
Let’s chat! What does legacy mean to you? DM me your thoughts on Instagram or email me—I’d love to hear your take.

As always, thanks for being here with me on this journey. You being part of my world? That’s part of my legacy. — Nichole

In this episode, I’m diving into something that’s been on my heart for a while now: legacy. You know, the kind of stuff that makes you stop and think about what really matters in life. Losing my mom earlier this year, and my brother years ago, has completely reframed how I view life, work, and what we leave behind. Again.

Today, I’m talking about how we can create a legacy that feels authentic, meaningful, and (surprise!) doable. Especially for us entrepreneurs—what happens when we shift from chasing revenue goals to creating something that lasts longer than an Instagram story?

Here’s What I Cover in This Episode:

What Legacy Means to Me (and Maybe You, Too):I break down how the traditional definition of legacy doesn’t quite cut it anymore—and why I think we’re living in a time where legacy can be so much more.
Why Loss Has Shaped My View of Legacy: Personal stories about losing my mom, my brother, and how those experiences have guided me to focus on leaving an impact—both for my family and the world.
Legacy Through an Entrepreneurial Lens: What if your business wasn’t just about making money? I share how shifting my perspective has helped me realign my work with my deeper values.
Legacy-Building Tools of 2025: I geek out on my favorite ways to leave your mark:
Writing a book (the highs and lows of this massive mountain to climb).
Podcasting (spoiler alert: it’s more than a marketing tool).
Social media (yes, if you save and archive your content thoughtfully).
Digital courses (they’re not just for revenue—they’re timeless capsules of your wisdom).
It’s Personal, Not Perfect: I share why your legacy doesn’t have to be a bestseller or a viral hit. It just has to be you. And it doesn’t all have to be public—your legacy can include things meant only for your family or even just yourself.

What I Hope You Get From This Episode:

A fresh perspective on why your life’s work matters.
Inspiration to create something meaningful without getting caught up in perfectionism.
Practical ways to start thinking about (and building!) your legacy today, even if you’ve never considered it before.

Don’t Forget:

If you loved this episode, I invite you to share it with someone who could use a little inspiration today.
Let’s chat! What does legacy mean to you? DM me your thoughts on Instagram or email me—I’d love to hear your take.

As always, thanks for being here with me on this journey. You being part of my world? That’s part of my legacy. — Nichole

Hey everyone, grief journey update ahead. The last episode dropped on September 5th, a Thursday, and the feedback I got really warmed my heart. Some of you shared kind words, and it felt good to know my vulnerability resonated with you, especially when it comes to grief.

But, honestly? I’ve been dragging my feet about recording again. Maybe it was a vulnerability hangover, or maybe I just needed some time. When we left off last episode, I was talking about how I was dancing with my grief. Well, let me tell you how the universe delivered.

On September 6th, the day after sharing the most recent episode, my dad had a birthday party in his building—music, champagne, dancing, the works. When I walked in, he was already in his element, dancing and having a great time.

It was beautiful to see him enjoying himself, but when he noticed me and gestured for me to join him, I was hit with a wave of overwhelming emotion. The last time I had danced with my dad was at my wedding in 2015, nine years ago. The emotions hit me like a bag of bricks. I suddenly felt like I couldn’t handle it. I considered passing on the offer because I was afraid of losing my composure. But then I gave myself a quick pep talk, “Get it together! You’re not going to miss this chance.”

So, I went out there, and I’m not gonna lie—I lost it. I ugly cried right in front of everyone. Talk about a vulnerability moment! I know I’ve said that crying is healthy, and it is, but doing it in front of a room full of people is a whole different ball game.

It felt like the universe was reminding me, “Hey, you said you wanted to dance with your grief. So here you go.” And that’s exactly what I did. I ugly cried and danced with my dad for the first half of the song, and it was intense. I realized that I was not just dancing with my grief, but also with my dad’s grief—his loss of my mom, the love of his life, despite how many years it had been since they were together.

Sometimes I get so caught up in my own grief that I forget he’s grieving too. He’s been dealing with this since April, and it hit me that we were both in this dance together.

I felt it was important to share this moment because I needed a bridge to move forward from our last conversation. I hope this resonates with some of you who might also need that transition. It’s okay to feel sad, to be vulnerable, and to express those feelings—especially in a world that often tells us otherwise.

So, as you listen, remember it’s okay to dance with your grief, to cry when you need to, and to pep talk yourself into facing those tough emotions. Here’s to a week of honoring our feelings—whatever they may be. xo

In this episode, we’ll dive into a topic that’s been relevant for me lately: processing and embracing emotions, including grief. Here’s a look at what you’ll hear in the episode:

Not a Therapist: Just to be clear, I’m not a doctor or a therapist. But over the past eight years, especially since I was pregnant with my second child, I’ve worked hard to build my emotional intelligence and learn to recognize and process my feelings.
Crying as a Tool: I want to talk about crying—something that makes a lot of people uncomfortable. Personally, I cry almost every day, and I’ve come to see it as a valuable way to process emotions.
Old Emotions: I’m still working on clearing out emotions I’ve been holding onto for over 30 years. It’s been a long journey, but one that I’ve learned so much from.
Finding Safe Spaces: It’s crucial to find spaces where I feel comfortable expressing my emotions. These safe spaces are defined by trust and the ability to hold my feelings without judgment.
Safe Spaces Defined: For me, safe spaces aren’t just physical places but are defined by the trust and emotional capacity of the people around me.
Emotional Capacity: Not everyone has the emotional bandwidth to support others’ emotions. I’ve learned that it’s okay to ask if someone has the capacity to listen before sharing my feelings.
Parenting Through Grief: I’ve learned to model healthy emotional expression for my children, showing them that it’s okay to cry and talk about our feelings openly.
Teaching Through Example: By sharing my emotions with my kids, I aim to teach them how to handle their own grief and feelings in a healthy way.
Experiencing Joy: It’s been challenging but essential for me to allow myself to feel joy even when I’m grieving. I’ve learned that both joy and sadness can coexist.
Finding Beauty in the Storm: Embracing both sadness and joy, and recognizing the beauty in difficult times, helps me find balance and healing.

Thank you for tuning in, friend. I hope this episode helps you navigate your own emotional landscape with greater ease, flow, and compassion. xo

In this episode, we’ll dive into a topic that’s been relevant for me lately: processing and embracing emotions, including grief. Here’s a look at what you’ll hear in the episode:

Not a Therapist: Just to be clear, I’m not a doctor or a therapist. But over the past eight years, especially since I was pregnant with my second child, I’ve worked hard to build my emotional intelligence and learn to recognize and process my feelings.
Crying as a Tool: I want to talk about crying—something that makes a lot of people uncomfortable. Personally, I cry almost every day, and I’ve come to see it as a valuable way to process emotions.
Old Emotions: I’m still working on clearing out emotions I’ve been holding onto for over 30 years. It’s been a long journey, but one that I’ve learned so much from.
Finding Safe Spaces: It’s crucial to find spaces where I feel comfortable expressing my emotions. These safe spaces are defined by trust and the ability to hold my feelings without judgment.
Safe Spaces Defined: For me, safe spaces aren’t just physical places but are defined by the trust and emotional capacity of the people around me.
Emotional Capacity: Not everyone has the emotional bandwidth to support others’ emotions. I’ve learned that it’s okay to ask if someone has the capacity to listen before sharing my feelings.
Parenting Through Grief: I’ve learned to model healthy emotional expression for my children, showing them that it’s okay to cry and talk about our feelings openly.
Teaching Through Example: By sharing my emotions with my kids, I aim to teach them how to handle their own grief and feelings in a healthy way.
Experiencing Joy: It’s been challenging but essential for me to allow myself to feel joy even when I’m grieving. I’ve learned that both joy and sadness can coexist.
Finding Beauty in the Storm: Embracing both sadness and joy, and recognizing the beauty in difficult times, helps me find balance and healing.

Thank you for tuning in, friend. I hope this episode helps you navigate your own emotional landscape with greater ease, flow, and compassion. xo

Welcome back to The Nicole Joy Show…

In this deeply personal episode, I’m opening up about some significant changes in my life and how they’ve reshaped my work and identity. After the unexpected loss of my mother in April, I’ve been on a profound journey of grief and transformation, and I want to begin to share these experiences with you.

Here’s what you’ll find in this episode:

Navigating Grief & Loss: I introduce the impact of losing my mother and the challenges of guiding my children through their own grief, while managing my father’s health issues. It’s been a very full time, but it’s also led to some powerful reflections.
Shifting Identities and Professional Focus: I’ve come to realize that my old identity as a content creator no longer fits. Instead, I’m embracing a new approach that aligns more with my authentic self.
Embracing Authenticity: This episode dives into how I’m focusing on sharing my genuine self and experiences, rather than sticking to a traditional content creation model.
Guided Meditation: I’m also sharing a gift with you - a special guided meditation to help you open your own energetic doors and explore what lies beyond them.

How to Connect:

Social Media: www.instagram.com/nichole_joy__
Website: www.nicholejoy.com
Upcoming Book: Stay tuned for more details about my book, which will delve into my experiences with my mother and our healing journey.

Your Feedback: I’d love to hear about your experience with the meditation and any insights you had. Your feedback means a lot to me, truly.

Thank you for tuning in. I’m grateful to have you on this journey with me, and I hope this episode brings you comfort and inspiration.

Xoxo,

Nichole Joy

In this episode, I guide you through the intricate subject of triggers. But first, a caveat: be sure to seek professional support as needed when triggered. Trust yourself here.

I delve into encountering conflicting beliefs on social media and share my personal approach to handling such situations. I’ll explain the concept of multiple truths and the futility of engaging in online arguments. Reflecting on my journey, I discuss growth, compassion, and discernment in navigating relationships with individuals of differing beliefs, both personally and professionally. Here’s where it gets sticky: I encourage you to take a look at yourself when triggered, explore your underlying beliefs and take responsibility for your reactions. Overall, I cover personal responsibility, boundary-setting, and maintaining compassion, even if it means disengaging from certain relationships for the sake of mental well-being.

In outline form:

Intro
Setting the stage for discussing triggers
Emphasizing the importance of seeking professional help for severe triggers
Acknowledging Differing Beliefs
Discussing encounters with conflicting beliefs on social media
Introduction to my personal approach
The Concept of Multiple Truths
Exploring the idea that multiple truths can coexist
Reflecting on personal experiences and beliefs
Avoiding Online Arguments
Stressing the futility of engaging in arguments on the internet
Encouraging mindful response over reaction
Personal Growth and Compassion
Reflecting on personal growth journey
Emphasizing compassion and meeting others where they are
Navigating Relationships
Discussing approaches to relationships with differing beliefs
Personal anecdotes about family and business relationships
Introspection and Responsibility
Exploring the importance of introspection when triggered
Taking responsibility for reactions and beliefs
Evaluating Energy Investment
Advising listeners to evaluate the worthiness of engaging in triggering situations
Discussing personal energy management and boundary-setting
Societal Trends and Conversations
Lamenting the societal trend of avoiding conversations with opposing viewpoints
Advocating for open dialogue and understanding
Personal Responsibility and Compassion
Emphasizing personal responsibility and boundary-setting
Maintaining compassion even while disengaging from triggering situations
Wrap up
Encouraging you to reflect on your own approaches to triggers

Additional links and things:

Try Honeybook & get 25% off:⁠ https://share.honeybook.com/nichole35768⁠
Try Descript with my link: ⁠ https://get.descript.com/c9non205vptz⁠
Ways to work with Nichole: ⁠ https://www.nicholejoy.com/more⁠

4. Connect with me on Instagram: ⁠ https://www.instagram.com/nichole_joy__/⁠

In this episode, I guide you through the intricate subject of triggers. But first, a caveat: be sure to seek professional support as needed when triggered. Trust yourself here.

I delve into encountering conflicting beliefs on social media and share my personal approach to handling such situations. I’ll explain the concept of multiple truths and the futility of engaging in online arguments. Reflecting on my journey, I discuss growth, compassion, and discernment in navigating relationships with individuals of differing beliefs, both personally and professionally. Here’s where it gets sticky: I encourage you to take a look at yourself when triggered, explore your underlying beliefs and take responsibility for your reactions. Overall, I cover personal responsibility, boundary-setting, and maintaining compassion, even if it means disengaging from certain relationships for the sake of mental well-being.

In outline form:

Intro
Setting the stage for discussing triggers
Emphasizing the importance of seeking professional help for severe triggers
Acknowledging Differing Beliefs
Discussing encounters with conflicting beliefs on social media
Introduction to my personal approach
The Concept of Multiple Truths
Exploring the idea that multiple truths can coexist
Reflecting on personal experiences and beliefs
Avoiding Online Arguments
Stressing the futility of engaging in arguments on the internet
Encouraging mindful response over reaction
Personal Growth and Compassion
Reflecting on personal growth journey
Emphasizing compassion and meeting others where they are
Navigating Relationships
Discussing approaches to relationships with differing beliefs
Personal anecdotes about family and business relationships
Introspection and Responsibility
Exploring the importance of introspection when triggered
Taking responsibility for reactions and beliefs
Evaluating Energy Investment
Advising listeners to evaluate the worthiness of engaging in triggering situations
Discussing personal energy management and boundary-setting
Societal Trends and Conversations
Lamenting the societal trend of avoiding conversations with opposing viewpoints
Advocating for open dialogue and understanding
Personal Responsibility and Compassion
Emphasizing personal responsibility and boundary-setting
Maintaining compassion even while disengaging from triggering situations
Wrap up
Encouraging you to reflect on your own approaches to triggers

Additional links and things:

Try Honeybook & get 25% off:⁠ https://share.honeybook.com/nichole35768⁠
Try Descript with my link: ⁠ https://get.descript.com/c9non205vptz⁠
Ways to work with Nichole: ⁠ https://www.nicholejoy.com/more⁠
Connect with me on Instagram: ⁠ https://www.instagram.com/nichole_joy__/⁠

In this episode, let’s go deeper into the concept of "staying in your own lane," building on last week's discussion about its potential harm when imposed on others. We’ll explore the nuanced perspective of when it's appropriate to embrace this mentality, particularly in the context of personal growth and innovation.

Nuanced Perspective:

I acknowledge the gray areas, recognizing both the dangers of projecting "stay in your own lane" onto others and its value in fostering authenticity and innovation. It's crucial to resist blindly conforming to industry norms while carving out our own paths authentically, especially when we see alternative, more efficient approaches.

Examples and Insights:

Drawing from my time in the doula industry, I illustrate the importance of courage and innovation in breaking away from conventional practices. From there, I expand the discussion to motherhood, where societal expectations often butt heads with our own unique needs. Goal: flex your discernment and create your own realities.

Navigating Industries:

I share personal reflections on removing myself from toxic environments and cultivating a tailored approach to business and life, particularly along my entrepreneurial journey. Heavy on maintaining focus amidst industry noise and controversies, and staying true to our missions and values.

Additional links and things:

Try Honeybook & get 25% off:⁠ https://share.honeybook.com/nichole35768⁠
Try Descript with my link: ⁠ https://get.descript.com/c9non205vptz⁠
Ways to work with Nichole: ⁠ https://www.nicholejoy.com/more⁠
Connect with me on Instagram: ⁠ https://www.instagram.com/nichole_joy__/⁠

In this episode, let’s go deeper into the concept of "staying in your own lane," building on last week's discussion about its potential harm when imposed on others. We’ll explore the nuanced perspective of when it's appropriate to embrace this mentality, particularly in the context of personal growth and innovation.

Nuanced Perspective:

I acknowledge the gray areas, recognizing both the dangers of projecting "stay in your own lane" onto others and its value in fostering authenticity and innovation. It's crucial to resist blindly conforming to industry norms while carving out our own paths authentically, especially when we see alternative, more efficient approaches.

Examples and Insights:

Drawing from my time in the doula industry, I illustrate the importance of courage and innovation in breaking away from conventional practices. From there, I expand the discussion to motherhood, where societal expectations often butt heads with our own unique needs. Goal: flex your discernment and create your own realities.

Navigating Industries:

I share personal reflections on removing myself from toxic environments and cultivating a tailored approach to business and life, particularly along my entrepreneurial journey. Heavy on maintaining focus amidst industry noise and controversies, and staying true to our missions and values.

Additional links and things:

Try Honeybook & get 25% off:⁠ https://share.honeybook.com/nichole35768⁠
Try Descript with my link: ⁠ https://get.descript.com/c9non205vptz⁠
Ways to work with Nichole: ⁠ https://www.nicholejoy.com/more⁠
Connect with me on Instagram: ⁠ https://www.instagram.com/nichole_joy__/⁠

Now, it's not my usual style to dive into internet drama, but sometimes, you come across something that hits close to home. Recently, I stumbled upon a post on Facebook where someone suggested that “Beyoncé should stick to her own lane and stay out of country music.” Now, this struck a chord with me, not just because I'm a fan of Beyoncé, but because it's reflective of a mindset that we should have left behind by now.

Let's break this down together and understand why such comments are not just harmful, but also a reflection of someone's own limiting beliefs. As we enter 2024, it's high time we move away from shrinking ourselves and others based on preconceived notions.

As a woman entrepreneur who has faced her fair share of challenges and risks, I feel a responsibility to address these harmful comments. Moreover, as a mother to black children, it's crucial to speak out against perpetuating stereotypes, especially when it's coming from one (white) woman about another (Black) woman.

The claim that someone should stay in their lane is essentially a projection of the individual's small perception of themselves. We shouldn't be putting people into boxes, whether it's about their music, their work, or even their role in motherhood. We are here to expand, evolve, and try new things.

Now, if you're in a position of influence, be it as an entrepreneur, mentor, or guide, remember the sacred responsibility that comes with it. Your words carry weight, and they can either inspire or discourage those who look up to you.

Putting someone in a box not only limits their creative expression but also goes against the universal commandment of being fully expressed as individuals. The journey to self-expression involves shedding old layers and making space for the new, for your soul's expression.

I'm currently diving into an audiobook on creativity, and it emphasizes that some of the best art can be polarizing. Not everyone has to like it, and that's perfectly fine. Our world needs a spectrum of voices, flavors, and expressions.

So, instead of limiting others, let's be aware of our reactions and thoughts when we encounter such statements. Here are a few questions for you to ponder: 1) Can you cheer for others when they take risks? 2) Can you allow yourself and others to step outside of boxes and labels?, and 3) Can you embrace people's highest possibilities?

It's time to break free from the old paradigm, hold visions of highest possibilities, and create a world where diversity and creativity flourish.

And by the way, have you heard Beyoncé's latest country tracks? They're on repeat in my car, and yes, I'm officially a country music fan in 2024. #influenced.

Try Honeybook & get 25% off:⁠ https://share.honeybook.com/nichole35768⁠
Try Descript with my link: ⁠ https://get.descript.com/c9non205vptz⁠
Ways to work with Nichole: ⁠ https://www.nicholejoy.com/more⁠
Connect with me on Instagram: ⁠ https://www.instagram.com/nichole_joy__/⁠

Now, it's not my usual style to dive into internet drama, but sometimes, you come across something that hits close to home. Recently, I stumbled upon a post on Facebook where someone suggested that “Beyoncé should stick to her own lane and stay out of country music.” Now, this struck a chord with me, not just because I'm a fan of Beyoncé, but because it's reflective of a mindset that we should have left behind by now.

Let's break this down together and understand why such comments are not just harmful, but also a reflection of someone's own limiting beliefs. As we enter 2024, it's high time we move away from shrinking ourselves and others based on preconceived notions.

As a woman entrepreneur who has faced her fair share of challenges and risks, I feel a responsibility to address these harmful comments. Moreover, as a mother to black children, it's crucial to speak out against perpetuating stereotypes, especially when it's coming from one (white) woman about another (Black) woman.

The claim that someone should stay in their lane is essentially a projection of the individual's small perception of themselves. We shouldn't be putting people into boxes, whether it's about their music, their work, or even their role in motherhood. We are here to expand, evolve, and try new things.

Now, if you're in a position of influence, be it as an entrepreneur, mentor, or guide, remember the sacred responsibility that comes with it. Your words carry weight, and they can either inspire or discourage those who look up to you.

Putting someone in a box not only limits their creative expression but also goes against the universal commandment of being fully expressed as individuals. The journey to self-expression involves shedding old layers and making space for the new, for your soul's expression.

I'm currently diving into an audiobook on creativity, and it emphasizes that some of the best art can be polarizing. Not everyone has to like it, and that's perfectly fine. Our world needs a spectrum of voices, flavors, and expressions.

So, instead of limiting others, let's be aware of our reactions and thoughts when we encounter such statements. Here are a few questions for you to ponder: 1) Can you cheer for others when they take risks? 2) Can you allow yourself and others to step outside of boxes and labels?, and 3) Can you embrace people's highest possibilities?

It's time to break free from the old paradigm, hold visions of highest possibilities, and create a world where diversity and creativity flourish.

And by the way, have you heard Beyoncé's latest country tracks? They're on repeat in my car, and yes, I'm officially a country music fan in 2024. #influenced.

Try Honeybook & get 25% off: https://share.honeybook.com/nichole35768
Try Descript with my link: https://get.descript.com/c9non205vptz
Ways to work with Nichole: https://www.nicholejoy.com/more
Connect with me on Instagram: https://www.instagram.com/nichole_joy__/

In this episode, I sat down with Bianca Sprague, founder of Bebo Mia. Bianca shares her business birth story, her firsthand experience with cancel culture in 2021 as a result of misrepresentation, the personal and economic impact of cancel culture, and tips on how to resolve conflict going forward.

To connect with Bianca & Bebo Mia:

bebomia.com/njs (Discount code - NJS15 for 15% off everything)

https://www.instagram.com/bebomiainc/

Ways to work with Nichole:

https://www.nicholejoy.com/more

Connect with me on Instagram:

https://www.instagram.com/nichole_joy__/

In this episode, I sat down with Bianca Sprague, founder of Bebo Mia. Bianca shares her business birth story, her firsthand experience with cancel culture in 2021 as a result of misrepresentation, the personal and economic impact of cancel culture, and tips on how to resolve conflict going forward.

To connect with Bianca & Bebo Mia:

bebomia.com/njs (Discount code - NJS15 for 15% off everything)

https://www.instagram.com/bebomiainc/

Ways to work with Nichole:

https://www.nicholejoy.com/more

Connect with me on Instagram:

https://www.instagram.com/nichole_joy__/

In this episode, you’ll meet Carrie Head, recent Podcasting with Heart graduate, non-diet nutrition coach, wife, and mom of two. Carrie shares her entrepreneurial journey and transition from a stay-at-home mom facing health challenges to a successful non-diet nutrition coach. Carrie shares her pivotal realization about the true meaning of health, emphasizing the transformative power of food as medicine and challenging the weight-centric approach in healthcare. Join us for an insightful conversation on navigating health and entrepreneurship with Carrie Head!

Ways to work with Nichole:

https://www.nicholejoy.com/more

Connect with me on Instagram:

https://www.instagram.com/nichole_joy__/

Connect with Carrie here:

https://linktr.ee/carrieheadnutrition

In this episode, you’ll meet Carrie Head, recent Podcasting with Heart graduate, non-diet nutrition coach, wife, and mom of two. Carrie shares her entrepreneurial journey and transition from a stay-at-home mom facing health challenges to a successful non-diet nutrition coach. Carrie shares her pivotal realization about the true meaning of health, emphasizing the transformative power of food as medicine and challenging the weight-centric approach in healthcare. Join us for an insightful conversation on navigating health and entrepreneurship with Carrie Head!

Ways to work with Nichole:

https://www.nicholejoy.com/more

Connect with me on Instagram:

https://www.instagram.com/nichole_joy__/

Connect with Carrie here:

https://linktr.ee/carrieheadnutrition

In this episode, you'll learn the magic behind how I recently taught my youngest child to ride a bike without training wheels. Adds this to the list of topics that I never thought I’d podcast about. The response on social media was overwhelming, with tons of DMs asking about my technique. Tune in for my secret.

I draw parallels between teaching bike riding and tackling those huge life projects like writing a book, launching a podcast, or creating a digital course. My not-so-secret sauce starts with breaking it all down into bite-sized, manageable chunks and relishing those quick wins.

When taking off the training wheels, this starts with a piece of sidewalk chalk and a simple line on the pavement. You’ll hear my non-expert step-by-step method, where we celebrate every small achievement, creating an excited vibe.

Then, you’ll hear my perspective on surrendering to the outcome. They key to this piece: a heavy dose of patience and trust. Whether it takes a couple of days or a week, the goal is to make it fun!

And in true Nichole Joy fashion, I turned it into a business / life lesson for you.

As I draw parallels between teaching bike riding and conquering big projects, you’ll learn about compounding your skill set. It's like adding layers to your expertise in podcasting, writing, or any other area of life.

Before you go, please don’t forget to share your experiences with me—whether it's teaching your kid to ride a bike or conquering your dreamy delulu projects. Tag me on social media, send a DM, or share your thoughts. I’d love to celebrate with you! 🚲✨

Ways to work with Nichole:

https://www.nicholejoy.com/more

Connect with me on Instagram:

https://www.instagram.com/nichole_joy__/

In this episode, you'll learn the magic behind how I recently taught my youngest child to ride a bike without training wheels. Adds this to the list of topics that I never thought I’d podcast about. The response on social media was overwhelming, with tons of DMs asking about my technique. Tune in for my secret.

I draw parallels between teaching bike riding and tackling those huge life projects like writing a book, launching a podcast, or creating a digital course. My not-so-secret sauce starts with breaking it all down into bite-sized, manageable chunks and relishing those quick wins.

When taking off the training wheels, this starts with a piece of sidewalk chalk and a simple line on the pavement. You’ll hear my non-expert step-by-step method, where we celebrate every small achievement, creating an excited vibe.

Then, you’ll hear my perspective on surrendering to the outcome. They key to this piece: a heavy dose of patience and trust. Whether it takes a couple of days or a week, the goal is to make it fun!

And in true Nichole Joy fashion, I turned it into a business / life lesson for you.

As I draw parallels between teaching bike riding and conquering big projects, you’ll learn about compounding your skill set. It's like adding layers to your expertise in podcasting, writing, or any other area of life.

Before you go, please don’t forget to share your experiences with me—whether it's teaching your kid to ride a bike or conquering your dreamy delulu projects. Tag me on social media, send a DM, or share your thoughts. I’d love to celebrate with you! 🚲✨

Ways to work with Nichole:

https://www.nicholejoy.com/more

Connect with me on Instagram:

https://www.instagram.com/nichole_joy__/

Fresh off the 2024 Birth Worker Retreat, I’m excited to share my biggest takeaway & business lesson with you. Keep in mind, this was my first in-person speaking gig since 2020, and I have to say - it was better than I could have imagined.

Back in 2020, my first in-person event had a handful of attendees. The plan was to keep them rolling every six months, but well, as we all know, life had different plans. Now, fast forward to the first Birth Worker Retreat – we had about 40 birth workers from all over the U.S. Plus, huge shoutout to two former clients who made the trek all the way from Canada, one who traveled 18-hours each way from Victoria to Clearwater, Florida.

Pause. If you’re wondering, why birth workers? Sure, I work with various professionals – from nutritionists to real estate closers, youth sports camps to pediatric therapists – but my heart will forever and ever live in the birth industry. Birth nerd for life, amen?!

So, my biggest takeaway from this retreat? The impact of my work, especially my podcast and voice, on real, living, breathing humans. People came up to me, sharing how they've been listening to and loving my podcast for some time, and were thrilled to meet in real life. I had no clue that my podcast was weaving into their lives in such a profound way.

Here's the thing: many of these amazing humans never told me this before. No reviews, no messages, you get it. And, listen, in case I’ve never told you before… if you're enjoying the show, don't be shy – tell me (bats eyes). As a Projector in human design, that recognition is like plugging a freshly charged battery into me.

What does this have to do with you? If you’re a fellow entrepreneur in ANY industry, remember that success isn't measured in metrics. Even if the algorithm seems to be ignoring you, or your engagement is low, rest assured – people ARE watching, listening, reading, and being impacted by your message.

Let’s normalize telling people when their work helps us, moves us, inspires us.

Up for a challenge? Let's make it a habit to tell five businesses or individuals this week about the positive impact they've had on us. Write a review, send them an email, text, or DM. Comment on their content. Remember, you attract what you ARE.

And to wrap up the episode, I've put together a sweet compilation of clips from the retreat – snippets of attendees sharing their favorite moments. If you were there and didn't make it into the video, feel free to send it to me for version 2.

And if you missed the retreat this year, good news: we booked the same spot for 2025! Secure your seat here: https://mailchi.mp/behervillage/thebirthworkerretreat

Ways to work with Nichole:

https://www.nicholejoy.com/more

Connect with me on Instagram:

https://www.instagram.com/nichole_joy__/

Fresh off the 2024 Birth Worker Retreat, I’m excited to share my biggest takeaway & business lesson with you. Keep in mind, this was my first in-person speaking gig since 2020, and I have to say - it was better than I could have imagined.

Back in 2020, my first in-person event had a handful of attendees. The plan was to keep them rolling every six months, but well, as we all know, life had different plans. Now, fast forward to the first Birth Worker Retreat – we had about 40 birth workers from all over the U.S. Plus, huge shoutout to two former clients who made the trek all the way from Canada, one who traveled 18-hours each way from Victoria to Clearwater, Florida.

Pause. If you’re wondering, why birth workers? Sure, I work with various professionals – from nutritionists to real estate closers, youth sports camps to pediatric therapists – but my heart will forever and ever live in the birth industry. Birth nerd for life, amen?!

So, my biggest takeaway from this retreat? The impact of my work, especially my podcast and voice, on real, living, breathing humans. People came up to me, sharing how they've been listening to and loving my podcast for some time, and were thrilled to meet in real life. I had no clue that my podcast was weaving into their lives in such a profound way.

Here's the thing: many of these amazing humans never told me this before. No reviews, no messages, you get it. And, listen, in case I’ve never told you before… if you're enjoying the show, don't be shy – tell me (bats eyes). As a Projector in human design, that recognition is like plugging a freshly charged battery into me.

What does this have to do with you? If you’re a fellow entrepreneur in ANY industry, remember that success isn't measured in metrics. Even if the algorithm seems to be ignoring you, or your engagement is low, rest assured – people ARE watching, listening, reading, and being impacted by your message.

Let’s normalize telling people when their work helps us, moves us, inspires us.

Up for a challenge? Let's make it a habit to tell five businesses or individuals this week about the positive impact they've had on us. Write a review, send them an email, text, or DM. Comment on their content. Remember, you attract what you ARE.

And to wrap up the episode, I've put together a sweet compilation of clips from the retreat – snippets of attendees sharing their favorite moments. If you were there and didn't make it into the video, feel free to send it to me for version 2.

And if you missed the retreat this year, good news: we booked the same spot for 2025! Secure your seat here: https://mailchi.mp/behervillage/thebirthworkerretreat

Ways to work with Nichole:

https://www.nicholejoy.com/more

Connect with me on Instagram:

https://www.instagram.com/nichole_joy__/

In this episode, let’s break down a business lesson in repurposing, inspired by Nicki Minaj's new album. Through a few of my personal life examples, you’ll get a wider perspective on the value of repurposing and refurbishing.

I’ll explain the concept of "sampling" in the business world, show you parallels between how artists sample music and how entrepreneurs can sample ideas and concepts. To be clear, by sampling, I don’t mean copycatting without giving credit. Rather, sampling done right involves learning from others, embodying that knowledge, and applying it in a personal and meaningful way.

Using examples from my own experiences, such as shopping my closet for an upcoming event or rediscovering old recipes, you’ll see the importance of repurposing and refurbishing existing assets in both personal life and business. Then of course, I’ll bring you back to your role as an entrepreneur, drawing a connection to digital assets in the business realm, encouraging you to revisit and repurpose your own content. In doing this for myself recently, I was inspired by my own past work, appreciating the value of these "energetic time capsules" that can be revisited and shared over time.

If creating sustainability in your businesses is on your dream list, you can start by avoiding the constant need to recreate the wheel. My advice: find someone, whether that’s me or another, to guide you in creating your own sustainable business.

Ways to work with Nichole:

https://www.nicholejoy.com/more

Connect with me on Instagram:

https://www.instagram.com/nichole_joy__/

In this episode, let’s break down a business lesson in repurposing, inspired by Nicki Minaj's new album. Through a few of my personal life examples, you’ll get a wider perspective on the value of repurposing and refurbishing.

I’ll explain the concept of "sampling" in the business world, show you parallels between how artists sample music and how entrepreneurs can sample ideas and concepts. To be clear, by sampling, I don’t mean copycatting without giving credit. Rather, sampling done right involves learning from others, embodying that knowledge, and applying it in a personal and meaningful way.

Using examples from my own experiences, such as shopping my closet for an upcoming event or rediscovering old recipes, you’ll see the importance of repurposing and refurbishing existing assets in both personal life and business. Then of course, I’ll bring you back to your role as an entrepreneur, drawing a connection to digital assets in the business realm, encouraging you to revisit and repurpose your own content. In doing this for myself recently, I was inspired by my own past work, appreciating the value of these "energetic time capsules" that can be revisited and shared over time.

If creating sustainability in your businesses is on your dream list, you can start by avoiding the constant need to recreate the wheel. My advice: find someone, whether that’s me or another, to guide you in creating your own sustainable business.

Ways to work with Nichole:

https://www.nicholejoy.com/more

Connect with me on Instagram:

https://www.instagram.com/nichole_joy__/

I am thrilled to introduce you to my client turned dear friend, Danette Siegel, owner of A Mother is Born. Danette is a mother of two, engineer turned doula, fellow spiritual individual and overall badass in the Boston birth community. After working intimately (& virtually) with Danette over the past eight months, I have been honored to get to know her, and witness her profound dedication to herself, her family, her clients and… her transformation.

In this episode, you’ll hear about Danette’s transition from the masculine world of engineering to the birth world. She shares what she’s done thus far in her 1.5 years in business, 8 months with me, and what’s to come.

I hope hearing her business birth story leaves you inspired (as she constantly inspires me).

To connect with Danette:

https://www.amotherisbornbirthing.com/

https://www.instagram.com/doulad.amotherisborn

Ways to work with Nichole:

https://www.nicholejoy.com/more

I am thrilled to introduce you to my client turned dear friend, Danette Siegel, owner of A Mother is Born. Danette is a mother of two, engineer turned doula, fellow spiritual individual and overall badass in the Boston birth community. After working intimately (& virtually) with Danette over the past eight months, I have been honored to get to know her, and witness her profound dedication to herself, her family, her clients and… her transformation.

In this episode, you’ll hear about Danette’s transition from the masculine world of engineering to the birth world. She shares what she’s done thus far in her 1.5 years in business, 8 months with me, and what’s to come.

I hope hearing her business birth story leaves you inspired (as she constantly inspires me).

To connect with Danette:

https://www.amotherisbornbirthing.com/

https://www.instagram.com/doulad.amotherisborn

Ways to work with Nichole:

https://www.nicholejoy.com/more

Listen, just because it’s the second week of January, we aren’t yet jumping into full-on planning mode in my corner…yet. There’s still loads of space that needs to be cleared, and in this episode, I’ll share several fire lessons (if I do say so myself). Let’s take a glimpse at the examples…

Example #1: If you watch my IG stories, you know I am into face yoga. In class, we do this exercise known as fascia rolling. The benefit of fascia rolling (per the expert)? Creating space in the face for circulation.

Example #2: This one's for my fellow birth nerds in the room. Remember Webster certified chiropractic care during pregnancy? The first time I had this done (second pregnancy), the expert explained to me that while my baby wasn’t in optimal position, chiro adjustments weren’t to ‘get baby into position,’ or to put me into labor, per se. Rather, she explained that her job was to create space within the womb… so that the baby has space to potentially move into a better position.

Example #3: A bit of a preview to next week’s episode, this example is from that time (like three months ago) when we cleared a lot of ‘fluff’ off of a client’s calendar to avoid burnout. We made SPACE. The full circle moment for this one will come next week!

Example #4: This one comes from my sh*tty, albeit improving, gardening skills. More specifically, the time I pruned the heck out of my massive tomato plant in my tower garden. By cutting back unnecessary branches and roots, more nutrients are directed towards fruitful branches, resulting in healthier growth.

What better way to kickoff 2024, than with examples that hit? Signed, your example queen, Nichole Joy.

This year, I encourage you to create space, flow and to try on desire-setting, which feels so much more expansive than goal-setting.

Oh, and be sure to utilize the free energy healing transmission to clean up last year: https://www.nicholejoy.com/podcast/episode194

Ways to work with me:

https://www.nicholejoy.com/more

Listen, just because it’s the second week of January, we aren’t yet jumping into full-on planning mode in my corner…yet. There’s still loads of space that needs to be cleared, and in this episode, I’ll share several fire lessons (if I do say so myself). Let’s take a glimpse at the examples…Example #1: If you watch my IG stories, you know I am into face yoga. In class, we do this exercise known as fascia rolling. The benefit of fascia rolling (per the expert)? Creating space in the face for circulation.Example #2: This one's for my fellow birth nerds in the room. Remember Webster certified chiropractic care during pregnancy? The first time I had this done (second pregnancy), the expert explained to me that while my baby wasn’t in optimal position, chiro adjustments weren’t to ‘get baby into position,’ or to put me into labor, per se. Rather, she explained that her job was to create space within the womb… so that the baby has space to potentially move into a better position.Example #3: A bit of a preview to next week’s episode, this example is from that time (like three months ago) when we cleared a lot of ‘fluff’ off of a client’s calendar to avoid burnout. We made SPACE. The full circle moment for this one will come next week! Example #4: This one comes from my sh*tty, albeit improving, gardening skills. More specifically, the time I pruned the heck out of my massive tomato plant in my tower garden. By cutting back unnecessary branches and roots, more nutrients are directed towards fruitful branches, resulting in healthier growth. What better way to kickoff 2024, than with examples that hit? Signed, your example queen, Nichole Joy.This year, I encourage you to create space, flow and to try on desire-setting, which feels so much more expansive than goal-setting.Oh, and be sure to utilize the free energy healing transmission to clean up last year: https://www.nicholejoy.com/podcast/episode194Ways to work with me: https://www.nicholejoy.com/more

meditation only

My friend, you’re in for a treat.Closing out the year isn't just about physical or digital decluttering; it's also about cleaning out the energetic residue that has built up over the past months or even years. Just as our homes or digital spaces accumulate clutter, our businesses and lives accumulate energetic clutter.Imagine your business as a room. Over time, various individuals have stepped into this room, leaving behind their energy, beliefs, and footprints. Some of these energies might not align with your vision or goals. As you close out one year and step into the next, it's essential to clear out this energy to create space for what aligns with your intentions for the coming year.To help you with your business energetic cleanse, I’ve included a guided meditation with a specific energy healing modality, Expansion Principle. You’ll also hear a bit about my own decluttering process, bringing back episodes from 2021, and adding a new layer, where we’ll dive deep into cleaning the energetic business space. Because here’s the thing - sometimes the energetic footprints of past clients, collaborators, or mentors linger and can impact the current state and future trajectory of your business.The goal of this energy cleanse is to ensure that your business's energetic container is aligned with your vision, goals, and intentions for the upcoming year. Just as one might declutter their home or digital space, it's crucial to declutter your business energetically.Then going forward, you’ll learn how to be discerning about who and what you allow into your business's energetic space. Just as you wouldn't let anyone touch your hair or work on your body without consideration, you shouldn't let anyone or anything into your business without careful discernment. By doing so, you ensure that your business remains squeaky clean and aligned with YOU.This episode is divided into three parts:Physical Cleanup: grab a pen and get to work! You’ll learn how decluttering physical spaces like closets, kitchen cabinets, workspaces, & car interiors can impact your life.Digital Cleanup: Moving to the digital realm, the focus shifts to tidying up email inboxes, organizing digital folders, decluttering phone apps, and being intentional about content consumption on social media. Oh, and we’ll be unsubscribing from unnecessary newsletters, categorizing emails, and adjusting notification settings.Energetic Cleanup: The final segment dives into an energetic healing process. Using a guided meditation, you’ll be guided through visualizing your business space, identifying and removing lingering energetic footprints from past interactions or influences. This process aims to create a more aligned and vibrant business environment for the upcoming year.To wrap up: cleaning out old, stagnant energies, whether physical, digital, or energetic, is essential. Doing so creates space for new opportunities, clearer intentions, and a more focused path forward in the new year.Happy New Year, friends.Additional links:Podcasting with Heart (NEW course): https://nicholejoy.kartra.com/page/podcastingwithheartPodcast Consulting application: https://nicholejoy.hbportal.co/public/64fa005ec70ae50024c65155Try Honeybook!: https://share.honeybook.com/nichole35768Birth Worker Retreat: https://mailchi.mp/behervillage/birthworkerretreatBlack Birthworker Scholarship Application: https://docs.google.com/forms/d/e/1FAIpQLSe2Cye69MQ01inIERCVj5AAbPBPvg7In7zisLdpFJqKM0_S_g/viewform?usp=sharing

In this episode, you’ll hear the business birth story of Jodi Congdon, owner of Hip to Heart. Jodi shares how she transitioned from the corporate world to motherhood, to postpartum doula, to doula trainer, to agency! What a ride, enjoy.Additional links:Podcasting with Heart (NEW course): https://nicholejoy.kartra.com/page/podcastingwithheartPodcast Consulting application: https://nicholejoy.hbportal.co/public/64fa005ec70ae50024c65155Try Honeybook!: https://share.honeybook.com/nichole35768You can connect with Jodi and I in person this January at the Birth Worker Retreat: https://mailchi.mp/behervillage/birthworkerretreatBlack Birthworker Scholarship Application: https://docs.google.com/forms/d/e/1FAIpQLSe2Cye69MQ01inIERCVj5AAbPBPvg7In7zisLdpFJqKM0_S_g/viewform?usp=sharingConnect with Jodi on Instagram: https://www.instagram.com/hiptoheart/

The Business Birth Story series is back! This time you’ll meet Darcy Sauers, commonly known as ‘Doula Darcy’ on the interwebs. Darcy shares her story of leaving a fancy NYC marketing career to pursue her passion in the postpartum world. Then, she shares how she had to learn how to market her new postpartum doula business, leaning back on what she learned in her former marketing career. After about nine years as a postpartum doula, in 2019, Darcy realized the need to teach other doulas how to market… and the next iteration of her business was born. Darcy and I hope you can join us this January at the Birth Worker Retreat in Clearwater Beach, Florida. Darcy will be leading sunrise yoga and teaching on how to work with your cycle to work smarter, not harder. See you there!Additional links:Podcasting with Heart (NEW course): https://nicholejoy.kartra.com/page/podcastingwithheartPodcast Consulting application: https://nicholejoy.hbportal.co/public/64fa005ec70ae50024c65155Try Honeybook!: https://share.honeybook.com/nichole35768Birthworker Retreat Tickets: https://mailchi.mp/behervillage/birthworkerretreatBlack Birthworker Scholarship Application: https://docs.google.com/forms/d/e/1FAIpQLSe2Cye69MQ01inIERCVj5AAbPBPvg7In7zisLdpFJqKM0_S_g/viewform?usp=sharing

This episode explores the time commitment, benefits, and strategies for successful podcasting, emphasizing how podcasting fosters deeper connections with the audience, offers lasting legacy content, and allows for efficient repurposing on social media.Inside, you’ll hear my perspective on various aspects of starting a podcast and I’ll address topics from entrepreneurs considering podcasting, including:Time Commitment: The time commitment for a podcast can vary, with episodes ranging from as short as 15 minutes to an hour or more. The actual time spent on podcasting depends on factors like whether you do it all yourself or outsource production and the initial effort required for the podcast's launch.Podcasting vs. Social Media: Podcast content has a longer shelf life compared to social media content, which often expires quickly. Podcast episodes are consumed differently, with listeners seeking a deeper connection and a more authentic exchange. Podcasting allows for stronger relationships with the audience.Legacy Content: Podcast episodes, especially evergreen ones, serve as legacy content that continue to attract listeners, even when you're not actively creating new episodes. This can result in ongoing engagement with your content.Ownership: Podcast content is considered an asset that you own, in contrast to social media content, where you're essentially renting space. This ownership provides more control over your content and its distribution.Building Relationships: Podcasting allows for deep, authentic connections with the audience. When potential clients reach out after listening to your podcast, it often feels more like a conversation than a sales pitch.Repurposing Content: Podcasts serve as pillar content that can be easily extracted and repurposed into smaller pieces for social media. This strategy makes the content creation process more efficient and drives traffic back to your podcast.Broadcast on Social Media: Social media can be used as a platform to broadcast snippets of your podcast, inviting your audience to listen to the full episode.If you enjoyed this episode, be sure to tune into the rest of the Podcast Curious Series: Episode 187. Healing the Throat Chakra: Speak Your Truth (a guided meditation gift)Episode 188. How to Monetize Your Podcast: Podcast Curious SeriesEpisode 189. When to DIY vs. When to Outsource: Podcast Curious SeriesEpisode 190. Marketing Strategies for Non-Social Media LoversAdditional links:Podcasting with Heart (NEW course): https://nicholejoy.kartra.com/page/podcastingwithheartPodcast Consulting application: https://nicholejoy.hbportal.co/public/64fa005ec70ae50024c65155Try Honeybook!: https://share.honeybook.com/nichole35768

In this episode, you’ll hear what I told my client (about marketing) who can’t stand social media.First, it’s important to know that enjoying and being good at social media is NOT a requirement for successful online marketing.If social media isn’t your thing, you’ll still learn more about alternative ways to market your business online, so that people can continue to ‘feel you,’ even when you’re not physically present. Your in-person networking efforts are incredible, AND can be limiting if not followed up by some kind of virtual presence. Remember, we are building for sustainability. And you can’t possibly go to every single networking event in your town, forever and ever amen. Amen?Here’s the thing, marketing isn’t going away. My advice: find a way that you can get behind. A way that works for you. Not to fret, I won’t leave you hanging. You’ll learn three alternative methods of marketing your business OUTSIDE of social media.And then, you may decide to use social media simply for a broadcast portal. A FREE broadcast portal.Inside, I’ll cover:Podcasting as a valuable online presence strategy that is distinct from social media. Then, I’ll explain how podcast content can be repurposed for social media to spread the word.Blogging as another viable alternative to social media. I actually recommend traditional blogging as a powerful way to share your message.Side note: I encourage turning podcast episodes into blog posts and vice versa, when possible.In-Person Networking Events, particularly when boosted by an online presence alongside in-person efforts.Energetic Connection. I discuss the strength of energetic connections, ranking them as follows:In-person interactionsVideo contentAudio contentWritten contentAdditional links:Podcasting with Heart (NEW course): https://nicholejoy.kartra.com/page/podcastingwithheartPrivate podcasting mentorship application: https://nicholejoy.hbportal.co/public/64fa005ec70ae50024c65155

With six years of online business (and 4 years podcasting) under my belt, I’ve had a wide variety of both DIY and outsource experiences.While this episode discusses the right time to DIY your podcast vs. the right time to outsource your podcast, you can apply the messages to almost any project in your business.Below are the episode details. Enjoy!Segment 1: What I Wish I Knew Before Starting a PodcastA personal story about how my podcasting microphone collected dust for 18 months before I started.What moved the needle, what got me to start.Once I was ready, my first podcast launched within a month.The first version of your podcast isn’t the final version. Personal corporate life story that gives context to the value in knowing how to do something FIRST, before outsourcing.Segment 2: Can you DIY your own Podcast?After almost four years of podcasting, I only recently started doing my own editing (September ‘23). Secret: it’s SO much easier than I was making it out to be.Benefits of editing your own podcast:Creative freedom Cost savings (a real thing for many of us)Empowering to know how to editHelps you to hire more efficiently if / when the time comes to outsourceGreat exercise in healing your inner perfectionist & allowing yourself to be imperfectSegment 3: What should you outsource in podcastingWhat may be outsourced: EditingGraphic design for your cover graphicCopyShow notesRepurposing The issue with the message of ‘outsource everything’ is that it can lead to over (& sometimes unnecessary) outsourcing. I probably over outsourced, too early on, and learned some costly lessons that I’m hoping to save you from. Cons of outsourcing too soon: Costnot being able to move quickly and make changes on a whimrelying on others’ schedule When is the right time to outsource?In my opinion, only after you know how to do the things, and can hire someone else who will do them YOUR way and efficiently.When your business reaches the point where the expense doesn’t feel so tightAdditional links:Podcasting with Heart (NEW course): https://nicholejoy.kartra.com/page/podcastingwithheartPrivate podcasting mentorship application: https://nicholejoy.hbportal.co/public/64fa005ec70ae50024c65155Birthworker Retreat Tickets: https://mailchi.mp/behervillage/birthworkerretreatBlack Birthworker Scholarship Application: https://docs.google.com/forms/d/e/1FAIpQLSe2Cye69MQ01inIERCVj5AAbPBPvg7In7zisLdpFJqKM0_S_g/viewform?usp=sharingHoneybook (CRM) trial: https://share.honeybook.com/nichole35768Alumni Study Group (FB): https://www.facebook.com/groups/alumnistudygroup

In this podcast episode, we’ll explore the world of podcasting, its origins, aligned reasons for starting a podcast and how to monetize your podcast. The Origin of PodcastingYou’ll learn a brief history of the term "podcast," explaining that it's a combination of "broadcast" and either "play on demand" or "portable on demand." Statistics on PodcastingYou’ll hear some statistics about the podcasting industry, specifically that approximately 90 million Americans are weekly podcast listeners, and the industry is projected to have over 100 million listeners in 2024.Why to start a podcastIn this episode, we emphasize the importance of creating podcast content for the joy of it, rather than just for monetary gain. Nichole encourages listeners not to make money the primary goal when starting a podcast, as passion and authenticity are crucial for sustainability.The episode then delves into the various reasons why someone might want to start a podcast, including sharing a message, enjoying conversations, diversifying marketing channels, avoiding platform restrictions, and going deeper into topics.To share an important message with the community.Enjoyment of talking and having conversations.Diversifying marketing channels beyond social media.Not being bound by platform rules.Appreciation for audio-based content.The desire to provide a better podcast experience.The opportunity to go deeper into topics.How to monetize a podcast The second half of the episode focuses on how to monetize a podcast. Nichole discusses methods such as advertisements, sponsorships, partnerships with aligned brands, becoming the face or voice of a brand's podcast, using calls to action to promote one's own services and programs, and most importantly, the power of authenticity and connection. Nichole suggests that by being true to oneself in the podcast, one can attract the right audience and, in turn, monetize the podcast effectively.Advertisements and Sponsorships - Discusses placing paid ads and sponsorships in podcasts.Sponsorships and Partnerships - Collaborating with aligned brands for sponsorships.Being the Face or Voice of a Brand - Becoming the voice or face of a brand's podcast.Calls to Action - Using the podcast to promote your own services, offers, and programs.Authenticity and Connection - The host's favorite way to monetize, by being genuine and attracting dream clients through the podcast.The episode concludes with a reminder not to lead with the goal of making money, and instead, prioritize genuine and meaningful content creation. Stay tuned for the next episode, which will address when to DIY podcasting and when to outsource podcast production.Additional links:Podcasting with Heart (NEW course): https://nicholejoy.kartra.com/page/podcastingwithheartPrivate podcasting mentorship application: https://nicholejoy.hbportal.co/public/64fa005ec70ae50024c65155Birthworker Retreat Tickets: https://mailchi.mp/behervillage/birthworkerretreatBlack Birthworker Scholarship Application: https://docs.google.com/forms/d/e/1FAIpQLSe2Cye69MQ01inIERCVj5AAbPBPvg7In7zisLdpFJqKM0_S_g/viewform?usp=sharingAlumni Study Group (FB): https://www.facebook.com/groups/alumnistudygroup

The original plan was to kickoff the Podcast Curious series this week. Given what’s happening in Israel right now, instead this episode is a gift to you. Join me for a guided meditation and energy healing transmission to help you heal your throat chakra, speak your truth and express yourself.In this episode, I’ll address the personal impact of the ongoing conflict in Israel and my dream of true peace on earth. And, I’ll challenge you to rethink the notion of ownership over Earth and control over individuals - our fellow human beings. If you enjoy the meditation, feel free to revisit as often as you like. Enjoy!Additional links:DIY Podcasting Course (be the first to know!): https://nicholejoy.kartra.com/page/DIYPodcastWaitlistPrivate podcasting mentorship application: https://nicholejoy.hbportal.co/public/64fa005ec70ae50024c65155Birthworker Retreat Tickets: https://mailchi.mp/behervillage/birthworkerretreatBlack Birthworker Scholarship Application: https://docs.google.com/forms/d/e/1FAIpQLSe2Cye69MQ01inIERCVj5AAbPBPvg7In7zisLdpFJqKM0_S_g/viewform?usp=sharingAlumni Study Group (FB): https://www.facebook.com/groups/alumnistudygroup

In the episode, you'll hear 7 minutes from the 2.5 hour training, Energetic Business Foundation. The goal of this audio training is to help you get crystal clear on your business mission, so that it's easy as f for you to make decisions & strategize.The full audio training (with video option) is available here: https://nicholejoy.kartra.com/page/free_ebfAdditional links:DIY Podcasting Course (be the first to know!): https://nicholejoy.kartra.com/page/DIYPodcastWaitlistPrivate podcasting mentorship application: https://nicholejoy.hbportal.co/public/64fa005ec70ae50024c65155Birthworker Retreat Tickets: https://mailchi.mp/behervillage/birthworkerretreatBlack Birthworker Scholarship Application: https://docs.google.com/forms/d/e/1FAIpQLSe2Cye69MQ01inIERCVj5AAbPBPvg7In7zisLdpFJqKM0_S_g/viewform?usp=sharingAlumni Study Group (FB): https://www.facebook.com/groups/alumnistudygroup

This week, you’ll hear my personal journey from running to walking, both in pregnancy and in business. Join me, as I discuss how I’m approaching Q4, releasing the fear of falling behind, and embracing the slower & more potent entrepreneurial life.In this episode, I invite you to step into the power of walking your own path, and move with intentional energy.Tune in now on all podcast platforms.Ways to work with Nichole Joy:DIY Podcasting Course (be the first to know!): https://nicholejoy.kartra.com/page/DIYPodcastWaitlistPrivate mentorship application: https://nicholejoy.hbportal.co/public/64fa005ec70ae50024c65155Birthworker Retreat Tickets: https://mailchi.mp/behervillage/birthworkerretreatBlack Birthworker Scholarship Application: https://docs.google.com/forms/d/e/1FAIpQLSe2Cye69MQ01inIERCVj5AAbPBPvg7In7zisLdpFJqKM0_S_g/viewform?usp=sharingCourse Creation Made Easy: https://nicholejoy.kartra.com/page/coursecreationmadeeasyAlumni Study Group (FB): https://www.facebook.com/groups/alumnistudygroup

In this episode, we explore the concept of "shitty" courses and books, and how they can serve as catalysts for our own creative journeys. You’ll hear my personal experience of reading a book that didn't resonate with me, but sparked the inspiration to create my own audiobook shortly after. Then, let’s go deep on what might be "shitty" for one person could be the key to unlocking creative potential for another.Highlights of the episode:1. The Confidence Boost: a personal story about the time that I read a book I didn't resonate with, and it gave me the confidence to ‘write’ my own book. Sometimes, it's the "shitty" books that inspire us to take action.2. Shifting Perspectives: I invited you to reflect on how the initial thought of categorizing creative work as "shitty" can be hierarchical and unproductive. Instead, try on this more inclusive perspective where what doesn't resonate with us may be perfect for someone else.3. Diversity of Offerings: With over 30,000 pregnancy books on Amazon, it’s clear that not every book is meant for everyone. No matter your industry, your unique perspective can resonate with a specific audience that needs your voice.4. Quality vs. Relevance: the value of creative work goes beyond the quality of production. A high-end course might not resonate with some individuals, making it a "shitty" course for them.5. Activating Creativity: I encourage you not to shy away from creating your own work, even if you fear it might be considered "shitty" by some. Sometimes, these "shitty" creations are the very catalysts that activate creativity and unique voices.So, can we give the "shitty" authors and course creators, ourselves included, the recognition they deserve? These works, although not for everyone, can still inspire others to share their unique voices and perspectives. Whether it's the "shitty" books that activate us or the ones that truly resonate, they all have a role in helping the collective. Remember, your work is perfect for the people it's meant to help.Ways to work with Nichole Joy:Private mentorship application: https://nicholejoy.hbportal.co/public/64fa005ec70ae50024c65155Course Creation Made Easy (NEW): https://nicholejoy.kartra.com/page/coursecreationmadeeasyBirthworker Retreat Tickets: https://mailchi.mp/behervillage/birthworkerretreatBlack Birthworker Scholarship Application: https://docs.google.com/forms/d/e/1FAIpQLSe2Cye69MQ01inIERCVj5AAbPBPvg7In7zisLdpFJqKM0_S_g/viewform?usp=sharing

Let’s talk promises on the internet of rapid financial success, whether certain courses live up to said promises, and how to add one word to your perspective and open up to magical possibilities.

In this episode, you’ll hear:

My perspective on digital courses and some creators’ grand claims.
The only promises I think we should be making in our business - integrity, reliability, and standing by our word.
Caution around the sketch factor in making promises about outcomes and results, particularly in the context of course creation.
My thoughts on the 'yet' factor
How adding this simple word to your vocabulary can erase time constraints and open the door to potential, miracles, and possibilities.
The story of my very first unsuccessful attempt at creating a digital course.
How adding 'yet' to the equation changed everything, allowed me to adapt, learn, and eventually create courses that made real impact on real people.

Then stick around to go deep with me. If you feel defeated in your course creation journey, you’ll learn how to shift your perspective by adding 'yet' to your experiences and getting back in the game. Learn why the language you use to describe your experiences can shape your entrepreneurial journey.

You’ll be encouraged to look beyond the surface-level measurements of success, refuse to believe that rough drafts equate to failures, and explore the value of learning from both successes and failures.

Now even deeper… you’re invited to consider how your experiences (even the ‘failures’) are part of your soul’s journey in this lifetime.

Enjoy!

Ways to work with Nichole Joy:

Private mentorship application: https://nicholejoy.hbportal.co/public/64fa005ec70ae50024c65155

Course Creation Made Easy (NEW): https://nicholejoy.kartra.com/page/coursecreationmadeeasy

Birthworker Retreat Tickets: https://mailchi.mp/behervillage/birthworkerretreat

Black Birthworker Scholarship Application: https://docs.google.com/forms/d/e/1FAIpQLSe2Cye69MQ01inIERCVj5AAbPBPvg7In7zisLdpFJqKM0_S_g/viewform?usp=sharing

Let’s talk promises on the internet of rapid financial success, whether certain courses live up to said promises, and how to add one word to your perspective and open up to magical possibilities.In this episode, you’ll hear:My perspective on digital courses and some creators’ grand claims.The only promises I think we should be making in our business - integrity, reliability, and standing by our word.Caution around the sketch factor in making promises about outcomes and results, particularly in the context of course creation.My thoughts on the 'yet' factorHow adding this simple word to your vocabulary can erase time constraints and open the door to potential, miracles, and possibilities.The story of my very first unsuccessful attempt at creating a digital course.How adding 'yet' to the equation changed everything, allowed me to adapt, learn, and eventually create courses that made real impact on real people.Then stick around to go deep with me. If you feel defeated in your course creation journey, you’ll learn how to shift your perspective by adding 'yet' to your experiences and getting back in the game. Learn why the language you use to describe your experiences can shape your entrepreneurial journey.You’ll be encouraged to look beyond the surface-level measurements of success, refuse to believe that rough drafts equate to failures, and explore the value of learning from both successes and failures.Now even deeper… you’re invited to consider how your experiences (even the ‘failures’) are part of your soul’s journey in this lifetime.Enjoy!Ways to work with Nichole Joy:Private mentorship application: https://nicholejoy.hbportal.co/public/64fa005ec70ae50024c65155Course Creation Made Easy (NEW): https://nicholejoy.kartra.com/page/coursecreationmadeeasyBirthworker Retreat Tickets: https://mailchi.mp/behervillage/birthworkerretreatBlack Birthworker Scholarship Application: https://docs.google.com/forms/d/e/1FAIpQLSe2Cye69MQ01inIERCVj5AAbPBPvg7In7zisLdpFJqKM0_S_g/viewform?usp=sharing

In this episode, you’ll hear a bit of my personal journey over the past 18 months. More specifically, how I have been processing a recurring pattern in my life. Through my real-life example, I’ll explain the distinction between transactional relationships (i.e. buying a book), and heart-centered connections, often formed with clients, mentors, or other service providers. Then, I’ll challenge you to take a look at your beliefs about what constitutes a ‘professional’ relationship, and how that relationship looks once the financial transaction is over. You’ll hear my own transformation from this perspective and how it created space for the brand new alumni study group, a space for all of my former clients and customers to reconnect and support each other.

To wrap up, you’ll get a business tip that you can try on in your own business. Enjoy!

Ways to work with Nichole Joy:

Private mentorship: Apply HERE
Try Honeybook with my code: http://share.honeybook.com/nichole35768
Course Creation Made Easy (NEW): https://nicholejoy.kartra.com/page/coursecreationmadeeasy
Birthworker Retreat Tickets: https://mailchi.mp/behervillage/birthworkerretreat
Black Birthworker Scholarship Application: https://docs.google.com/forms/d/e/1FAIpQLSe2Cye69MQ01inIERCVj5AAbPBPvg7In7zisLdpFJqKM0_S_g/viewform?usp=sharing

In this episode, you’ll hear a bit of my personal journey over the past 18 months. More specifically, how I have been processing a recurring pattern in my life. Through my real-life example, I’ll explain the distinction between transactional relationships (i.e. buying a book), and heart-centered connections, often formed with clients, mentors, or other service providers. Then, I’ll challenge you to take a look at your beliefs about what constitutes a ‘professional’ relationship, and how that relationship looks once the financial transaction is over. You’ll hear my own transformation from this perspective and how it created space for the brand new alumni study group, a space for all of my former clients and customers to reconnect and support each other. To wrap up, you’ll get a business tip that you can try on in your own business. Enjoy!Show links:Course Creation Made Easy (NEW): https://nicholejoy.kartra.com/page/coursecreationmadeeasyBirthworker Retreat Tickets: https://mailchi.mp/behervillage/birthworkerretreatBlack Birthworker Scholarship Application: https://docs.google.com/forms/d/e/1FAIpQLSe2Cye69MQ01inIERCVj5AAbPBPvg7In7zisLdpFJqKM0_S_g/viewform?usp=sharing

You’re invited to the Birthworker Retreat in Clearwater, Florida, this January! Meet your retreat hosts: Nichole Joy, Darcy Sauers, Kaitlin McGreyes and Jodi Congdon. Join us for a conversation on:

The benefits of being away from your usual environment to work on your business, gain clarity, and find inspiration.
The energy and motivation of gathering with other birth workers.
How & why healing is so important to building the sustainable business of your dreams, that fits your life.
The value of putting yourself in a room where people are doing what you aspire to do.
The importance of moving yourself, and your needs, higher on the priority list. Not only to avoid burnout, but to set an example for your children, and for your clients.
How to navigate mom guilt when leaving for a retreat (or any other personal time, really)
And more retreat excitement!

Retreat info & tickets: https://mailchi.mp/behervillage/birthworkerretreat

Connect with the retreat hosts here:

@thedouladarcy
@hiptoheart
@behervillage

Ways to work with Nichole Joy:

The Portal All-Access Pass https://nicholejoy.kartra.com/page/theportal
Evolutionary Business School: https://members.nicholejoy.com/online-business-school-membership
Private mentorship: email me at nichole@nicholejoy.com to chat & see if it’s a good fit.
Try Honeybook with my code: http://share.honeybook.com/nichole35768

Be honest - how do you assess people online, when you’re scoping them out?

I had a very interesting conversation with a young man from Ireland on my plane ride back from London. He was a centennial approximately 23 years old, and we got into the topic of metaphysics and spirituality. He mentioned that he was interested to know more about these topics and so I ended up referring him to somebody I know. I gave him the Instagram account, and gave a quick disclaimer: I told him that this lady is not actively posting on Instagram but usually responds when someone DMS.

And his response shook me, and made the think about our definition or perception of success. What are we looking at when we assess people online? Do we check their follower count? Their Instagram aesthetic? Or how much they earn? Do we check their lifestyles, the size of their houses, the cars they drive?

In this episode, I'll be sharing with you a few questions that you may use to ponder on your own markes for success. And I share these questions with you to help you think about the belefs that you're carrying about what constitutes these markers of success, and help you redefine your own definition of what it really means to be successful in your business and in your personal life.

Enjoy!

Links to work with me:

The Portal All-Access Pass https://nicholejoy.kartra.com/page/theportal
Evolutionary Business School: https://members.nicholejoy.com/online-business-school-membership
Private mentorship: email me at nichole@nicholejoy.com to chat & see if it’s a good fit.

Try Honeybook with my code: http://share.honeybook.com/nichole35768

Yes, you read that correctly. I took my 70-year old dad to the Beyonce concert in Wales, UK! In this episode, you’ll hear about our trip, including how we manifested a flight upgrade, my dad falling in love with several women in a few days, and the backstory to all of this time of our lives.

And here’s the thing - this episode isn’t just about a concert. It’s about: modeling what a healthy adult child and elderly parent can look like, modeling celebrating ourselves as mothers for our children, and hopefully inspiring you to continue to expand the way that you navigate your role as a mother.

You’ll also hear a micro lesson on how to navigate nasty comments from trolls on the internet. I wasn’t sure if this was appropriate to include; however, it feels important for my fellow entrepreneurs.

Enjoy!

Links to work with me:

The Portal All-Access Pass https://nicholejoy.kartra.com/page/theportal

Evolutionary Business School: https://members.nicholejoy.com/online-business-school-membership

Private mentorship: email me at nichole@nicholejoy.com to chat & see if it’s a good fit.

Try Honeybook with my code: http://share.honeybook.com/nichole35768

Have you watched the Fair Play documentary on Netflix yet? Admittedly I only half watched, but that was all I needed for my takeaway:

The most important piece (for me) is that society is beginning to recognize the mothers’ (sometimes) unpaid contributions to the family: the physical & mental load. For example, remembering the groceries, who has clean uniforms for tomorrow, what extras to pack for each kid, snack bags etc. And for that alone, good job “Fair Play.” Progress!

What’s next? In this episode, you’ll hear where I feel that we are going next in terms of recognizing what mothers bring to the family: the healing contribution. It’s been my observation that the mothers are initiating the healing of the family, the deconditioning, pattern breaking and creating of a new consciousness level for the family as a unit. One that honors each child for who they are as an individual.

Many of the mothers of our generation came into this role with an 80s/90s boombox consciousness level operating system - and we’re trying to apply that to our children, who came with an iPhone 3000 consciousness level operating system. Disconnect, it’s time for an update.

ANNOUNCEMENTS:

The Portal All-Access Pass https://nicholejoy.kartra.com/page/theportal
Evolutionary Business School: https://members.nicholejoy.com/online-business-school-membership
Private mentorship: email me at nichole@nicholejoy.com to chat & see if it’s a good fit.
Try Honeybook with my code: http://share.honeybook.com/nichole35768

LET'S CONNECT:

Instagram: www.instagram.com/nichole_joy__/

Facebook: https://www.facebook.com/nicholejoy/

YouTube: https://www.youtube.com/@NicholeJoy777

The conversation on conscious motherhood continues. In this episode, you’ll meet AmyLee Westervelt, mother of 5, author of “The Colors Inside of Me,” and MLM executive turned spiritual coach.

You’ll hear AmyLee’s journey from a multiple six-figure career with an MLM company, to prioritizing her family and starting her spiritual coaching career. AmyLee shares how she applies her expertise in human design to parenting & homeschooling all five of her children, one of whom has a genetic disorder. She met her husband in 2011, who already had five children from a previous marriage. Initially, her plan was to stay home and raise the children, but after being stationed in Alaska, she became a bit of a recluse and started looking for social interaction. She stumbled upon a multi-level marketing company, which she became heavily involved with, prioritizing her business over her family. She eventually started feeling guilty about not spending enough time with her children, as she used to spend up to 10 hours in her office doing her MLM business. Despite providing her children with all their material needs, she felt she was not giving them the attention they needed.

AmyLee also discusses her approach to homeschooling, which is child-led and practical, and how human design plays a significant role in her family and how she adjusts her parenting style accordingly.

She is the author of a children's book, "The Colors Inside of Me," which is about a little panda who recognizes the colors within himself and his classmates. Each classmate tells him about a color they see in him and the quality that goes along with it. The book is a response to the Martin Luther King Jr. quote that children will be judged by the content of their character and not the color of their skin. The key message of the story is the importance of recognizing different cultures and traditions that exist inside individuals, which make them who they are.

As a mother of five, AmyLee discusses how she decides which priorities to focus on in her life as a mother, a business owner, and a spiritual coach.

She explains the importance of being playful and allowing oneself to be different, and believes that homogenization is an economic tool used to convince people that they want the same things, which ultimately reduces the cost of production. Differentiation is crucial, and it's up to individuals like us to be stewards of it. We must let our children know that they are allowed to be different and that it is okay not to find validation for their uniqueness in the outside world.

Show links:

Motherhood Decoded: Heal the Line (VIRTUAL 5/11/23): https://nicholejoy.kartra.com/page/motherhooddecodedvirtual
NEW Content Course NOW inside of the Evolutionary Business School: https://members.nicholejoy.com/online-business-school-membership
The Portal All-Access Pass https://nicholejoy.kartra.com/page/theportal
Private mentorship: email me at nichole@nicholejoy.com to chat & see if it’s a good fit.
Try Honeybook with my code: http://share.honeybook.com/nichole35768

Connect with AmyLee Westervelt: https://www.instagram.com/gratitude_and_glamour/ https://www.amyleewestervelt.com/hddecoded

In this episode, you’ll meet Vivienne Gerard, Mother of two, Scribe, Guide, and Energy Healer. You’ll hear Vivienne’s personal experiences that led her to learning more about reading energy, and she explains the concept of soul contracts between babies and mothers, how our souls get to choose to come into human bodies on Earth, and how we also get to choose our Mothers and Fathers for our human experience.

In this episode , you’ll learn about:

The concept of "soul speak" sessions for parents who want to connect with their baby before it is born
How souls can reincarnate and how these souls can choose their mothers
The idea of communicating with souls that have exited the earth and how they can guide us
The importance of healing for parents, to keep the trauma from being passed on to the next generation

If you’re curious about Soul Contracts, then be sure to tune in and join our conversation. Enjoy!

Connect with Vivienne:

https://www.viviennegerard.com/loving-our-selves-mc.html

Show Links:

Motherhood Decoded: Heal the Line (VIRTUAL 5/11/23): https://nicholejoy.kartra.com/page/motherhooddecodedvirtual
Motherhood Decoded Mini Retreat (Friday 5/5 Tampa, FL): https://fb.me/e/4nf76abvu
NEW Content Course NOW inside of the Evolutionary Business School: https://members.nicholejoy.com/online-business-school-membership
The Portal All-Access Pass https://nicholejoy.kartra.com/page/theportal
Private mentorship: email me at nichole@nicholejoy.com to chat & see if it’s a good fit.
Try Honeybook with my code: http://share.honeybook.com/nichole35768

Let’s Connect!

Instagram: www.instagram.com/nichole_joy__/
Facebook: https://www.facebook.com/nicholejoy/
YouTube: https://www.youtube.com/@NicholeJoy777

As much as possible, I try to avoid sharing intimate and personal details of my kids’ experience, but I also want to share the most incredible, life changing fit that I’ve given to my children–and that gift is ME!

As I stepped into the role of motherhood, I realized that the motherhood narrative on the streets didn’t resonate with me. The whole “martyr mother” and “mommy needs more wine” persona did not land with me at all. And because nothing seemed to click at that moment, I looked for more tools and resources and stumbled across energy work.

And so for this episode, I want to share about:

How I got into energy work
How it all felt right despite me not knowing entirely what energy work meant at that time
The biggest gift that I can give to my kids: working on ME
How studying and applying energy work to my kids helped not only my kids, but my parents through “second healing” as well

Enoy!

Show links:

Motherhood Decoded Mini Retreat (Friday 5/5 Tampa, FL): https://fb.me/e/4nf76abvu
NEW Content course happening NOW inside of the Evolutionary Business School: https://members.nicholejoy.com/online-business-school-membership
AND in the brand new: The Portal All-Access Pass https://nicholejoy.kartra.com/page/theportal

Apply for Private Light Mentorship: https://nicholejoy.kartra.com/page/applicationprivatelight

You know how those people that come into your life, where the conversation just flows and things just instantly connect? That is Kaitlin McGray for me. Kaitlin is the founder of Be Her Village where they create registries for pregnant people, to have doula services, postpartum doula, birth doulas, lactation consultants, and other services so that mothers can have all kinds of support while connecting birth professionals with mothers who are pregnant.

In this episode, we dove deep into:

How she’s operating in motherhood
The importance of working on ourselves as we navigate parenting little children
Being an example to our kids especially on learning to love our bodies
And we also talk about what it means to be selfish and prioritizing yourself

I think you're really gonna enjoy this conversation because we went pretty deep. Enjoy!

Connect with Kaitlin:

https://www.instagram.com/behervillage/
https://behervillage.com/

Show links:

Motherhood Decoded Mini Retreat (Friday 5/5 Tampa, FL): https://fb.me/e/4nf76abvu
NEW Content course happening NOW inside of the Evolutionary Business School: https://members.nicholejoy.com/online-business-school-membership
AND in the brand new: The Portal All-Access Pass https://nicholejoy.kartra.com/page/theportal
Apply for Private Light Mentorship: https://nicholejoy.kartra.com/page/applicationprivatelight

I get it - you want someone to create your content for you. You’re busy as F, you have A LOT of life going on, and it takes SO much of your time. I hear you, I really do.

With new AI (artificial intelligence) tools, content outsourcing may now be within reach. In this episode, you’ll hear another perspective regarding the ‘right time’ to outsource your content creation.

Join me for a dive deep into:

My honest thoughts on Chat GPT and other AI tools to help (not substitute!) your content creation
Knowing when and which part of your content creation process you should outsource
How you can outsource content creation, while maintaining your voice in your content (my process)

Enjoy!

Show links:

Motherhood Decoded Mini Retreat (Friday 5/5 Tampa, FL): https://fb.me/e/4nf76abvu
NEW Content course happening NOW inside of the Evolutionary Business School: https://members.nicholejoy.com/online-business-school-membership
Apply for Private Light Mentorship: https://nicholejoy.kartra.com/page/applicationprivatelight

What you appreciate the MOST about my content: it’s authentic, real, transparent, valuable, it’s YOU. First, thank you. As a digital creator and entrepreneur, that is one of the highest compliments that you can give me. You see me! And, again, you’ve inspired an episode.

In this episode, you’ll learn:

more about what it means to be authentic
two steps toward being more authentic in your content.
The difference between authentic vulnerability and forced vulnerability
Boundaries while being authentic

And more…Enjoy!

Announcement Links :

The Portal All-Access Pass is now available! https://nicholejoy.kartra.com/page/theportal
Motherhood Decoded Mini Retreat (Friday 5/5 Tampa, FL): https://fb.me/e/4nf76abvu
NEW Content course coming to the Evolutionary Business School: https://members.nicholejoy.com/online-business-school-membership
Apply for Private Light Mentorship: https://nicholejoy.kartra.com/page/applicationprivatelight

Here’s my dirty little batch secret… I don’t.

In this week’s episode, you’ll hear a bit about my content creation process. Someone in my community wrote in my content survey that I am a “master batcher,” when the truth is that I don’t batch. I used to try to batch content, even dreamt of having a complete content plan for months in advance–but my creative energy just doesn’t come through on demand.

In this episode, you’ll hear my actual process, so that you can try on an alternative method, as you figure out an approach that feels most natural for you. Because while batching content might be efficient, sometimes listening to our own creative urges helps us create more impactful and more authentic shares for our community .

The truth: not everyone is designed to batch content, and you are allowed to explore and embrace a content creation workflow that best fits your design and your business.

Enjoy!

Ready to rewrite the rules of how you do business? You know, so that you actually feel good about putting yourself out there, marketing, working with clients, and doing the damn thing - your way? So that we get to experience your whole multifaceted self, in your highest expression?

Show links:

Motherhood Decoded Mini Retreat (Friday 5/5 Tampa, FL): https://fb.me/e/4nf76abvu
Enter to win a ticket to the NEW Content course (deadline 3/30/23): https://nicholejoy.kartra.com/page/contentsurvey
Join the Evolutionary Business School: https://members.nicholejoy.com/online-business-school-membership
Apply for Private Light Mentorship: https://nicholejoy.kartra.com/page/applicationprivatelight

Watch this episode on YouTube: https://youtu.be/Lz7IHRqM1xM

Let’s Connect:

Instagram: https://www.instagram.com/nichole_joy__/

In this week’s episode, I want to talk about a concept that has come up for me and for a lot of the people in my community. And that is this feeling like there's a disconnect, there's something that feels not quite like it's clicking in your business and it feels like a dark night of the entrepreneurial soul. These are the moments when you wake up and realize that something about your business or something about the way that you've been doing business, feels like it's just not working and you just can't do it anymore

In this episode, we dive deep into this concept and talk about the possibilities of why this happens to us and what you can do if you find yourself in this dark night of the entrepreneurial soul.

Here’s the thing: the first thing that we’re going to do is not to blame ourselves or anyone else for that matter. Because they’re not in our bodies, they don't know what's best for us.

Only we know what's best for us.

Enjoy!

Ready to rewrite the rules of how you do business? You know, so that you actually feel good about putting yourself out there, marketing, working with clients, and doing the damn thing - your way? So that we get to experience your whole multifaceted self, in your highest expression?

Announcements & links:

Motherhood Decoded Mini Retreat (Friday 5/5 Tampa, FL): https://fb.me/e/4nf76abvu
Enter to win a ticket to the NEW Content course (deadline 3/30/23): https://nicholejoy.kartra.com/page/contentsurvey
Join the Evolutionary Business School: https://members.nicholejoy.com/online-business-school-membership
Apply for Private Light Mentorship: https://nicholejoy.kartra.com/page/applicationprivatelight

I am thrilled to introduce you to my dear friend, and personal face reader, Elisabeth Spears. In this episode, we talked about all things face readings, how trauma AND healing show up on your face, what some of your lines and wrinkles actually mean, and how healing is an incredibly viable alternative to botox and other face fillers.

Also, don’t skip the important message in the beginning. I found it fascinating that my audience asked me several times what skincare products I use - since I definitely DO NOT have perfect skin. Here’s what I took from that: you actually don’t care about perfect. No one actually cares about perfect, whatever that is anyway. We are all looking for REAL people, to share what’s working for them in real life. And since healing has been an important part of my journey, including how my skin looks & feels, it felt important to introduce you to one of the many healing modalities that I’ve used.

A little more about our guest: Elisabeth was born and raised in Tennessee, and recently relocated to Montgomery, Alabama to focus on her Face Reading business. She has been an Esthetician for 14 years and in searching for a better way to heal the skin, it led her to becoming a Reiki healer and then to Chinese medicine. Elisabeth is 1 of 2 Pi Fu Juan Jiao (skincare specialist) in America, and she fell in love with healing from the root of the problem instead of throwing bandaids on the problems! Four years ago, Elisabeth found a teacher and mentor Lillian Pearl Bridges, author of ‘Chinese Face Reading.’

Her family lineage was entrusted to her to share with as many people as possible. To say Face Reading transformed my life would be an understatement. Everything is different. Elisabeth is different. All the layers of who she was told that she was - peeled away to reveal her original face, which has been the most freeing and joyful time of her life! Elisabeth’s goal is for everyone to get back to their Original Face and experience the bliss of truly being who you were created to be!

Connect with Elisabeth Spears on Instagram: instagram.com/Rooted_alchemy1

Book a face reading with Elisabeth Spears: https://skinstudio.as.me/Facereadingbook

Watch our conversation on YouTube: https://youtu.be/Lz7IHRqM1xM

As kids, we learned a lot about leadership, what it means to exhibit qualities of a leader, to lead others effectively, and to be a guide to our classmates or to our siblings. Here’s the gap: our education system fell short at teaching us how to lead ourselves. We’ve been conditioned to do exactly what and when to do certain things, with little to no wiggle room for us to practice self-leadership.

As we got older, this programming translates into us clocking in and out of our day jobs. And we see this in the world of entrepreneurship, particularly in the world of online business, where there’s a lot of people leading others to do things on their timelines, rather than trusting people to lead themselves to their own correctness, to know what and when is correct for them to do it.

In this episode, we’ll dive deep into the concept of self-leadership and what it really means to be a self-led individual. You’ll learn how it shows up in business, and in other areas of your life.

Here’s some hard truth, with love: Living a self-led life is more work, and it may be uncomfortable at first because it might go against what you’ve learned and experienced thus far.

Remember, you’ve got this.

Enjoy!

Join The Business School Membership: https://members.nicholejoy.com/online-business-school-membership

Let’s Connect:

Instagram: https://www.instagram.com/nichole_joy__/

Since we were kids, we have been getting this conditioning from society that we should decide what we want to do when we grow up and stick to that one thing. Our grandparents did it, our parents did it, but I don't think that's where we're going anymore. I don't think that that's the life that we're supposed to live right now. I don't think we're supposed to do the same thing forever and ever and ever.

So, this is your permission granted to make the change, whether it's your Instagram handle, closing your first Facebook group baby of 1,733 people, or changing the name of your podcast.

Which brings me to…Welcome to the Nichole Joy Show.

I have known for some time that this change was coming and I've been putting it off until finally, it just felt like the time was correct. And as we're heading into spring, which is a time of rebirth, I believe that this is what we're supposed to do. We're supposed to evolve, we're supposed to change.

So yes, the podcast is changing her name again. From Doulas Going Digital in 2019, to Birth Your Online Business in 2022, and now to the Nichole Joy Show. In the coming episodes you can expect to learn and hear through my lens about topics including but not limited to, motherhood, relationship with yourself, relationship with others, learning how to love the shit out of your body, holistic -ish wellness, metaphysical things, spirituality, human design, astrology, and a whole, whole lot more.

Having said all of that, allow me to reintroduce myself. I'm Nichole Joy, I'm the host of the Nichole Joy Show. I'm the author of Just Start, the audiobook. I'm a guide in business and in life. I'm a mother to three little people. I'm a 90s RnB fanatic. I'm a big fan of healing and deconditioning in every area of life and rewriting our experiences.

It's very nice to meet you. I look forward to continuing to build our relationship together and learning with each other!

Let’s Connect:

Instagram: https://www.instagram.com/nichole_joy__/

This week, I am honored to introduce you to my client, Bridget Michael.

Bridget is the founder of Deu Doulas in Germany and Spain and has been attending births as a birth doula since 2006. She has worked hard to train doulas and her stories of her early days of marketing are particularly inspiring. She is a true powerhouse and is making a movement in Europe with doulas.

We met in 2020, and by then she had already been in the birth industry for more than a decade. And when we started working together, she expressed her desire to do things differently in her business.

In this episode, you will be hearing about the natural progression of her business’s growth. It's such a gift for me to witness people walking in their purpose,moving forward on their path, and to be a part of and witness a client’s growth.

I hope you find her story inspiring, enjoy!

Connect with Bridget Michael on IG:

https://www.instagram.com/doulabridget/

Let’s Connect:

https://www.instagram.com/nichole_joy__/

What does it mean to be a heart-centered entrepreneur?

First let’s go back to our first heart experience - in the womb. In Joseph Pearce’s book Evolution's End, Pearce explains that a few days after conception, a clump of vibrating cells form what will become the baby's heart. The heart is the first organ to form, and the vibrating cells tune to the mother's heartbeat, and to her breath. Then after the baby is born, we naturally hold the baby on our left side, even when you're right-handed. The reason: we hold babies close to our left side because it’s closer to our heart.

Somewhere along the journey of growing, we are conditioned to lead with our brains, rather than our hearts. Many school systems teach this: logic. Logic isn’t necessarily a ‘bad’ thing; however, it is limiting.

Comprehension and critical thinking are helpful, but why are we not learning to listen to our bodies, sink into our heart space and lead with our hearts? And if we look closely, we can actually see how this is manifesting to big companies who are mostly focused on the numbers, on the efficiency, and on the profits earned.

In this episode, you’ll feel the importance of leading from your heart in business… and beyond. Because your heart is your compass, guiding you toward your life path, your mission, and your purpose in the world. Leading with your heart and understanding your "why" will serve as a strong energetic business foundation as you build your own business.

Enjoy!

Resources Mentioned:

Evolution’s End by Joseph Chilton Pearce
Frequency: The Power of Personal Vibration by Penny Pierce
Start With Why by Simon Sinek

Let’s Connect:

Instagram: https://www.instagram.com/nichole_joy__/

Start with Why: How Great Leaders Inspire Everyone to Take Action

Frequency: The Power of Personal Vibration

In this week’s episode, you’ll hear the business birth story of a member of the Online Business School, Stacy Mayfield. . Stacy recently completed her first year in the Online Business School, and has renewed for another year.

Stacy is a disabled, queer, neurodivergent, self-proclaimed from small town Alabama. She has a killer red lipstick collection and a tendency to go her own way. Her defiance has led to her over four years of human design study. She studied from multiple different teachers and has a pending certification as a full spectrum doula, postpartum doula, childbirth educator with birthing advocacy, and she's launching her new leg of her business Applied Woo, this month as a love letter to birth workers.Her mission is to give birth professionals spiritual tools to refresh or

reinvent their missions.

In this episode, she shares so much about what her experience has been like navigating the birth world, how she used human design in her journey, and really what led her to this strong mission that has a foundation on reproductive justice.

So if you’re curious about her journey, make sure to tune in.

Connect with Stacy:

https://www.instagram.com/appliedwoo/

This week, I’m so excited to bring back the Business Birth Stories where I feature my clients’ and their journey inside Online Business School (https://members.nicholejoy.com/online-business-school-membership).

To kick off its return, I invited my former client and the owner and founder of Blissful Womb, Brittany Zeer. I'm very honored to know Brittany and to have been invited to witness and been part of her journey thus far in her life and in her business.

In this episode, we talked about her journey and how she found success when she finally listened and gave in to her authenticity.

If you’re curious about how she did it, tune in to episode 163 and join our conversations!

Connect with Brittany:

https://www.instagram.com/blissfulwombcare/

https://blissfulwombcare.com/blissful-cycles

Quick Announcement: A New Program Comes to the Online Business School this week!

The new live program called Standout Online and Grow Your Online Presence is still open and it has available options that fit your business needs and your budget. Join us and experience a full year of new curriculum and new features in the membership!

Online Business School (OBS) NOW ENROLLING Q1 in OBS: Stand Out Online & Grow Your Online Presence

Quick Announcement: Online Business School is open for enrollment!

We will have an all-new curriculum with new features starting this quarter on January 22nd. We’ll be starting with learning how to grow your online presence for this quarter, and you are welcome to join us whether you prefer to join for just this quarter or stay for the whole year!

Online Business School NOW ENROLLING Q1 in OBS: Stand Out Online & Grow Your Online Presence

Quick Announcement: All new curriculum in the online business school!

We will start having quarter by quarter topics and ongoing support in between for people inside the online business school container. You'll be able to join individual quarters as a standalone, or join just one quarter if that's what you prefer. And if you are a member in the online business school, you would get to come to all of them.

Course menu: https://nicholejoy.kartra.com/page/coursemenu

Now for this week’s episode:

I spoke to some of my clients after getting back from the holidays, and found out that most of them were not feeling that “New Year jumpstart energy” just yet.

They were not vibing with it and they still felt very much like they were recovering.

But guess what, even I did not have everything planned out – and I even made a planner!

And it wasn’t because I wasn’t ready yet. It was mostly because of the energy wasn't supportive of me doing that just yet.

Our bodies during this season naturally want to pull inward, hibernate, and rest as we experience the cold of winter. But because we are conditioned to adhere to the Gregorian Calendar which is most commonly accepted throughout the world, we feel like we have to go start to kick-off a new year just like everybody else.

The thing is, this calendar might not be in alignment with our body's rhythm.

And that’s okay.

If January 1st isn't your preference, you have options. There are alternatives that you can try out and see what feels correct for you.

You can approach this concept of playing with time as it pertains to your dreams and your goals in your business, from a different lens. If you want your dreams to become inevitable and guaranteed to happen, then do this: drop the arbitrary date.

You will not quit your dream just because you did not hit a benchmark by December 31st of an arbitrary time. You will do whatever it takes no matter how long it takes to reach your dreams.

That’s when your dreams become a guarantee.

So my advice to you is: what if you drop the date and take off the limits to your dreams, your goals, whatever, and move forward? No matter how long it takes, what do you think might happen then?

Let’s Connect:

Instagram: https://www.instagram.com/nichole_joy__/

Stand Out Online: Grow Your Online Presence: https://nicholejoy.kartra.com/page/standoutonline

FREE party next week and you're invited!

Here's the 411: You + me on zoom planning out your 2023... setting energetic forecasts... making vision boards... so that you step into 2023 focused AF and crystal clear about what you're going to do. Because listen - those dreams don't move unless you do. I'll help you light that fire under your tush.

See you there! Oh, and be sure to RSVP here: https://nicholejoy.kartra.com/page/2023planningparty

Reminder: 50% off courses through 12/31/22.

Here's the menu: https://nicholejoy.kartra.com/page/coursemenu

Quick announcement: note that my holiday bazaar of 50% off courses AND my new audiobook is still going on. I decided to keep it going through 12/31/22 to allow you more space to decide what’s best for you. AND, all course members (of any course) are invited to a bonus strategy session this Thursday, 12/8. This is a great opportunity to ask me questions about how to apply what you’re learning in the courses to YOUR business. And if you need guidance, get in my DMs or email me and I’m happy to help. I have a lot of curriculum at this point, so I’m here to help you find exactly what would be the most supportive of you at this point in your journey, even if that’s a specific podcast episode. Course menu: https://nicholejoy.kartra.com/page/coursemenu Audiobook ‘Just Start’: https://nicholejoy.kartra.com/page/juststart Now for this week’s episode: Sooooo many of you want to build a mostly passive business. Meaning, you create resources for people to learn from you on their own time, so that you can help your community, while living your life, taking care of your littles, and just BEing. A few examples of passive products in my business include: Self-paced or on-demand workshops / classes/ courses Other digital resources: e-books, audiobook, guides, checklists In my business: the pregnancy library (cheat sheets, birth plan), the virtual doula’s content toolkit and a collection of online business courses Here’s the thing that I learned about passive courses (over 200 people have purchased my business courses, another 250ish have taken my online birth courses, plus another 150+ have accessed my business courses through other support containers) a lot of people may purchase a course, yet only a percentage of them actually watch it. Now, I do believe that you don’t HAVE to watch every single minute of every single course that you purchase to get what you need out of it. I trust you to lead yourself to exactly what YOU need, when you need it. And still, as a heart-centered entrepreneur, I don’t want you to just buy my courses. I want you to watch at least some of the modules and more importantly, take action & apply some of what you’ve learned. You’re not going to build a 6-figure online business by collecting digital courses. No matter how deeply discounted they are. And that doesn’t really help anybody. We want to HELP our people. I want to HELP you take action. I actually feel like my job in this respect is two-fold: 1) to help you expand the way that you think about the various topics that I teach on, and 2) to help you take action. So here’s my tip. I started this back in March of 2020 and LOVED it. Consider adding a bonus live session for your students. In my business, I’ve offered bonus Q&As and this week I’m offering a bonus strategy session. I love this because it allows us to go deeper into the conversation, apply the teachings to YOU and YOUR specific business, and connect on a deeper level. This is particularly important in the online space, where meeting someone and building trust can be more nuanced. P.S. Don’t forget to check out the holiday bazaar for 50% off my courses! When you’re IN by 12/8, you’ll get an email from me on 12/8 inviting you to a BONUS group strategy session on zoom (with the link). See you there! https://nicholejoy.kartra.com/page/coursemenu

I wrote a book in 3 weeks & in this episode, you’ll hear how. Here’s the thing - I didn’t even put paper to pen for this. I spoke the whole thing into an audiobook FIRST. I know, I know… that’s not how we’re ‘supposed to’ do it. But hey, you gotta do what works for you, right?

Enjoy a little peek behind the scenes of my creative process, audible and paperback plans for the book. Plus, a rundown of my new audiobook, “JUST START: Go beyond mindset. Bring your business vision to life. Get started online today!”

Click here to check out the new book & save during the listening launch party: https://nicholejoy.kartra.com/page/juststart

Can we be done with the whole stand outside of Walmart at 7pm on Thanksgiving for a bunch of stuff you might not really need?

It’s time to revolutionize the holiday shopping season, and I have four tips for you to get started. Let’s go!

> Click here for my holiday specials on courses: https://nicholejoy.kartra.com/page/coursemenu

Black Friday is in 10 days! Is your business ready? If not, I got you. In this episode, you’ll hear about an easy Black Friday offer that you can implement in your business relatively quickly. And, it’s one of the only times you’ll hear me say that it can work in almost ANY business.

For more ideas on holiday specials for YOUR business, be sure to check out Episode 109: Black Friday is coming - 15 ideas for your birth business. https://www.nicholejoy.com/podcast/episode109

Stay tuned for MY holiday specials - coming next week!

Click here for info on 7-Figure Strategy (happening NOW): https://members.nicholejoy.com/7-figure-strategy

Have you heard? The Future Market Insights report is in - the doulas / birth coaching industry is projected to grow by 82% over the next 10 years! So first, thank YOU for your contribution, no matter your role.

In this episode, you’ll hear tips for how you can bring this industry growth into your business for the long run!

Click here for 7-Figure Strategy <

You know that feeling when you put your entire heart into a social media post, click post, and… crickets? Yeah, me too.

In this episode, you’ll learn a few tips about navigating low engagement on social media.

Click here for details on 7-Figure Strategy <

If it feels like you’re spinning on the content creation hamster wheel, let me help you make it a little easier. In this episode, you’ll learn a content hack that I’ve been using for years to make content creation more efficient: turn your clients’ questions into content.

And, I’ll walk you through two examples from recently asked questions:

What’s the difference between 7-Figure Keys and 7-Figure Strategy?
How can I avoid getting bored teaching the same thing over and over?

Click here to join 7-Figure Strategy: happening NOW <

Just 6 years ago, the language of online business felt foreign to me. It was quite the mountain - first trying to learn the lingo, and then discerning facts from opinions (lots of opinions out there).

In this episode, you’ll learn the no-frills definition of 12 areas of online business that can sometimes feel like mental gymnastics. One liner explanations - for each! I know, it’s an almost impossible feat for my chatty butt.

In the words of my favorite Peloton instructor, Robyn Arzon, “this sucks, and that’s why we’re doing it together.” My hope is that you reach a point where it actually doesn’t suck, it gets to be flowy, and easier to navigate.

Note: Each of the 12 areas covered in this episode will be a full module in the upcoming program “7-Figure Strategy.” It’s a live 10-week course, where you’ll learn how to craft your dreamy 7-figure business. Be sure to check out this link for details & how to join: https://members.nicholejoy.com/7-figure-strategy

You know that feeling when you have a new course idea and you’re. just. sitting. on. it. I know you are!

In this episode, you’ll hear a course format option that will hopefully help you get out of your own way. I’ll teach you the option through using my new course, “7-Figure Strategy” as an example. 7-Figure Strategy is a live course where you’ll learn how to build your custom business strategy for your online business. We kick off October 17th and there is now a scholarship program available!

> Click here for 7-Figure Strategy details: https://members.nicholejoy.com/7-figure-strategy

Live business coaching from IG Live! In this episode, you'll hear me coach Kate Holden (@fullmoonwellnessandbirth) and Lauren Gagnon (@lauren.a.gagnon). > Click HERE to join the 7-Figure Strategy Waitlist <

What should you do when something in your business structure just. isn’t. working?

This isn’t a real estate ‘highest and best use’ of the land assessment, so profit isn’t the key decision factor.

It’s also not always going to mean dismantling the whole business.

Try this assessment to help you decide when is the right time to rehab or demo different structures in your business.

Take inventory (example: your suite of offers)
List features of each
List pricing for each
Assess - try any of the following: 1) Pros / Cons list; 2) talk about each aloud; 3) journal on them; 4) feel each offer.

After walking through the assessment, you’ll hear a bit of my own demo experience in my business. Why? 1) To give you ideas of different ways to structure &/or restructure your offers; 2) To let you know a few of the ways that you can work with me over the next 12 months.

Introducing The New Paradigm - 12 months of live classes, divided by the seasons.

To kick us off, it’s all business with 7-Figure Keys and 7-Figure Strategy in the fall.

You’ll have the option to purchase a seasonal ‘ticket’ for $777, or an annual ‘class pass’ for $2,222.

Or, you can upgrade to a VIP ticket. And here, VIP is not very important person (we are all very important). In this space, VIP is ‘Vibrational Integration Pass.’ The VIP level is a smaller group with twice monthly integration calls, at a price of $4,444.

Click here to join the waitlist for the 7-Figure Strategy!

If you’re stuck in the cycle of goal setting → pressure → hit/miss → repeat, this is for you. In this episode, you’ll hear what’s been blocking (some of) my goals: time stamps, pressure and TOO SMALL GOALS. That’s right, I challenge you to check in to see if your goals feel too small, too limiting. Not sure? Have a listen & let me know how this episode landed for you.

Click here to join the 7-Figure Keys <

What are these codes that you hear me (& others) talking about in the online space? If you’re newish to metaphysical lingo, I got you. Just a few years ago, I was looking like a deer in the headlights, too.

In this episode, you’ll learn what codes are and how they can help you move forward in your business, and in your life.

I’ll give you a few examples of how I make codes easy to understand, so that you can anchor it in!

*Announcement: the (FREE) New Business Paradigm Open House is TODAY at 11am est, and you can still get in. Then tomorrow, we will begin a 3-part Rebirth Codes (registration link is coming).

> Register for Open House (9/6) zoom link <

> Click here to RSVP to Open House <

> Click here to register for Rebirth Codes <

> Donate to Jennie Joseph Commonsense Childbirth & Midwifery School <

First order of business - mark these dates in your calendar ASAP: https://www.addevent.com/calendar/Cl493132

The New Business Paradigm open house is coming on Tuesday 9/6/22 at 11am eastern. Note that this is a free open house, but you’ll need to register for the private zoom link.

Then we start the 3-day Rebirth Codes on Wednesday 9/7/22. Note that this is a donation based event, with donations direct to Commonsense Childbirth School of Midwifery by Jennie Joseph, if you are able. Here is the link to learn more about the important work that Jennie Joseph is doing in the world: https://commonsensemidwifery.org/donate/

All registration links will be available asap on my Instagram and to my email list.

Now, for the episode! This week you’ll hear about my TEN encounters with bees over the last month and the messages I believe that these little flying creatures have for me, you, US.

First order of business - mark these dates in your calendar ASAP: https://www.addevent.com/calendar/Cl493132

The New Business Paradigm open house is coming on Tuesday 9/6/22 at 11am eastern. Note that this is a free open house, but you’ll need to register for the private zoom link.

Then we start the 3-day Rebirth Codes on Wednesday 9/7/22. Note that this is a donation based event, with donations direct to Commonsense Childbirth School of Midwifery by Jennie Joseph, if you are able. Here is the link to learn more about the important work that Jennie Joseph is doing in the world: https://commonsensemidwifery.org/donate/

All registration links will be available asap on my Instagram and to my email list.

Now, for the episode! This week you’ll hear about my TEN encounters with bees over the last month and the messages I believe that these little flying creatures have for me, you, US.

If the phrase ‘no brainer’ makes you feel some type of way, I hear you. In this episode, you’ll hear a bit of a conversation I had with a dear friend / mentor that forever expanded the way that I think about the meaning behind the phrase.

Also, if you’ve ever considered offering something at a ‘no brainer’ price point, you’ll want to tune in to find out how I structure these types of offers in my own business.

Worried about what they’ll think if you make big changes in your business? You’re in good company. In this episode, you’ll learn how I navigate making changes, switching things up, and rebirthing myself online over and over. Hint: societal beliefs about people changing directions don’t fit all of us. Here’s your permission to switch it up. Remember, you are in charge of your business and your life.

Viral videos - what are they? Why are they a coveted thing to have in the world of online business? Do viral videos mean a sudden huge audience and $? In this episode, you’ll hear about my two personal experiences with viral videos, my takeaways, and what you need to know.

In honor of VBAC Awareness Day (7/31), I’m sharing my own birth stories. From likely unnecessary C-section, to a hospital vaginal birth, to accidentally giving birth on my bedroom floor! Enjoy friends!

VBAC Awareness Day Resources

She published her first book in February, “Baby’s First Year for New Parents: A Practical Guide for Taking Care of Baby and You.” Then, she launched The VBAC Podcast over a weekend in May. I’m so excited to introduce you to Jaimie Zaki, 3x VBAC mom, former client, author, podcaster and rockstar.

I hope you enjoy Jaimie’s business birth story as much as I did. You can connect with Jaimie & The VBAC Podcast here: https://www.instagram.com/thevbacpodcast/

VBAC Awareness Day 7/30/22 Resources <

Have you watched J Lo’s Halftime documentary yet? I don’t do a lot of Netflix, but I watched this one the day it came out. Even if you’re not a J Lo fan, I think you’ll appreciate her story, the way that she works on her craft, and how she redefined beauty standards and the definition of success. In this episode, you’ll hear my takeaways, and two business lessons from Halftime. Enjoy!

Time for another business birth story! This week we are joined by Anita Momodu, member of the Online Business School and upcoming cohort. Anita is an International Women's Reproductive coach, Birth, Postpartum and bereavement doula, childbirth educator, doula educator and Clinical Professional Counselor Intern based in Nevada.

In this episode, you’ll hear how Anita’s journey brought her to where she is today, rebirthing along the way and allowing her multifaceted self to shine.

Okay Beyhive (& everyone who even kinda sorta rides with her), have you heard the new Beyonce song, “Break My Soul?” These lines hit me right in the gut:

“I’m lookin’ for a new foundation, yeah
And I’m on that new vibration
I’m buildin’ my own foundation, yeah”

Whattttt. If you remember, last month I taught a class on energetic business foundation, the WHY behind the platform of your business, and why YOU are the person to do the thing.

What then? Once you know exactly WHY you’re doing this thing… What comes next?

Time to pull the curtain back on my own business. For me, 2018 was the year I got clear on WHY. Then I started building my online foundation, my platform. The online platform that went on to help thousands of expecting families prepare for birth, and more than a thousand birth professionals & heart-centered entrepreneurs build their businesses.

How did I do it? In short, I built loads of digital resources, grew my audience (mostly organic), and learned how to create offers to support people (sell). I show you all of the how inside of the Online Business Bundle.

Note that while some of the videos are from 2019 & 2020, I won’t re-record them, and here’s why…

The courses are a time capsule of the energy that I was in at the time.

In 2019, I was a digital creation queen. I made several virtual workshops, classes, masterclasses, webinars, and more.

In 2020, I leveraged my digital products to help me build my audience, get my work in front of more people and generate my first six figures.

The energy of building a platform that supports you, the energy of passive income, the energy of growing an audience, and of reaching financial milestones… is in the videos.

So when you watch the replays, that is the energy available for you to vibe with.

If you desire to build your business’ platform online, and you appreciate the way that I approach business, the bundle is worth its weight in gold. Let’s build your platform, friend.

Check out the Online Business Bundle here<

You, too, in the thick of a busy season of life? Whether it’s summer with the kids, a full time day job, caring for a relative, or any other life things… your dreams don’t have to come to a screeching halt when life gets busy. But, you might need to take an honest look at where you’re spending your minutes, and make some reallocations.

In this episode, you’ll learn how I’m continuing to move the ball forward on building my own business, while doing the summer things, and supporting my current clients.

Join me for a self-study summer, and let’s take these steps forward together.

Click here for the Online Business Bundle for Birth Pros <

In this episode, we are joined by guest Melissa Fernandez, member of the Online Business School. Melissa is a former Cirque du Soleil performer turned Postpartum Doula, turned Doula Business Coach. You'll hear how she transitioned her traditionally in-person work to a virtual business model.

To my fellow Entrepreneurs: what does your dream summer look like? Hint: there is no wrong answer here.

In this episode, you’ll hear about how my summers have evolved throughout my career to where I am today.

Unschool your business thought of the week: you don’t have to subscribe to the story that we are supposed to work through summer.

Online Business School Membership Bonuses extended through 6/10/22!

Pausing our regularly scheduled program for this important announcement. Sending you so much love and comfort.

Have you considered offering a group program, or membership, to your community? If so, in this episode you’ll learn the main things to consider as you build out your program.

We start with (1) energy, of course, so that you have a solid energetic foundation for your offer. Then, you’ll learn various options for (2) group features - i.e. what will be included; (3) term - the length of your program; and (4) pricing your program.

You’ll also get a full access peak at how I walked through this in building the Online Business School Membership. Which, by the way, is now enrolling in a new term!

Click here to check out the Online Business School membership bonuses <

Listen, there are going to be bumps in this road of entrepreneurship. It’s normal.

This episode includes a few clips from a recent 3-day live event, Energetic Business Foundation, day 1. Have a listen anytime you’re feeling the business ownership rollercoaster.

Click here to download the full 3-day replay of the Energetic Business Foundation

Click here to check out the Online Business School membership bonus

If your brain has ever been downright rude with the mental chatter, talking you out of things that ARE actually meant for you, this episode is for you.

This week, you’ll learn how to start recognizing unhelpful mental chatter before it spirals out of control, how to start listening to your heart and following what you’re led to.

We walk through a few examples from my own life / business to help you anchor in the concept: 1) First pregnancy; 2) Starting in the birth world; 3) Taking an energy healing practitioner training. ALL of which my brain said that I wasn’t a match for. And here I am, three pregnancies, a whole birth business, and energy healing practitioner later.

Still not sure if the Energetic Business Foundation is for you? Follow your heart.

Apply for the FREE 3-day live event: Energetic Business Foundation

Let’s go beyond the free download for email training, eh? I think we’re all outgrowing that energy of free in business. You know the story: I give you my email, you send me a million emails to sell me something.

In this episode, you’ll learn a different way to think about the energy of free offers. And, I’ll pull back the curtain & walk you through how I structure free things in my business.

Unschool thoughts of the week: 1) question any generalizations that you’ve picked up along the way about free (red flags); 2) the purpose of free things isn’t to hook people and to sell to them.

Homework: 1) How can you offer something free in a way that serves you, too? 2) How can you set it up in a way that puts boundaries around your energetic output? 3) How would a free offering FEEL for YOU?

Apply for the FREE 3-day live event: Energetic Business Foundation

Picking up from where we left off last week, are you fired up for revisiting your 2022 goals? Before you get started goal setting for the remainder of the year, or YOUR new year, there’s a foundational piece that I want to share with you in this episode.

But first, a little background. In business school, we were taught how to make a business plan based on loads of market research. We collected public companies’ financial data, then plugged arbitrary estimates into our business plans.

Today, the way that I make a business plan is quite different. It isn’t starting with strategy, but starting with energetics.

If you’re not yet familiar with energy talk in regards to your business, you’re in good company. For today, you’ll learn a bit of business energetics 101, as it relates to building a home.

Enjoy!

Apply for the FREE 3-day live event: Energetic Business Foundation

Have you unpacked the first quarter yet? Um yes, we are more than three months into 2022! In this week’s episode, you’ll learn the importance of debriefing the first quarter to set yourself up for a successful year. Here’s the rundown of the episode:

We start by looking at your Q1 results
Lifting the meaning you may be assigning to your results
Spring cleaning in your business & cleaning out stagnant energy
Discussion on energetic containers in your business
Revisiting your 2022 goals, even if you’re ‘on track’
Unschool your business thought of the week: deprogram your beliefs about the calendar
Alternative options to your ideal calendar

Changing the way you think about the calendar → can change the meaning you assign to performance in a given period → which can help you move and evolve (instead of spiraling on the negative thought). And that is success.

Apply for the FREE 3-day live event: Energetic Business Foundation

In this week’s business birth story, we are joined by guest Nurse Nikki Hunter-Greenway, member of the Online Business School Membership. Nurse Nikki LP is a Dallas native, started her practice in 2011 in New Orleans, and is now based in Houston. She is a family nurse practitioner and lactation consultant, specializing in community postpartum telehealth and house calls.

In the episode, you’ll hear how Nurse Nikki found out that her video “How to clean your vagina” went viral! In the few days since recording this episode, views went from 800,000 to over 1,000,000, and her subscribers are now over 30,000.

You can connect with Nurse Nikki Hunter-Greenway on instagram at @nursenikkinp.

Click here to find out more about the Online Business School Membership <

There are two different types of business people: the serial entrepreneur and the accidental entrepreneur. Which are you? Can you guess which I am? I was born a serial entrepreneur, a product of two business owner parents, starting businesses since I was selling handmade dreamcatchers to my Mom’s clients in her hair salon. I live for the time freedom, financial freedom and impactful work.

So what exactly is an accidental entrepreneur? In my experience, this is the person that may have originally thought corporate jobs were ‘safe.’ The person that was so rocked by an experience (i.e. birth), that you decided the only way for you to experience joy in your vocation is by changing the world. Or, the person that experienced such heavy discomfort, pain even, that felt trapped in your traditional job. And one day you accidentally stumbled into being a business owner, realizing it is the only way to start to feel better, walk in your purpose, and help people.

Didn’t consider yourself an entrepreneur before listening to this episode because you don’t check certain boxes, or it makes you uneasy? Pull up a chair, or plug in your earpods. It’s time to claim business ownership, my friend.

If you have been led to believe that you have to be a certain type of person, your business has to reach a certain income level, have a certain number of employees, a certain number of clients, or even make money at all to be considered a business... it’s not true.

Journal homework: How can you allow yourself to embody more of your entrepreneur?

Click here to find out more about the Online Business School Membership <

The business birth story series is back! We are kicking off with guest Anna Cheechov, owner of The Living Womb in New York City and member of the Online Business School. Anna has been a Doula for 8 years in NY and has supported nearly 300 births. She also helps families with lactation, placenta arts, childbirth education, AND mentors new Doulas.

In the episode, you’ll hear how Anna launched her business with a brand new baby, and how she navigated the changing landscape of in-person work in 2020.

You can connect with Anna Cheechov on instagram at @thelivingwomb.

Find out more about the Online Business School <

Welcome to the Birth Your Online Business podcast (formerly known as Doulas Going Digital). In this episode, you'll learn more about the podcast rebirth and what to expect in coming episodes.

Online Business School Membership <

Inquire about 1:1 support <

Hang with me on Instagram here: https://www.instagram.com/nichole_joy__/

When is the perfect time to… start your business, make a video for IG stories, sign up for that online business program? Hint: it’s kinda like when people ask ‘when is the perfect time to have a baby?’ There is never a perfect time. And in this episode, you’ll hear examples from my own business that serve as a great reminder.

Here is the unschool your business tip of the week: strict plans & dates in your business are not required for success. Your business has to be able to move with you, and remain flexible to suit your life. And, it still gets to be successful.

If you’ve been waiting for the perfect time to join the Online Business School Membership, this is it.

Enroll closes on 2/7/22!! <<

If you find yourself saying, “I just need to put myself out there…I don’t know where to start…I know I need to make videos and reels, but …”

Here’s a bit of advice to help you move forward: Don’t overthink it.

In this week’s episode, I share what worked for me in the early days of building my online business. And, you’ll learn a few tips to get your entrepreneurial feet out of the mud.

The Online Business School is open for enrollment for this week only!

Calling out the elephant in the room… It's time to drop that broke birthworker badge of honor that many of you are wearing. No judge, I am a former badge holder. And for the record, this applies to healers and comparable service providers as well.

The accidental money block healing series continues this week with a look at the charged up noise among the birth community. You know - the attacks for charging too little - the attacks for charging enough.

In this episode, I’ll share a powerful practice to help you take a step to healing your limiting money beliefs.

Enjoy and cheers to going beyond sustainable in 2022!

Join the OBS waitlist here!<<

If you grew up with parents that believed you have to work hard to earn money, you’re in good company. I’ve watched my father work his tail off at his tire shop for my entire life - even today! While that was part of our family’s story, last year my business officially cut ties with that belief.

In this episode, you’ll learn how limiting the old business model of trading time for dollars can be, and how you can utilize tools & resources to help you change this belief in your life (and business).

Join the OBS waitlist & get freebies here!<<

As you’re unpacking, processing and saying goodbye to 2021, don’t forget to celebrate. Even if 2021 brought you heavy moments and challenges, remember that you can feel both grief AND celebration.

I’m sharing because this was one of the biggest things I learned last year. The old ways of jumping from goal to goal, without pause, felt incomplete. I had to learn how to slow down and celebrate. And I don’t mean just celebrating huge milestones or dollar amounts. I mean celebrating the micro moments, the things that don’t always make it to instagram, the seemingly little decisions and shifts that can change the trajectory of our lives.

Here’s my offer to you: celebrate yourself, celebrate your year, celebrate the micro (& major important) moments. What might that look like to you?

Join the OBS waitlist & get freebies here!<<

For the last 4-5 years, I’ve created an evolving, intentional process to close out the year. As you sit down to reflect on 2021, here are six questions to spend some time with:

What worked well in 2021?
What isn’t working - yet?
List your accomplishments.
What lessons did you learn?
How did you get more in touch with yourself this year?
What needs to change?

Now, what do you desire to release this year?

Join the OBS waitlist & get freebies here!<<

Trigger warning: tax and money talk ahead.

Now that we cleaned out your physical and digital spaces in the last two episodes, let’s do a little organizing. Tax edition.

I’ll preface this episode with this: I am not an Accountant. I am not a CPA. However, I do have a degree in Finance, and I spent ten years in real estate finance before entering birth work.

In this episode, I’ll walk you through a few very simple steps that you can do now to prepare for 2022. But wait, you thought I said this year’s taxes??? Yes, there are things that you can do this year to prep for 2022. Hint: if you’re in the green, what can you invest in NOW, that you were planning to invest in next year anyway? Book those business expenses in this calendar year to take advantage of the deductions.

Join the OBS waitlist & get freebies here!<<

As you wrap up the year, we are continuing the clean out. In part 2 of the series, the focus is on cleaning out your digital spaces. Happy clearing!

Join the OBS waitlist & get freebies here!<<

Have you noticed that social media is getting quieter by the day? This week, I’m sharing my take on the social media slowdown, and what you can do in your life to help prepare you for a monumental 2022.

Hint: we’re starting with cleaning out our physical spaces. Be sure to take a picture, share and tag me of what you’re cleaning out (bonus points for donating!).

Join the OBS waitlist & get freebies here!<<

Tomorrow is the first day of the last month of 2021! Well, that was fast, huh?

If you’re assessing your year relative to the goals you set in 2021, and you missed the mark, this episode is for you. Or heck, if you’ve ever missed a goal.

You’ll learn how I’m navigating two ‘failures’ this year in my business, my evolving understanding of goals and failure, and how to move forward after you miss the mark.

Check out the Birthy Black Friday Showcase here <<

Join the OBS waitlist & get freebies here!<<

Brace yourself, mega distraction season is among us. There are some amazing, and some heavy reasons to be distracted.

In this episode, you’ll learn how I get business stuff done amid major human distractions. There is no one-size-fits-all approach, so my advice is to listen for something, even one thing, that feels right for you, or that you can alter to fit YOU.

I can’t wait to hear what you’re implementing, tweaking and making work for your life and your business.

Check out the Birthy Black Friday Showcase here <<

Join the OBS waitlist & get freebies here!<<

This week you’ll learn about how to turn a consult into a client with our special guest, and my client, Finnley Halley-Wheeler. Finnley has a - wait for it - 100% conversion ratio. Meaning, ALL of her consults for her private practice become clients. And now, Finnley is sharing how they do it.

A bit more about Finnley: Finnley (she / they) is a gender fluid & autistic Doula and coach for other Doulas, raising two kiddos in Kansas City. She has 11 years of experience serving people during all stages of the reproductive spectrum. Birth, abortion, tring to conceive, new parents, loss and grief–all of it. She is trained and certified as a birth doula, postpartum doula, placenta encapsulation specialist, childbirth educator, baby planner, infant sleep educator, Montessori teacher’s assistant, abortion doula and end of life doula. Also, Finnley is trained as an animist, ritualist, and energy healer.

You can connect with Finnley more on Instagram: https://www.instagram.com/finnleydaire/

Join the OBS waitlist & get freebies here!<<

I sat on my brand new microphone for 18 months before putting it to use. True story. And here we are, celebrating two years and approximately 30,000 downloads on the Doulas Going Digital Podcast! To celebrate, I invite you to share the podcast to your Facebook page, your stories, groups you’re in and so on. Thank you for being here, for downloading, for subscribing and for being in my community.

In this episode, you’ll learn what moved me to dust off the microphone and start actually speaking into it after 18 months. I was stuck in an illusion of perfectionism. If it (the podcast) wasn’t going to be perfect, it wasn’t going to happen.

And then, one workshop in the Fall of 2019 changed things. My friend and business peer, Carol, introduced the concept of doing B- work. It was both uncomfortable and freeing at the same time. That week, I started practicing talking into my phone (in the otter app), made a list of 40-50 podcast topic ideas, and emailed back the editor that I’d ghosted a year and a half earlier.

She was right. This podcast is a thing because I got comfortable starting with B- work. We all start somewhere, and get better over time. Most of us don’t sit on a bicycle as a kid, knowing exactly how to pedal and stay upright. Learning to ride a bike takes practice. As does writing a post for social media, supporting a family during birth, teaching a class, or anything else that feels like a mountain to you right now.

My advice (per my dear friend Carol): get comfortable with B- work. Start where you’re at.

REGISTER FOR MY FREE SH*T TUESDAY NEWSLETTER FOR BIRTH PROS <<

Black Friday & Cyber Week are just around the corner! I know that traditional birth businesses aren't designed to participate (other than a general 15% off all services), but we're not traditional.

Join me for a discussion on:

How to participate in the shopping season, without devaluing your important services
How to create holiday offers that do any or all of these for your business:
grow your community
create an asset to repurpose in your business, or
foster a relationship with your potential clients
And... 15 ideas of offers for your birthy business for Black Friday, Cyber Monday & Cyber Week!

REGISTER FOR MY FREE SH*T TUESDAY NEWSLETTER FOR BIRTH PROS <<

The key to helping more families? It starts with education. Yes, even if you’re not a childbirth educator!

Bottom line: if people don’t understand what you do, they’ll never become your client.

In this episode, you’ll learn how birth workers carry the burden of education, which can also be a beautiful thing.

And if you missed this round of OBS, you still get to take steps to grow your business! I highly recommend starting with Course Creation for Birth Pros. It’s my #1 course for a reason, AND it’s 70% off. When you purchase by 10/31/21, you’ll be invited to a private pop-up group call in November!

Grab the Course Creation Bundle for 70% off now!<<

Have you heard the story of Nichole vs. snake? If not, you're in for a treat. If yes, there are more layers of understanding coming forward.

The snake story didn't end after our encounter. In fact, the snake message continued to show up for me through the weekend. Join me for a conversation about the deeper meaning, and how it applies to your business expansion.

Register for my Free Sh*t Tuesday newsletter for birth pros <<

This week I’m pulling back the curtain on the Online Business School Membership. You’ve met several current and founding members and heard their business birth stories, but what exactly were they learning in the membership?

In this week’s episode, you’ll learn about all of the courses, workshops, templates, tutorials, etc featured in the OBS membership. Plus, I’ll explain how the group coaching component works and how to get support in between our group coaching livestreams.

If you have ANY questions regarding the membership, drop in my DMs or email me at nichole@nicholejoy.com.

Enrollment closes on 10/17/21 and won’t reopen until late January. The goal being: when you start now, your business will be in an entirely different space by January.

ENROLLMENT IS NOW OPEN FOR THE ONLINE BUSINESS SCHOOL MEMBERSHIP <

It’s my turn to pull the curtain back on my own business. I hope you enjoy a glimpse of my business birth story, the abbreviated version anyway. You’ll learn how I went from Corporate Real Estate Finance to Birth Pro CEO… sustainably! Enjoy the journey of fashion blogging, those first birth conversations with a pregnant person outside of church, teaching childbirth education in person, teaching virtual birth classes, how I started working with other Doulas, and how the Online Business School for Birth Pros Membership came to be.

ENROLLMENT IS NOW OPEN FOR THE ONLINE BUSINESS SCHOOL MEMBERSHIP <

The business birth story series continues with guest Allison Stewart, founding member of the Online Business School Membership (formerly known as the Premier Coaching Center), Doula, Audio Engineer, Podcaster, Life Coach and Mentor.

In this episode, Allison shares the story about how she built her full-time Doula business from home during a pandemic. When she had to leave her former career as a preschool teacher, Allison took the opportunity to bet on herself and go all in with her passion. Get this - her first birth client was a virtual birth. And in the last 18 months, she has supported 19 families - almost double her goal of 10!

Thank you, Allison, for your contributions to the birth world, your positive light and just being your amazingness. You can connect with Allison on Instagram @jeansandtealife.

Join the waitlist for the Online Business School for Birth Pros Membership - enrollment opens 10/4 <<<

Ready to build your virtual doula business, but you’re not tech savvy? Don’t worry, you’re in good company. Here’s the truth: most of my clients consider themselves ‘not tech savvy’ and go on to build the virtual doula business of their dreams. There’s hope, I promise. And you don’t have to be tech savvy to help people virtually.

But how can you do the next thing? You know, the thing that feels like an impossible mountain to climb? I got you. In this episode, you’ll learn how to approach each one of those scary tech steps. Hint: it gets to be easy.

Apply for the Online Business School for Birth Pros (FREE 3-day intensive) here <<<

Flodesk 50% off link here (good through 11/1/21) <

The business birth story series continues with guest Sabrina Fletcher, the TFMR Doula and founding member of the Premier Coaching Center. Sabrina shares her personal story regarding TFMR (termination for medical reasons), and how the lack of support during such a traumatic time led her to bringing vital support to the TFMR community.

You’ll hear more about how Sabrina has built a completely virtual doula business, serving families all over the world that have experienced TFMR, including both virtual circles and private 1:1 support. And, she gives us some insight to possible future training for birth workers that desire to support families that are experiencing a TFMR.

It’s an honor to know you and to have been part of your business, Sabrina. You can find Sabrina on IG at: @thetfmrdoula or her website at https://www.thetfmrdoula.com.

Apply for the Online Business School for Birth Pros (FREE 3-day intensive) here <<<

If you are a Doula business owner (or other birth business) that feels like you: need to be going 24/7, and value yourself based on performance, this episode is a must listen. I’ll share how I allowed myself rest last month, what was happening in my business while I wasn’t super active on social media, and how I worked through the societal conditioning that we are supposed to be “on” 24/7.

In this episode, you’ll learn about the importance of rest in your business and the type of business to build that will allow for you to rest, reset and expand.

Apply for the Online Business School for Birth Pros (FREE 3-day intensive) here <<<

The business birth story series continues with guest Kristi Ramey, owner of Richmond Birth and Baby and member of the Premier Coaching Center. Kristi shares how she went from doula-ing informally for years to the decision to make her passion an official business in 2018. In just a few years since, she has pivoted to scale, created a hybrid birth business - offering both in-person and virtual services, grown her business to a team of 17, multiple six figures and has already served over 500 families in 2021 (as of late August).

You’ll hear more about her hybrid business structure, how clients find her business, her thoughts on the ‘perfect’ website platform to be on, how LITTLE she uses social media to grow her business and how she manifests her dream business.

It’s an honor to be in your corner, Kristi and the entire Richmond Birth and Baby team! You can find Kristi on IG at: @richmondbirthandbaby.

Apply for the Online Business School for Birth Pros (FREE 3-day intensive) here <<<

I cannot wait for you to hear Ailish’s business birth story! This week we are joined by guest Ailish Lewis, member of the Online Business School for Birth Professionals, Birth Doula, Postpartum Doula, Virtual Doula, Childbirth Educator, Hypnobirthing Instructor and Gentle Sleep Coach (among other incredible talents).

Ashley joined the Online Business School for Birth Professionals (formerly known as the Premier Coaching Center) in May of 2021, and three months later has quadrupled her income. She shares her story of handling negative comments from naysayers, breaking up with her old title, transitioning her business to a virtual doula / in-person hybrid, and surrounding herself with a solid support team (including moi - dusts shoulders off).

I hope that her business birth story fills you up with inspiration and belief that you, too, can build your dream birth business.

You can connect with Ailish on Instagram: @ailish.lewis.coaching

Apply for the Online Business School for Birth Pros (FREE 3-day intensive) here <<<

If the traditional role as a birth professional feels like it doesn't quite fit, you're in good company. In this episode, I'll explain how the stories of traditional roles have kept me playing small in motherhood and in starting my birth business.

For many of us, the message is that the traditional role of a birth doula, postpartum doula, childbirth educator, or any other title that falls under the category of birth professionals is the ‘right’ or ‘only’ way to do this work.

My belief is that the traditional way is ONE of the beautiful ways to do this work. Just as the traditional role of motherhood is just ONE way to do it.

You'll learn how to stop staying small with this old story, how to move forward and expand in your birth business.

And, I'll share several examples of how your role in the birth industry might evolve over time, including:

In-person doula support
Virtual Doula support
Educating other birth professionals about various topics that you're experienced in or find pleasure in
Educating new families using tools such as TikTok or IG Reels
Writing about birth-related topics for blogs, others’ blogs, etc.
Creating tools for other birth professionals to use in their businesses

Apply for the Online Business School for Birth Pros (FREE 3-day intensive) here <<<

Pivoting... again? Let's talk about how this may impact your birth business, and how you can prepare yourself.

March of 2020 was a shock to the system for all of us. We ALL learned a lot, including that we’ve been sold a lie about traditional 9-5 jobs being ‘safe.’ It’s another one of those BS stories that we’ve been conditioned to believe throughout our lives.

Here’s the thing - believing that traditional 9-5s are safe gives us a false sense of security. They never have been, and we saw that over the last 17 months. For the record, this isn’t to bash corporate or your 9-5. They serve a purpose, of course. And your job might carry you through getting started building your dream birth business, should you desire to do so.

Rather, this is to remind you that you can continue to build your dreams, no matter what’s happening in the world around you.

If having a sustainable birth business, or a virtual doula business, is part of your dream, you CAN have it. Entrepreneurship requires a lot of you. It takes time, sometimes tears, and a heavy dose of personal growth (i.e. the hardest sh*t to look at to help you expand)... but it’s SO worth it. You know what else takes time, and for me tears? Working a 9-5.

So if we are confronted with another situation that requires pivoting, we are more prepared this time than we were in March 2020. If you’ve been hanging with me, you know that much of our business, marketing, lead generation, and servicing our clients can be done with Wifi and some creativity. And if you’re new to me, I got you.

Apply for the Online Business School for Birth Pros (FREE 3-day intensive) here <<<

In this week's episode, you'll learn:

What it looks like to be 100% behind your virtual doula support services
The issue you may run into if you're questioning the value of virtual doula support
How celebrities, birth workers and google are continuing to spread the word about virtual doula support
What will happen to virtual doula support as the world reopens?
How to move forward with virtual doula support services as one of your (many) offers in your birth business.

FREE Online Business School for Birth Pros is coming next month - APPLY HERE <<<

Let's celebrate the first annual Vaginal Birth After Cesarean Awareness (VBAC) Day together. Our goal is to raise awareness about VBAC, so that every person knows that VBAC is an option for many C-section parents.

Here are four ways to celebrate VBAC Awareness Day on Social Media:

1. Create VBAC content (tag me @nichole_joy__ so that I can share). Examples: Share your story, VBAC facts, VBAC resources (my VBAC Prep Birth Course, local ICAN chapters, VBAC stories, etc), VBAC inspirational quotes and affirmations, VBAC blog posts (or share mine!), podcast episodes.
Change your Facebook profile frame. How to: go to your personal facebook profile, click profile photo to edit, click 'add frame,' search "VBAC," then add to your profile. Then, share with a friend.
Host a VBAC information workshop, either in-person or virtual.
Check out my VBAC Warrior sweatshirt or mugs in my Etsy shop. Either take a selfie in one, or purchase one as a giveaway for your community.

Resources:

VBAC Prep Birth Course <<

Etsy Shop <<

Join the waitlist for the Premier Coaching Center <<

This bonus episode is brought to you from Instagram Live. Last week, Dr. Alexis Edwards and I did an IG Live on the topic of healing for business expansion. It was too good to leave on IG only, so my team pulled together to get it to you on the podcast asap.

Dr. Alexis Edwards is the founder of the Expansion Principle Institute, Channel of The Expansion Principle (EP) vibrational technology, a Soul Coach, energy mastery mentor, author of the Expansion Principle Book and speaker. You can connect with her on Instagram at: @expansionprincipleinstitute.

I hope you enjoy the conversation, as we discuss how I use the Expansion Principle energy in my business, and with my clients in the Doulas in Business Mastermind. It was epic (in Alexis' words).

If you've considered hiring support to help you build your birth business, congratulations! And also, I get that it can feel overwhelming. This week, I'm sharing tips based on my experience in hiring coaches, mentors and other service providers.

LAST CALL to join the Doulas in Business Mastermind - we start this week! <<<

The 'how I built this' series continues with Melissa Fernandez, Cirque du Soleil Acrobat turned Postpartum Doula and member of the Doulas in Business Mastermind.

Melissa shares her story about leaving her dream career for her passion, the birth of the postpartum revolution.

We share the story of how we met... on zoom, during a tornado!

Our story is a great example of:

the beauty of imperfection in business
the importance of being human as a business owner
letting your audience get to know you
knowing exactly who your ideal client is

And Melissa shares her newest project with us - with a special just for listeners of the Doulas Going Digital Podcast! Follow Melissa on Instagram @the.atlanta.postpartum.doula and check out her Postpartum Class Templates here: https://www.theatlantappd.com/templates-for-doulas

The LAST round of the Doulas in Business Mastermind kicks off on July 21st! Apply here <

We are halfway through 2021, and 15 months after the big pivot. As the world begins to reopen, let's assess the status of your online doula business and where you desire to go. In this episode, I'll guide you through a check-in and recalibration.

As you begin to return to “normal,” where will your virtual doula business land? How can you leverage the internet and social media to build the sustainable birth business that you desire?

The LAST round of the Doulas in Business Mastermind kicks off next month, apply here <

In this episode, we are joined by Brenda Amaya (@the_doulatog on Instagram), the doulatog and former member of the Doulas in Business Mastermind. When we jumped on the recording, we hadn't spoken privately in 5 months and WOW, I am so excited for where her business is going. To recap:

She is allowing herself to check out and rest when needed... to expand.

She is using email automation to save time, help more people and establish her business foundation.

She is launching a new first trimester course this year.

She is booking 6 months out for birth doula support and birth photography.

She is working through money blocks, doubled her prices and has met her financial goals that we outlined together in 2020, DURING a pandemic!

She is putting together a plan for hiring support and an apprenticeship, because of RAPID EXPANSION.

Her word of the year is FLOW, and I think she nailed it.

The LAST round of the Doulas in Business Mastermind kicks off next month, apply here <

In this episode, we are joined by Alexandra Gatto, holistic birth doula and birth photographer. You'll learn how she built her birth business - during a pandemic! And, with two children under the age of 3 at home. Connect with Alexandra on Instagram at @alexandrawellnessdoula.

Apply for the LAST round of the Doulas in Business Mastermind <

Here's a little story about the time that I created a $21 digital product that earned $13,000 in 6 months. But first, what's more important than money? The 719 Birth Business owners that purchased the Digital Doula's Content Toolkit are changing the way that they show up on social media and educate the collective birthing community. And that, THAT, is what really lights me up.

In this week's episode, you'll learn:

how money gets to be a byproduct of doing what you love,
the 411 on pocket products,
the key to finding the 'right' pocket product for your audience,
a little behind the scenes of the Digital Doula's Content Toolkit, and
what pocket products might be sitting inside of you right now.

Apply for the LAST round of the Doulas in Business Mastermind <

What were you told about the need to be consistent in your doula business? Perhaps a social media expert told you that you need to be consistent, post several times per day to ‘beat the algorithm’, create loads of content constantly, show up DAILY, post weekly blogs, etc.

In this episode, I'll share why this can be problematic, the truth about MY consistency and a peek behind the scenes in my own business.

Apply for the LAST round of the Doulas in Business Mastermind <

It's hard to put the magic of this episode into words, so I'll do my best. This week we are joined by Elena LaKay, Clinical Sexologist and Reproductive Health Expert. Elena has channeled her specializations in body movement, herbal medicine, holistic healing therapies, and her professional doula practice into transformative programs that take her clients on a guided journey towards conscious living and sexual liberation. Her advocacy for reproductive health and justice, bodily autonomy, and self ceremony is fueled by her passion to inspire a culture of empowered, informed women.

You'll hear about how Elena is embodying her multi-faceted, multi-magical self, into her rapidly expanding business. Be sure to follow her on Instagram @elenalakay for updates, teachings, her new tour: Yoga, Sex & Rituals, and her Fall book release.

Apply for the LAST round of the Doulas in Business Mastermind <

Last year for Doula Awareness Month (episode 13), the focus was education. Be sure to go back to episode 31 for 10 ways to educate during Doula Awareness Month.

This year, the focus is on bringing more of YOU into your online presence. Going beyond educating, and getting personal. Don't worry, you don't have to share anything that you aren't comfortable with.

In this episode, I'll give you 10 ideas for creating social media content for Doula Awareness Month that puts you at the forefront.

Don't forget to tag me so that I can share your posts!

FINAL Round of the Doulas in Business Mastermind is now enrolling <<<

If creating videos for your birth business freaks you out, you'll want to check this episode out. Here's what you'll learn:

Why is video important, especially in the online space?
How can video help your online audience connect with you?
My story about the early days of creating video content
How to decide if you should start making videos.
Tips and strategy for creating video content for social media

Hang out with me on Instagram <<<

In this episode, you'll hear from two Doulas that have taken their businesses virtual, and are supporting families all over the world. They also happen to be members of the Premier Coaching Center, and share how they've used what they learned to build their dream business.

Enrollment is NOW OPEN for the Premier Coaching Center for Birth Pros <<<

How might confidence (or struggling with confidence) be holding you back in your Doula business, or in allowing yourself to step into the version that you dream of?

In this episode I'll share my journey in building confidence, a few motherhood examples and how to get started.

Enrollment is NOW OPEN for the Premier Coaching Center for Birth Pros <<<

What did you learn in school? What did you learn in college? And in Doula training? Likely some combination of helpful info and some not-so-helpful.

Now, as you're building your birth business, what do you need to know now? And did any of your prior education experiences cover that?

This is the gap that we explore in this week's episode.

I'll explain my own gaps, and how I'm filling them along my own entrepreneurial journey.

Episode homework: What is the desired outcome, in terms of your dream business? What did you learn about HOW to do this - whether in school or doula training? How can you fill in the gaps?

Enrollment is NOW OPEN for the Premier Coaching Center for Birth Pros <<<

Last week I did something that I haven't done in probably 8+ years. I went to the beach... alone. I tried to talk myself out of it, all the way to the driver's seat. My mind was full of things that needed to get done - work, laundry, cooking, etc - which is exactly why it was the perfect time to go.

If you, too, are feeling overwhelmed or anxious... here is your permission to check out. Get out your calendar and schedule time for YOU right now, even if it's just minutes with your feet in the grass.

Take your own advice. You know, the advice that you give new families about rest. Resting and taking a break isn't just for new parents. You are worthy of rest right now. When you do this, you get to show up differently for yourself, your family and your clients.

Here's your (business) advice of the week: take your scheduled time OFF, then take a pic that represents what you did (on your phone works), and share to social media with a message to your community about the importance of rest. Don't forget to tag me @nichole_joy__ in your 'collective birthworker checkout!" ... I'd love to see how you're resetting for expansion on the other side.

Premier Coaching Center for Birth Pros: Waitlist now open! <<<

Where do birthwork, the law and DEI (diversity, equity & inclusion) intersect? With our guest, Ravae Sinclair. Ravae is a certified birth doula with DONA International, certified childbirth educator with Lamaze International, lactation counselor, and postpartum doula in the south of Florida (U.S.) area. Since she began her doula career in 2002, and has supported over 700 families through a wide variety of birth and postpartum experiences. After 6 years on the DONA Board working in the roles of Intercultural Director, Ethics Chair, President, Nominations Chair, and Immediate Past President, Ravae is focused on supporting DONA International in the process of anti-racism work, exploring truth & reconciliation and shifting internal infrastructure to dismantle white supremacist policies. DONA International’s influence on the birth world is significant, so being a change agent within the organization is a priority for Ravae.

In the episode, Ravae shares how she got into birthwork, and the role that law school played in her journey. Then, she shares how she helps other birth professionals grow their business with tools (contracts) and support.

Find Ravae Sinclair on Instagram

Find Ravae Sinclair on her website

What Ravae is reading: The Coldest Winter Ever by Sister Soulja

Premier Coaching Center for Birth Pros: Waitlist now open! <<<

Tune in for a story about the time I referred business to another online course creator - gone wrong. First, I live by 'know better - do better.' Second, the experience brought up an important lesson on competition in the online space. I share my perspective on competition, and the importance of ALL of us showing up, doing our part and helping our people.

Join the waitlist here <<<

Birth professionals of the world: you are an educator! Yes, even if you're not a Childbirth Educator.

Join me for an explanation of two of the most common types of online classes, a special option specifically for birth workers, and a list of 9 examples that you can use in your birth business.

My goal is for you to walk away from this episode with inspiration for your very first online class!

Course Creation for Doulas Bundle 70% off <<<

Do you have a website for your birth business? If you haven't yet started building your website, you should. In this episode, I share why having a website is important for your Doula business, and how you can make your website connect with your community.

Hint: you OWN your website. Social media is rented space. It’s okay to start with social media, and start where you’re at. But remember, in 2021 we are about ownership friends.

And after looking at hundreds, maybe a thousand Doula websites, I have a few tips to share with you.

Here are 5 things that you can add to your website today to help you truly connect online.

Course Creation for Doulas Bundle 70% off <<<

If you have a brand new Doula business, or you're new to running your Doula business online, this one is for you! In the episode, I'll do a high level overview of the main social media platforms that you can use to market your Doula business. Then, I'll help you decide which social media platforms are right for you, based on your Digital Doula framework (see episodes 58, 59 & 60 for the details on each framework).

Course Creation for Doulas Bundle 70% off <<<

Last week on the podcast, I mentioned that I don’t think flaws are real. The theme of insecurities has been showing up a lot for me this week, so I thought I’d share my thoughts.

Yesterday I read on social media that insecurities are actually conditioned beliefs, which articulated exactly what I’ve been feeling come up.

At some point in history, someone (or a group of someone’s) decided what they believed to be acceptable, what they believed to be ‘beautiful,’ and created an impossible version for us to aspire to. And by the way, that version evolves over time, depending on the need.

Then we grew up surrounded, and conditioned by, those beliefs. Beliefs that were not our own. And if there was no one jumping in to say that it’s all lies, we believed them and accepted them as truth. Hence, flaws and insecurities were created.

Obviously, this doesn’t apply to everyone. What I’ve noticed is that many of the people who don’t subscribe to this BS were raised by parents that stood in their power, that did the healing work and stopped the madness. Then, they transferred that power to their children.

Many of us are being called to do this right now, and it’s not an easy thing. This thought process applies to birth fears as well.

Now, why is the relationship between YOUR insecurities and your community’s birth fears so important?

The cycle is serving NO ONE. If your insecurities are holding you back from: connecting, showing up, letting people in, taking a photo, sharing a photo, getting on zoom… you are perpetuating the cycle that is keeping all of us small.

It’s preventing you from helping your community work through their own conditioning - birth fears.

When you hold back your magic because of your ‘flaws,’ you’re effectively trading your conditioned belief for theirs… often in our industry that’s birth fear.

Course Creation for Doulas Bundle 70% off <<<

This week I'm sharing the backstory of my breast implant removal surgery. It's personal, vulnerable, and yet, it needs to be shared.

Click here to download the 7 Step Roadmap to Bring Your Birth Business Online <<<

This week, I’m joined by Shelby Melissa, Reiki Master and Master of Social Work. Shelby brings the two together as a mindset and energy mentor for passionate entrepreneurs of all genders. She comes alongside you, supporting you to create shifts in your mind and energy for increased income and impact.

Shelby merges her understanding of energy with her academic knowledge of systems - micro, messo, and macro. How we operate our businesses and the energy we cultivate within them, impacts the world around us. So why not use that? Shelby brings conscious awareness to the ripples we create through our business and supports us in directing them so we can purposefully and intentionally shift and leverage that impact.

In the episode, we start with an entry level explanation of energy work in your business. Then, we dive into how we run, operate, and be in our doula businesses, and how it informs the energies within it (and aesthetics).

And here’s the most incredible - and special - part… Shelby takes us through a guided energy meditation for your Doula business! My advice: save this episode and listen to the meditation any time you need a boost.

Shelby is pure magic, and I’m so excited for you to meet her! Here is where you can find Shelby online: Instagram.

Click here to download the 7 Step Roadmap to Bring Your Birth Business Online <<<

If you haven't heard about the benefits of vaginal steaming for postpartum healing (and beyond), you're in for a treat! Join Melissa Macaulay-Robinson, Postpartum Doula, Vaginal Steaming Facilitator and member of the Doulas in Business Mastermind for a conversation about how she has taken a traditionally in-person service - virtual!

Here's a snapshot at our conversation:

What is vaginal steaming?
Is steaming just for postpartum folks?
Who else can benefit from vaginal steaming?
Are there times you shouldn’t steam?
Isn’t v-steaming typically done in person? Why virtual steaming?
What you need to steam at home.

And, she shares how she collaborates and works with other birth professionals. Be sure to tune in and follow Melissa on Instagram @babyglowdoula.

Click here to download the 7 Step Roadmap to Bring Your Birth Business Online <<<

This week we are joined by guest Dasia Gant, Doula and owner of Seasons of Becoming Birth Services (@sbbirth) and Black Birth Pro (@blackbirthpro). Dasia is a thought leader in the birth industry, and shares her perspective on navigating Black maternal healthcare statistics, understanding the full historical context, and being a co-creator in your experience. She also explains the importance of centering her joy as a Black Woman, Black Mother and Black Birth Professional. You can find Dasia on Instagram @sbbirth and @blackbirthpro, and on Clubhouse!

As Doulas, Childbirth Educators and Birth Workers, we understand that birth changes us. When giving birth, we are stretched to the max. Not just the vaginal opening, but all four planes of the body.

Join me for a chat on how this concept applies to your Doula business, too. Hint: birthing your Doula business baby is hard, AND you can do hard things.

Enrollment is closing on the Premier Coaching Center! <<

Last year was the year of pivoting in business, right? It was also the year that we realized exactly how resilient we really are.

Just 17 days into the new year, I'm adjusting my plans already. Join me for a behind the scenes look at my very first business pivot of 2021.

In my story, I'll show you what it looks like to trust your gut and you run a business based on your intuition AND strategy.

The Premier Coaching Center is now enrolling! <<

Join me for a chat about what it looks like to create structure in your business foundation in 2021, through the lens of your mission.

I'll guide you through understanding your Doula business mission, why it's important, how to center yourself in your mission, and how to create structure moving into 2021.

At the end, there are a few journal prompts for homework that will help you expand in your business this year.

The Doulas in Business Mastermind is enrolling! Apply here <<<

This episode answers the question: What are the Layers of your Virtual Doula Business Offers?

Think of it as an online Doula Business vocabulary lesson. I'll explain five of the most common levels of services and offers for your virtual Doula business, and how they take your potential clients on a journey (aka customer journey).

Before you dive in, know that you can start where you’re at, and build your empire as you go.

Here are the five levels that I'll explain:

Freebies / opt-ins / free downloads
Workshops / Class / Masterclass
Course
Membership
Private support

The Doulas in Business Mastermind is enrolling! Apply here <<<

As birthworkers, Doulas and Childbirth Educators, we know that MORE families deserve to be supported during and after birth, right?

If you find yourself looking for new clients in your Doula business, I suggest pausing to inventory your own life. Ask yourself this question, "Do you have support in your life, in your business? If not, why is that? What’s underneath the feeling of ‘I can do it myself?"

Join me for a conversation on the difference between hiring help and allowing yourself to receive support, the cycle that's preventing families from seeking out more support and keeping your Doula business small.

Then, I'll explain how ONE shift in your life, and in your business, can change the way that you promote your Doula services. Effectively, how you can get more clients.

The Doulas in Business Mastermind is enrolling! Apply here <<<

In a word, 2020 was INTENSE. In this episode, I unpack several lessons that I learned in my Doula business over the last year. Join me for a chat on why I'm not throwing out the entire year, shifting the lens through which we look back on 2020 and...

6 business lessons learned:

Lesson in time
Being intentional
Do more for our Black family
The importance of building a sustainable business
Listen to your inner guide
It's okay to grieve massive loss AND feel joy

Then, I'll leave you with a few things to consider about going BIGGER with your Doula business in 2021.

The Doulas in Business Mastermind is enrolling! Apply here <<<

Be honest, does your Doula services page have a lengthy menu of options? Then you must listen to this episode.

If you're unfamiliar with the Fashion Nova business model, it's kinda like Cheesecake Factory. Too. Many. Options.

Join me for a chat on what this has to do with your Doula Business and why you should streamline your offers to be of service to your clients.

The Doulas in Business Mastermind is enrolling! Apply here <<<

This is NOT the year for a new handbag or a piece of luggage (last year's gift is now laughable). If you're able to purchase gifts this holiday season, I'm sharing a list of gift ideas under $25, under $50 and over $50. Think experience, business expansion and growth into 2021.

The Doulas in Business Mastermind is enrolling! Apply here <<<

Honeybook savings code <<<

Now that we're on the other side of Black Friday / Cyber Monday holiday shopping, how did you shake out? If you feel like your offer was a flop, or didn't quite hit the mark, this episode is for you!

Join me for a chat on:

how you may be defining success
why success is so much more than $
behind the scenes of my Black Friday offers in 2018, 2019 and 2020

And, what you can do now as you move forward after Black Friday and Cyber Week.

The Doulas in Business Mastermind is enrolling! Apply here <<<

Honeybook savings code <<<

Welcome to part 3 of the series on YOUR ideal framework as a Digital Doula.

The final type of the series is a Private Intimate Experience.

Join me for a chat on what 1:1 virtual support looks like, options for how to offer private support, how to know if this type is right for you and a few final tips on what your customer journey might look like.

The Doulas in Business Mastermind is enrolling! Apply here <<<

Honeybook savings code <<<

Welcome to part 2 of the series on YOUR ideal framework as a Digital Doula.

To recap, being a virtual Doula is not one-size-fits-all. There are several different ways that you can work with expecting families virtually, and over the next several episodes, I'll give you the framework for a few main options.

Second in the series "Ideal Framework for Digital Doulas": The Small Group Facilitator.

Join me for a chat on what business as a Small Group Facilitator might look like in these areas: lifestyle, customer journey logistics, asset ideas, personal promotion style, and ego-based thoughts.

And, I'll share a few tips to help you get started right now.

The Doulas in Business Mastermind is enrolling! Apply here <<<

Honeybook savings code <<<

Being a virtual Doula is not one-size-fits-all. There are several different ways that you can work with expecting families virtually, and over the next several episodes, I'll give you the framework.

First up in the series "Ideal Framework for Digital Doulas": The Digital Course Creator.

Join me for a chat on what business as a Digital Course Creator might look like in these areas: lifestyle, customer journey logistics, asset ideas, personal promotion style, and ego-based thoughts.

The Doulas in Business Mastermind is enrolling! Apply here <<<

If you find yourself questioning the value of doula support services, join me for a chat about:

reflecting on times that you've experienced virtual support,
once you’ve experienced the value, you hold that truth and knowing for your community,
your job is to educate your community on the value,
virtual support covers 3 of the 4 planes: spiritual, mental & emotional,
AND, a few tips on pricing virtual doula services!

The Doulas in Business Mastermind is enrolling! Apply here <<<

Join me and Brenda Amaya, member of the Doulas in Business Mastermind for a woo / doula business discussion.

In the episode, we dive into the 3 ways that she brings woo to her client relationships:

Find a ritual / practice that connects you to your essence
Be intentional with every aspect of your interaction with your client
Offer a spiritual ceremony, such as a Mother Blessing

You can connect with Brenda Amaya on Instagram @the_doulatog

And join the waitlist for her new Mother Blessing course here: https://www.thedoulatog.com/motherblessingcourse

The Doulas in Business Mastermind is enrolling! Apply here <<<

Black Friday & Cyber Week are just around the corner! I know that traditional birth businesses aren't designed to participate (other than a general 15% off all services), but we're not traditional. Join me for a discussion on:

How to participate in the shopping season, without devaluing your important services
How to create holiday offers that do any or all of these for your business: grow your community, create an asset to repurpose in your business, or foster a relationship with your potential clients
And... 15 ideas of offers for your birthy business for Black Friday!

The Doulas in Business Mastermind is enrolling! Apply here <<<

Join me for part 4 of the Get More Clients series! This week, I'm talking about the problem with aiming for 'perfect,' getting comfortable with B- work and getting stuff DONE.

I'll take you behind the scenes of my business, and share several area where I started with imperfect work: my online birth courses, writing posts and even this podcast!

Enrollment for the Premier Coaching Center is closing!<<<

Welcome to part 3 of the Get More Clients Series!

Now that almost ALL doulas are offering virtual services & birth classes, there is a sea of online doula support options.

If your first thought is "more competition," I'll explain why this is a scarcity mindset perspective. And, how to shift to one of abundance when it comes to clients.

With 130 million births in the world each year, there IS an abundance of potential clients! I'll share with you why it's important to stand out online, from your 'about me' page to your IG bio. That way, you can attract YOUR ideal clients.

Premier Coaching Center is now enrolling!<<<

In part 2 of this 4-part series on getting more clients for your doula business, we unpack our discomfort with marketing.

What are your underlying fears of marketing, and where might they come from?

Then I'll explain how you can shift the way that you view marketing, and selling, in your doula business.

Hint: you can't go wrong with a service first mentality.

Premier Coaching Center is now enrolling!<<<

In part 1 of this 4-part series, we’re going to talk about something that almost ALL birth workers are thinking about: getting more clients (both in-person and online).

First up: charging your worth in your Doula business.

But first, how do you FEEL when you tell someone your pricing during a prenatal interview?

If you feel uncomfortable talking about the price of your Doula services or birth classes, there may be an underlying issue related to your self-worth.

Join me to start unpacking your blocks surrounding your self-worth. It is critical to reaching the point where you're charging your worth... and getting it.

Premier Coaching Center is now enrolling!<<<

Burnout is SO real for solopreneurs, especially in birth work. It's not exactly 9-5, ya know? But here's the thing, the world needs your doula business, childbirth education classes and postpartum support to continue. And... to thrive. We can't afford for you to burn out. Having said that, here are six ways to avoid burnout as an entrepreneur: 1. Charge your worth. If you’re not making enough money, your energy may quickly be depleted.

Create offers that are sustainable. Burning the candle at both ends & running your business primarily on a model of trading time for dollars = recipe for burnout.
Only support people that you desire to work with.
Have fun & make it easy.
Let go of perfectionism and get comfortable with B- work.
Revisit your WHY, your mission, and realign as necessary.

Premier Coaching Center 12-month Membership <<<

There are several benefits of having a birthy blog on your website - both for your community and as you grow your business. For the reasons that I'll cover in the episode, my answer is YES, a blog is a great thing to have.

And also, it might be at the back of your 'get-to-do' list. If it's not moving the needle forward on your primary goals right now, give yourself some grace and get to it when you have the bandwidth.

Join the wait list for the Premier Coaching Center 12-month Membership <<<

This week I'm giving my perspective on copying work, "stealing" ideas, and competition.

I'll share a few practical tips to handle this type of situation in your own Doula business.

And, how to shift out of that ^^^ scarcity mindset in your business.

FREE 7 Step Roadmap to Bring Your Birth Business Online <<

What if you don't hit the mark for your goals this month? What if no one signed up for your new birth course? What if you didn't sign the three new clients that you hoped for this quarter?

Do you consider that a failure?

There have been times in my business when I miss the mark... join me for a chat about my takeaways and lessons learned.

Hint: the only way to fail is to quit.

FREE: Beginner's Guide to Passive Income <<

As you move more of your Doula business to online, you're probably trying to figure out new systems and technology.

Over the last few years, I have spent HOURS trying to figure out all of the various system options. Since my time, and your time, is valuable... have a listen for five of my favorite no-brainer tech tools!

Flodesk (50% off) <<<

Honeybook (50% off) <<<

Planning to launch a course, offering or program? Let's talk about your energy during a launch. Have a listen to one of the lessons I learned after finishing a four-month launch!

And if earning income in your sleep - from YOUR Doula business - is on your radar, be sure to download this:

Beginner's Guide to Passive Income: Workbook for Doulas <<<

As a 'new-ish' Doula, if you're asking yourself:

"Am I experienced enough?"

"Who am I to charge this much?"

"Who am I to do this___?"

This ^^^ is a qualification block. Join me for a chat on certification, qualification and your mindset!

Click here for the brand new Beginner's Guide to Passive Income: Workbook for Doulas <<<

If you find yourself needing to take a break from social media, but run part (or all) of your doula business online, this is for you. Join me to chat about the importance of tapping out for a few days, weeks, and so on.

Click here for the brand new Beginner's Guide to Passive Income: Workbook for Doulas <<<

In honor of Black Maternal Mental Health Week, I'd like you to meet two members from the Doulas in Business Mastermind - Dasia Gant and Allison Stewart.

In the episode, they share the importance of Black maternal mental health support all year long, questions you can ask to support Black families and their experience as Black women in the maternal healthcare system.

Here's where you can hang out with the guests online:

Dasia Gant, Seasons of Becoming

Allison Stewart, Let's Doula This LLC

Join me for a look into how I made investment decisions in my Doula business. Here are a few topics covered:

Why standard Return on Investment (ROI) can be short sighted
Going beyond short term ROI and considering how you can use the investment for months and years to come
Will this investment help me do things more efficiently?
Will it save me time & / or money?
Will it help me grow my business & income?
Will it help me reach my goals sooner?
How can I MAKE it happen?
Tips on using your intuition to make investments.

FINAL DAYS TO ENROLL IN THE DOULAS IN BUSINESS MASTERMIND

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This week I'll guide you through assessing your birth business for sustainability. What type of things are we looking at?

Where you're currently trading time for dollars, and how that can lead to burnout
Why we don't want to just make enough money to survive
How to think bigger, outside the box, set up recurring revenue and passive income for your birth business

Apply for the Doulas in Business Mastermind <<

I sat down to record this episode on July 1st, as I was setting goals for the coming month. Join me for a chat on how to set goals for your business, especially financial goals, amid uncertain times.

I also share a story about setting a goal last August (2019) to grow my audience to 15,000 by 7/31/20. Spoiler alert... with a month to go, my current audience size is 15,203. I explain how I reached the goal, without attaching to the 'how', and what it really means to grow an audience online.

Apply for the Doulas in Business Mastermind <<

If you feel uncomfortable at the thought of promoting your Doula business online, this episode is for you.

I discuss triggers that many of us have around promoting, and how I work through limiting beliefs on selling.

Here's the thing, promoting is making your important work available for people who want to go on their journey with you.

Selling is critical to your business’ longevity, and you get to sell in a way that feels completely aligned with you.

Here's a prompt to ask yourself, “Seeing people promoting online makes me feel_________.”

Expand & Sell Bundle <<

Apply for the Doulas in Business Mastermind <<

If you're feeling overwhelmed in taking your doula business online, I completely understand. I remember what it felt like to be brand new to the online business and digital marketing world.

In this episode, I'm sharing the ways that I manage overwhelm in my online doula business. Join me for the discussion!

Expand & Sell Bundle <<

Apply for the Doulas in Business Mastermind <<

Join me and Alicia Edmonson of Maven Virtual as we discuss how your brand responds to social issues.

Alicia has been a nurse and Doula since 2006, and provides branding services to birth professionals.

Here's a snippet of the questions that we address:

What are clients looking for from your business during a social crisis?
What if you lose clients or customers by speaking out?
Is it necessary to take a position on social issues as a business owner?

Expand & Sell Bundle <<

Apply for the Doulas in Business Mastermind <<

In this episode, I cover: launching or promoting during this time and things you can do to introduce anti-racism into your birth business. Know that this is not comprehensive, just the tip of the iceberg.

Doulas in Business Mastermind - Apply Here <<<

Audience Expansion Self-paced <<<

Course Creation BUNDLE for Doulas & CBEs is available for $197 (value $741) <<<

This week, I'm explaining the importance of getting to know your ideal clients now that you can work with people anywhere in the world.

Spoiler alert: niching down doesn’t mean less clients.

Not just that ^^^, but it's healthy for you to have boundaries about who you work with.

Doulas in Business Mastermind - Apply Here <<<

Audience Expansion Self-paced <<<

Course Creation BUNDLE for Doulas & CBEs is available for $197 (value $741) <<<

Join me for a chat about places you might be hiding in your business. I'll talk about logos, facebook ads and social media outsourcing - and what they have to do with masks. I think what you'll find is that there are layers to our fear of showing up and being seen... and that true connection is what's important. >>> Doulas in Business Mastermind - Apply Here <<<

Audience Expansion Self-paced <<<

Course Creation BUNDLE for Doulas & CBEs is available for $197 (value $741) <<<

In the past week, I've been asked this question probably 3x by doulas on our free 30-min business strategy sessions: "How do you do it all?"

As a mother of 3 young children (ages 6, 3 & 1), while running a business catering to two audiences, hosting this podcast, on multiple platforms - FB / IG / email / Pinterest, during a pandemic with no nanny or school, and somehow take care of yourself?

Here are nine tips on how I get sh*t done:

Non negotiables
Get-to-do list.
Prioritize
Find pockets of time in day / week and choose high leverage actions accordingly
Decide what needs to be done when the kids are napping (i.e. Doulas in Business Mastermind group calls) vs. what can be done with the kids in tow (i.e. exercising in the living room on day 62 of no school).
Honor my cycle and my body
Allow myself to receive support
Remember that everything gets easier with time & practice (writing / creating sales pages/ creating courses)
Some multitasking (i.e. listening to digital courses that I purchase while out walking the dog or taking a shower)

Doulas in Business Mastermind - Apply Here <<<

Audience Expansion Self-paced <<<

Course Creation BUNDLE for Doulas & CBEs is available for $197 (value $741) <<<

Your job during Doula Awareness Month: Educate. Yes, even if you’re not a Childbirth Educator. Why? People don’t invest in things that they don’t understand. Doulas - we have a job this month, and always - to educate the general population about doula support. When you educate people - they rise, they become aware, empowered, and gather enough information to make a decision. Think deeper than “provides continuous physical, emotional and informational support to a mother before, during and shortly after childbirth.” Here are 10 ways that you can educate during Doula Awareness Month:

Journal prompt: If you could go back a few years (or more), what would you tell yourself about doulas?
When you create content (written, video or whatever), how can you paint the picture?
What can you share / teach about the history of birth support?
What are other areas of your life where your potential clients might have sought support? Speak to these.
Explain the difference between midwives & doulas.
Ask any past clients if they’d like to share their birth story - via blog / video / whatever they’re comfortable with.
Share your own birth story - explaining the role of doula support.
Use doula statistics in a creative way to educate beyond the numbers.
Talk about the transition period we’re all in right now, and how virtual doula support bridges the gap.
What are the ways that you’ve received virtual support and found it helpful? Speak to your experience and relate to where they're at.

Audience Expansion Self-paced Course Creation BUNDLE for Doulas & CBEs is available for $197 (value $741) Doulas in Business Mastermind - Apply Here

In honor of my own birthday, I'm taking you on a trip down memory lane. In this episode, I'll share about my journey in birth, from the day I was born until my own accidental unassisted home birth with baby #3. And since I'm in the birth business, you know I'm gonna go there. I'll share my entrepreneurial endeavors, and how my prior career led me to this point. >>> Course Creation BUNDLE for Doulas & CBEs is available for $197 (value $741)

Join us for a discussion on the significance of self development for doulas and other birth professionals. We chat about: * the difference between self care and self development * how self development impacts your birth work * changing your vibration * shifting the lens through which you experience the world * how we perceive things like 'how much time you have'

You can find Dr. Alexis Edwards on Facebook. >>> Course Creation BUNDLE for Doulas & CBEs is available for $197 (value $741)

What happens if you make your courses passive, or self-paced? Or even part of your course? Spoiler alert: you don't lose the opportunity to connect and engage with your clients. You can actually go deeper in your 1:1 or small group time with them.

This week I'm explaining how I took my online courses to passive in September of 2019, where my energy shifted, and what opened up for my business as a result.

There's truth to 'where your focus goes, your energy goes.'

Here's what I want you to sit with after this episode: if you decided to make part of your business passive, what would you do with the freed up time?

Course Creation BUNDLE for Doulas & CBEs is available for $197 (value $741)

Most birth businesses came to a screeching halt over the last few weeks. In this episode, I'll dive into some tips on how to navigate this transition that you're in.

First, know that you have permission to press pause on business for as long as you need. Your mental health is PRIORITY. And, there is no stigma with financial struggles right now - seek out government assistance (if it's an option), ask your lenders for deferral of payments, and know that much of the world is in a similar situation at the same time.

Then, it's time for some personal / business reflection. During this transition, allow yourself to surrender, just as you teach your pregnant clients that are waiting for birth. Accept the uncertainty that is.

What happens to your business during this period? My instinct is that, even with financial challenges, you will still help people. That's probably WHY you got into birth work, after all.

Here are some questions that may help you during this transition:

What are your other hobbies / interests?
What makes you different from the thousands and thousands of other doulas in the world?
What can you automate?
Think about the new life, after this passes. What happens with your business in the new life? What will you take into the new version, what will you leave behind, what will you automate?

Course Creation BUNDLE for Doulas & CBEs is available for $197 (value $741)

Moving your doula business online might feel overwhelming... I get it. One of the questions that continues to come up is, 'what social media platform should I be on?'

I have an unpopular opinion here, in that I don't think there is a 'right' platform. Have a listen and I'll explain.

Be sure to download the free >> 7 Step Roadmap to Bring Your Birth Business Online

Course Creation BUNDLE for Doulas & CBEs is now available with a payment plan! <

Many of you are beginning to bring your birth business online and I know it can be challenging to figure out what to charge for virtual services. In the last few years, I've done virtual birth support, prenatal support, postpartum support, small group support, online workshops, classes, series' and passive courses... and have learned quite a bit about pricing. Join me for tips on how to choose your initial offerings and prices, as you venture into the online business world with your birth business. >>> Course Creation BUNDLE for Doulas & CBEs is now available with a payment plan!

This week join me and Mandy Irby, The Birth Nurse, as we talk about the importance of spreading your content on more than one platform.

Mandy is a L&D nurse, teaches Lamaze birth classes online and teaches other nurses about trauma informed care.

We talk about how she went from the bedside, to teaching Lamaze birth classes at the hospital, to teaching online.

Also, she tells us about that time YouTube made a 10,000 follower mistake with her business!

You can find Mandy (The Birth Nurse) on YouTube here.

Course Creation BUNDLE for Doulas

I'm hearing from Doulas and Childbirth Educators in Canada and the US that hospital protocols due to Coronavirus are impacting their business. Among other things, some hospitals are limiting the number of support people at births to ONE, not allowing for switching between the support person and doula, and limiting or banning additional people in the waiting room.

While I don't buy into the hysteria, I do believe that this is impacting women that are waiting for labor to begin and are counting on having their doula present at their birth.

In addition, this can impact your business. What can you do to honor your commitment to your client, in a way that supports your business? Also, how can you begin to prepare your business for potential future issues such as this?

Join the discussion in my free community, Doulas Going Digital.

Course Creation BUNDLE for Doulas