Mornings with Mayesh: Recent Episodes
Yvonne Ashton
Each month, Yvonne Ashton and her flower friends get together to chat about flowers and floral design, answering your questions, discussing top social media news, and interviewing special guests to help keep you inspired! If you are a floral professional be sure to subscribe to this podcast.
In this episode of The Florist's Table: Beautiful People, Val McNichols sits down with Roberta Staggs, founder and lead designer of Hiawathia Floral Design Co. in Indianapolis — known for her modern, editorial-style floral work and fearless use of color.
Roberta shares the story of her grandmother, whose weekly sunflower deliveries first showed her how healing flowers can be, and how a single floral workshop pulled her out of a medical career and into a creative one. She opens up about training under a strict European instructor (no foam allowed — the start of her eco-sustainable practice), her storytelling approach to Art in Bloom exhibitions, and her signature series, Fashion Meets Floristry.
They also talk representation in the floral industry, why knowing your "why" matters more than any trend, and Roberta's mission to make beautiful flowers something for everyone, every day — not just weddings and funerals.
It's a conversation about color, purpose, and showing up boldly in every space you enter.
Visit the link for show notes and video podcast: https://www.mayesh.com/blog/beautiful-people-roberta-staggs
For the very first episode of Thorns & All, Abby Chick sits down with two people who changed the trajectory of her own business: Natalie Gill and Meg Blancato, co-owners of Native Poppy in San Diego. What started as one storefront (and a cold-call email that read "I don't have a lot of experience, but I'm a joy to be around") has grown into a floral powerhouse — retail shops, large-scale weddings, e-courses, a micro flower farm, a book on the way, and four locations by spring 2027.
Abby, Natalie, and Meg dig into the real mechanics of a business partnership: how Meg went from brand-new employee to co-owner, why making it legal matters, how they divide and conquer a 20+ person team, and what it took to survive two floods, a car through the storefront, and a pandemic — together. Plus, their honest advice for any florist considering bringing on a partner.
New episodes of Thorns & All, a Florist's Table series hosted by Abby Chick, are available wherever you get your podcasts.
After 30 years designing weddings and events, Susan Davis knows the reality: florists need to show clients their vision before they build it, communicate clearly with their team, and execute flawlessly, all while maintaining creative control.
That's why she created BloomVision, a tool built specifically for the way florists actually work. With professional templates, a curated flower library, and automatic stem counts and build sheets, BloomVision takes designers from concept to installation with confidence.
In this episode, host Yvonne Ashton talks with Susan about her journey from set design to event florals, the problem that inspired BloomVision, and how the tool is changing the way florists design, present, and build their work. Whether you're curious about the future of floral design technology or ready to streamline your workflow, this conversation is for you.
Pull up a chair at The Florist's Table. Visit the link for show notes and video podcast: https://www.mayesh.com/blog/susan-davis-bloomvision-for-florists
div]:bg-bg-000/50 [&_pre>div]:border-0.5 [&_pre>div]:border-border-400 [&_.ignore-pre-bg>div]:bg-transparent [&_.standard-markdown_:is(p,blockquote,h1,h2,h3,h4,h5,h6)]:pl-2 [&_.standard-markdown_:is(p,blockquote,ul,ol,h1,h2,h3,h4,h5,h6)]:pr-8 [&_.progressive-markdown_:is(p,blockquote,h1,h2,h3,h4,h5,h6)]:pl-2 [&_.progressive-markdown_:is(p,blockquote,ul,ol,h1,h2,h3,h4,h5,h6)]:pr-8"> _*]:min-w-0 gap-3 standard-markdown"> In this episode of Beautiful People at the Florist's Table, Val McNichols sits down with Pennylyn Woosley, founder of Blossom and Bee Floral in New Jersey.
Pennylyn shares how growing up in her family's garden center shaped her path — even as she tried to escape it — and how a degree in business and finance ultimately became one of her greatest assets as a floral designer. She opens up about the rare intersection of creativity and financial literacy, and why she's passionate about helping other florists understand the business behind the blooms.
They also dig into her work with the AIFD design team, taking gold at the Philadelphia Flower Show, and what it takes to push creative boundaries on one of the industry's biggest stages.
It's a conversation about passion, perseverance, and building a floral career that's as smart as it is beautiful.
Visit the link for show notes and video podcast: https://www.mayesh.com/blog/beautiful-people-pennylyn-woosley
Join Yvonne Ashton as she discusses with three seasoned florists their biggest failures and how these moments became pivotal for their growth. Discover how confidence, preparation, and resilience can turn errors into valuable lessons. Ellie Siegel discusses overcoming self-doubt, Patty Nix recounts recovering from a wind-toppled arbor, and Sara Lunn reveals how candle wax disasters fueled her growth. Learn practical tactics like setting pricing boundaries, thorough planning, and handling the unexpected with calm. This episode is perfect for both emerging florists and seasoned pros looking to strengthen their mental toughness. If you've ever wondered whether failure is a sign to quit or a cue to pivot, this conversation will shift your perspective. Remember, thriving florists are those who keep learning, adjusting, and blooming through every challenge. Visit the link for show notes and video podcast: https://www.mayesh.com/blog/florist-fails
In this episode of The Florist's Table: Beautiful People, Val McNichols sits down with floral artist and content creator Trey Brown, founder of Trey J Creates.
Trey shares how he approaches floral design as storytelling—creating pieces that draw people in, spark emotion, and invite a second look. From his standout Wicked-inspired installation to his signature use of texture and movement, his work is anything but traditional.
They also dive into his journey into floristry, the emotional impact of flowers, and what it means to show up authentically in the industry. Trey opens up about representation, embracing creativity without limits, and how social media became a space to spread positivity during challenging times.
It's a conversation about art, identity, and the power of flowers to connect us all.
Visit the link for show notes and video podcast: https://www.mayesh.com/blog/beautiful-people-trey-brown
What does it mean to feel both content where you are and called to something more?
In this episode, host Val McNichols sits down with Jen Cavender of Nectar & Bloom for a thoughtful conversation about creativity, intuition, and building a life in floral design that feels aligned.
Jen's journey began on her family's produce farm, where she grew and sold flowers alongside her sister. Though she later pursued poetry and academia, she eventually realized that flowers could hold both artistic expression and career. Today, she's not only a floral designer but also the creator of Tarot of Flowers — a tarot-inspired floral deck and guidebook born from symbolism, storytelling, and a deep love of meaning-making.
Jen shares how synesthesia and the idea of "translation" shape her work — how she translates what she sees, senses, and feels into floral form. She also opens up about imposter syndrome, self-doubt, and the tension between wanting to do everything and learning to let some things go.
The episode closes with a live Tarot of Flowers reading — find out what card Val pulls and what the message reveals.
Subscribe wherever you get your podcasts and pull up a chair for every episode.
Visit the link for show notes and video podcast: https://www.mayesh.com/blog/beautiful-people-jen-cavender
Ever feel like Instagram is working against you instead of for you? You're not alone.
In this episode, Yvonne Ashton, Ali Zimmerman, and Ana Romero from the Mayesh marketing team get brutally honest about Instagram's biggest frustrations—from the 90-second song limit and shadow-banning to the verification process that feels impossible, the collaboration caps that hurt our industry, and the scheduling limitations that disrupt workflow.
But we're not just complaining—we're sharing real solutions, workarounds, and strategies that help us navigate these challenges while still building community and reaching florists.
If you've ever wondered whether you're "doing Instagram wrong" or if the platform really is just this difficult—this episode is for you.
Topics covered:
- The link-in-caption paywall problem
- Why new accounts don't get features immediately
- Video quality compression issues
- The 5-person collaboration limit
- Scheduling Reels challenges for seasonal businesses
- Algorithm changes and shadow-banning anxiety
- Practical workarounds: Edits app, Repost feature, autoresponders
- What we'd fix about Instagram tomorrow
Join the conversation and remember: you're more than your engagement rate. Subscribe wherever you get your podcasts and pull up a chair for every episode. Visit the link for show notes and video podcast: https://www.mayesh.com/blog/instagram-confessions-marketing-team-spills-the-tea
What does it mean to build a creative business on your own terms?
In this episode, host Val McNichols sits down with Glory Barbaris of Wildflower Hill Co. for an honest conversation about intuition, identity, and staying aligned with your values.
Glory's path to floral design wasn't traditional. From tech to nonprofit work to wedding styling, she taught herself the craft and let emotion guide her business. She shares how she's learned to work only with clients who truly fit, set boundaries with confidence, and trust that not all money is good money.
As a Nigerian immigrant and Black woman in the floral industry, Glory shares her perspective on Black Excellence and what it means to her personally, and how those ideas shape the way she shows up in her work and career.
Subscribe wherever you get your podcasts and pull up a chair for every episode. Visit the link for show notes and video podcast: https://www.mayesh.com/blog/beautiful-people-glory-barbaris
Pull up a chair and join us for the very first episode of The Florist's Table.
Host Yvonne Ashton welcomes three past Mayesh Design Stars to discuss Pantone's controversial 2026 Color of the Year, Cloud Dancer. When the announcement dropped, reactions ranged from disappointment to outright mockery (one designer called it "plain toast and deconstructed water"). But is white really that boring, or are we missing something important?
Amy Balsters of The Floral Coach breaks down the color theory most of us overlook about white — the difference between warm and cool whites and why it matters in floral design. Jodi Duncan AIFD, creative studio owner and the voice behind that toast comment, shares her initial reaction and whether she's softened her stance. And Abby Chick of Abby Chick Flowers, who correctly predicted both this year's and last year's colors, explains what made her see it coming.
We dig into the practical questions: Does Pantone really matter to working florists? How do you make white feel fresh and intentional? What flowers and textures showcase Cloud Dancer's warmth? And if these designers were choosing 2027's color, what would they select?
This is The Florist's Table, where the community can gather to talk all things flowers - real conversations for florists who want honest perspectives, practical insights, and maybe a little spice.
Featured Guests:
- Amy Balsters - The Floral Coach,
- Jodi Duncan AIFD - Creative studio owner
- Abby Chick - Abby Chick Flowers
Subscribe wherever you get your podcasts and pull up a chair for every episode. Visit the link for show notes and video podcast: https://www.mayesh.com/blog/three-florists-debate-pantones-cloud-dancer
Join host Yvonne Ashton for a special Holland edition of Mornings with Mayesh! In this episode, we sit down with Natasha Barnhill, Charlotte Branch Manager, and Jenna Duncan, Raleigh Buyer, who recently returned from an unforgettable trip to the Netherlands.
Natasha and Jenna take us behind the scenes of their floral adventure, from gliding through canals on a boat to visit stunning lilac farms, to touring world-class rose breeders, hydrangea growers, and lisianthus farms. They share their experience witnessing the organized chaos of the Dutch flower auction, exploring the trade show floor filled with incredible African-grown blooms, and visiting EZ and Holex to see their day-to-day operations.
Whether you're a florist looking for inspiration, a grower curious about international trends, or simply a flower lover who wants to explore the flower capital of the world, this episode is packed with insights, beauty, and floral passion.
This is our final episode of 2025 — thank you for an amazing year of Mornings with Mayesh. Happy holidays, and we'll see you in 2026!
What does it take to build a floral business rooted in whimsy, authenticity, and community? In this episode of Mornings with Mayesh, we sit down with Camille Craig, owner of New Leaf Floral Design in Seattle, Washington, to find out.
Camille's journey into floral design started in her mother's garden, where she'd gather fistfuls of blooms and present them with pure childhood excitement. Twenty years later, that same joy still fuels her work—and you can see it in every textural, colorful, whimsical arrangement she creates.
From leaving a corporate desk job she hated to launching her own business in 2020, Camille shares how she discovered her design identity, built a thriving community of florists and clients, and learned to trust her creative instincts. She also talks about her experience with our Wicked Design Challenge, where she brought her signature style to the emerald greens and sparkling pinks of the Land of Oz.
Whether you're an established florist or still discovering your creative voice, this conversation is full of honest insights, practical advice, and a reminder that it's never too late to follow your passion.
In this episode, we discuss:
- How childhood wonder can help shape your design identity
- Why community is essential to business success
- Balancing client visions with your signature style
- Building trust through practice and portfolio work
- The importance of staying true to yourself as an artist
Show notes, photos, and video replay:
https://www.mayesh.com/blog
Join Yvonne Ashton and David Dahlson for an exciting episode of Mornings with Mayesh as they unveil two game-changing updates for the floral industry.
First, David introduces Mayesh's newest farm partner, Designer Cut Flowers from Guatemala, and their stunning collection of cymbidium orchids. These blooms fill the seasonal gap between New Zealand and Holland's availability, offering florists gorgeous fall colors including burgundies, golds, yellows, and two-tones—perfect for autumn weddings and events. With 8-11 blooms per stem and professional Dutch-style packaging, these orchids are a must-have for your designs.
Then, David shares his hands-on review of OASIS® Renewal™ Floral Foam—the plant-based innovation the floral community has been waiting for. Made entirely from renewable resources with a 56% lower carbon footprint than traditional petroleum-based foam, this sustainable alternative hydrates faster, holds stems securely, and works with all stem types. David discusses its performance, compostability, and why this is an important step toward more sustainable floral design.
Whether you're looking for beautiful new blooms or eco-conscious design solutions, this episode delivers practical insights and exciting new options for your floral business.
Featured in this episode:
- Designer Cut Flowers Guatemala cymbidium orchids
- OASIS® Renewal™ plant-based floral foam review
- Fall color palette and varieties
- Sustainable floral design tips
- Product availability at Mayesh locations and on mayesh.com
Show notes, photos, and video replay: https://www.mayesh.com/blog/cymbidium-farm-sustainable-floral-foam
Tired of working six days a week, chasing one-off weddings, and feeling trapped in the seasonal ups and downs of the event floral world? This episode is your roadmap to freedom. Host Yvonne Ashton sits down with Franceska McCaughan, international floral strategist and founder of The Hotel Florist®, who has revolutionized how florists think about sustainable income. From her beginnings in foster care to building a floral empire serving luxury hotels across three continents, Franceska's story proves that complete business reinvention is possible—no matter where you start. In this episode, you'll discover:
- How to break free from the wedding-only cycle that's keeping you stuck
- The key difference between being profitable and just being busy
- Franceska's proven strategies for creating recurring revenue streams
- Why hotels are the untapped goldmine most florists are missing
- How to scale your business beyond your own physical limitations
- The mindset shifts that prevent burnout and build long-term sustainability
- Real strategies from the Hotel Florist® Profit Method that have helped florists generate over $8 million in contracts
Whether you're a seasoned florist feeling burned out or just starting to think beyond weddings, this conversation will completely shift how you approach building a sustainable floral business. Franceska shares practical, proven methods that are working right now for florists around the globe—this isn't just theory, it's a blueprint for transformation. About Franceska McCaughan: Franceska McCaughan is an international floral strategist, hospitality consultant, and the visionary behind The Hotel Florist®. She has helped florists worldwide generate over $8 million in hotel floral contracts and consults with luxury brands on floral strategy. A multiple business founder, best-selling author, and survivor-turned-thought-leader, Franceska is passionate about helping creatives build profitable, purpose-driven businesses without burning out. Don't forget to subscribe, rate, and review Mornings with Mayesh wherever you listen to podcasts!
Show notes, photos, and video replay: https://www.mayesh.com/blog/hotel-contracts-building-recurring-revenue-florists
What are the top 6 flowers you absolutely need to know about right now? Join host Yvonne Ashton as she welcomes back resident flower guru David Dahlson for another exciting flower show and tell on Mornings with Mayesh! In this episode, we reveal the top 6 stunning flower varieties that every florist, designer, and flower enthusiast needs to know about.
David shares his expert insights on timing, availability, and care tips for each bloom, including two gorgeous carnation varieties, an exciting new jumbo craspedia, exclusive Degas roses, and two beautiful phlox options perfect for fall arrangements.
Featured in This Episode:
- Carnation Opium Thrill (coming in 3 weeks)
- Carnation Petra with peachy pink tones and impressive 3-4 inch blooms
- New Jumbo Craspedia variety with nearly 2-inch diameter heads
- Limited edition Degas Roses in stunning gold bronze (Mayesh US exclusive)
- Cherry Caramel and Crème Brûlée Phlox varieties with excellent fall supply
NOTE: this episode is best in video format.
Show notes, photos, and video replay: https://www.mayesh.com/blog/mwm-top-6-flowers-to-know
Missed last week's live stream? Catch the replay! Host Yvonne Ashton sits down with David Dahlson to explore the incredible wave of new varieties from Rosaprima and Floraprima – over 35 introductions in just six months! Discover stunning new roses like Superstition, Champagnier, and Popcorn, plus beautiful ranunculus varieties including Cloni Nuance and Cloni Nebbia. Get the insider perspective from a true floriculture expert, not just catalog descriptions. Essential listening for florists and flower lovers alike.
For best experience, we recommend watching the video replay.
Mornings with Mayesh | Originally aired live
Video replay & show notes: https://www.mayesh.com/blog/mwm-new-rosaprima-floraprima-roses-flowers-2025
What if flowers could be more than beautiful arrangements? What if they could be community art, television content, and catalysts for human connection in the most unexpected places?
In this episode of Mornings with Mayesh, we sit down with Katie Lila, the visionary Flower Director behind Flowers For People and creator-host of the PBS series "FOLLOW THE BLOOMS." Broadcasting from Spokane, Katie shares her incredible journey from local floral designer to national television personality, and her bold mission to start what she calls a "flower revolution."
Katie takes us behind the scenes of Season 1's most ambitious projects - from underwater mermaid gardens to professional treehouse reveals. But the real excitement comes when she discusses her open call for Season 2 submissions, actively seeking designers, growers, community planners, and artists who share her vision.
In this energizing conversation, we explore Katie's dreams of floral flash mobs in subway stations, floral confetti at sporting events, and partnerships with sponsors who can see the massive potential for flowers as public art. Whether you're a seasoned floral professional or someone with a wild flower idea, Katie's infectious enthusiasm and call-to-action will inspire you to think bigger about blooms.
Topics Covered:
- The making of PBS series "Follow the Blooms" Season 1
- Behind-the-scenes stories from underwater gardens to treehouse reveals
- Season 2 submission process and collaboration opportunities
- Reaching new audiences beyond traditional floral markets
- The business of flowers as public art and community experiences
- How to get involved in the "flower revolution"
Perfect for: Floral designers, event planners, PBS fans, community artists, entrepreneurs, and anyone curious about innovative approaches to floral design. Video replay & show notes: https://www.mayesh.com/blog/mwm-katie-lila-of-follow-the-blooms
Join us for an exclusive look at the 2025 AIFD Symposium "Reflection" happening July 12-15 in Palm Springs! We sit down with symposium chair Lori Novak, a 45-year floral industry veteran, and Susan McLeary, who will be presenting at the 2026 symposium. Together, they share insider details about AIFD's 60th anniversary celebration, standout programming, what first-time attendees can expect, and advice for aspiring symposium presenters. Whether you're planning to attend or curious about what makes these events so transformative for floral designers worldwide, this conversation has something for you.
Topics covered: AIFD Symposium programming, Palm Springs venue highlights, registration tips, presenter selection process, and why this milestone anniversary event is generating industry-wide excitement.
Visit our blog for the show notes and video replay: https://mayeshwp.mayesh.com/mwm-inside-aifd-symposium/
Join host Yvonne for an inspiring conversation with Charity Reel, Vice President of Sales at Mayesh Wholesale Floral Distributors. In this episode, Charity shares her journey from selling freight services to leading national sales operations across Mayesh's 20+ locations in 13 states.
With nearly three decades at Mayesh, Charity offers insights into effective sales leadership in the floral industry, discussing specific techniques that have driven success and the pivotal moments that shaped her approach. She explores how her natural curiosity and love for people have influenced her leadership style, and reveals her philosophy that success, like fine wine, requires patience, consistent ingredients, and passionate nurturing.
Listeners will discover Charity's perspective on balancing traditional relationship-based sales with emerging e-commerce opportunities, her approach to mentoring the next generation of sales professionals, and her vision for the future of wholesale floral distribution. Whether you're a seasoned floral professional or just starting your career, this episode delivers valuable takeaways on sales development, leadership, and the power of authentic connection in the floral industry. Visit our blog for the show notes and video replay:
https://www.mayesh.com/blog/mwm-conversation-with-charity-reel-vp-of-sales
In this illuminating episode of Mornings with Mayesh, we dive deep into the transformative power of continuing education in the floral industry with Kristen Pulcheon, Executive Director of Fiori Florals Design Studio in Central Ohio.
Since launching in January 2020, Kristen has built Fiori into a powerhouse that executes nearly $2 million in events annually. Drawing from her 20-year journey through the wedding and special events industry—spanning luxury bridal fashion, event venues, and finally floral design—Kristen shares candid insights on how ongoing education has been crucial to her team's remarkable success.
As both a seasoned business owner and a bride-to-be herself (with her wedding just days away!), Kristen offers a unique perspective on excellence in floral design. She reveals her strategies for cultivating a learning culture that balances technical skills with creative development, adapting to industry shifts, and measuring the return on educational investments.
Listeners will discover practical approaches to team development that can be implemented in businesses of any size, from solo floral artists to large studios. Kristen also discusses emerging trends in the industry and the skills she believes will be essential for floral professionals in the coming years.
Whether you're looking to scale your floral business, enhance your design capabilities, or simply find inspiration from one of the industry's rising stars, this conversation provides valuable takeaways for anyone passionate about the world of flowers and design.
Duration: 45 minutes
Visit our blog for the show notes and video replay: https://www.mayesh.com/blog/how-continuing-education-elevates-floral-design-with-kristen-pulcheon
Join host Yvonne Ashton as she sits down with celebrated floral artist and educator Susan McLeary in this enlightening episode of Mornings with Mayesh. Susan, known for her boundary-pushing floral art and wearables, shares insights into her revolutionary "floral constellation" techniques that are transforming how designers approach wedding personals and wearable pieces.
In this conversation, Sue reveals the inspiration behind her innovative wire armature methods that create floating, shape-shifting designs without traditional wiring, taping, or excessive use of floral glue. She discusses how these techniques produce modern, durable, and long-lasting pieces while offering practical solutions for today's professional florists.
As an author, instructor, and passionate advocate for the floral industry, Susan opens up about her creative journey and provides a sneak peek at what participants can expect from her upcoming workshop with Mayesh. Whether you're looking to elevate your design skills or simply appreciate floral artistry, this episode offers valuable insights from one of the industry's most generous and innovative minds.
Visit our blog for the show notes and video replay:
https://www.mayesh.com/blog/susan-mcleary-innovative-floral-design-techniques
Originally streamed live on May 2nd, 2025.
#MorningsWithMayesh #SusanMcLeary #FloralDesign #FloristEducation
If you missed our recent "Mornings with Mayesh" live episode, don't worry, we've got you! Yvonne welcomed Mayesh's own globe-trotting flower specialist, David Dahlson, for an eye-opening presentation on new concept wholesale spray garden roses that left viewers buzzing with excitement and inspiration. This recap captures the highlights of that informative session, where David shared his insights on these brand-new varieties—their unique characteristics, growing conditions, and potential applications in floral design. Whether you're looking to incorporate these exceptional blooms into your upcoming projects or simply appreciate the artistry behind rose cultivation, this summary of David's presentation offers valuable knowledge for florists and floral designers. P.S. watch the video replay for best experience.
Visit our blog for the show notes and video replay:
https://blog.mayesh.com/mwm-new-spray-garden-roses
The latest replay of Mornings with Mayesh, features floral design expert Amy Balsters of The Floral Coach! In this episode, we explore the captivating world of color theory and dive deep into Pantone's 2024 Color of the Year, Mocha Mousse. Whether you're planning your Valentine's Day collection or looking to stay ahead of design trends, Amy shares expert techniques for incorporating this sophisticated shade into your arrangements. Listen in as host Yvonne Ashton and Amy discuss everything from color psychology to practical design applications that will elevate your floral work.
Visit our blog for the show notes and video replay:
https://www.mayesh.com/blog/mwm-valentines-day-color-theory-amy-balsters
Welcome to Mornings with Mayesh with host, Yvonne Ashton. For those joining us for the first time, this is your go-to destination for all things floral design, industry insights, and inspiring conversations with incredible designers who are shaping our floral community.
We are thrilled to have welcomed Ashley Overholser of Primavera and our final 2024 Mayesh Design Star. We dove into a powerful conversation about the intersection of floristry, creativity, and personal growth. Ashley's journey from discovering flowers as a path to healing to building a successful corporate floral design business is both inspiring and instructive. We explored her creative process, influenced by "The Artist's Way," and get her expert insights into the world of corporate floristry.
Visit our blog for the show notes and video replay:
https://www.mayesh.com/blog/mwm-corporate-floristry-ashley-overholse
NOTE: The video replay is best for this episode due to all the visuals.
Join Yvonne with special guests Joey Azout, President of Alexandra Farms, and David Dahlson, our very own flower specialist. In this episode, you will discover: ✨ Popular Alexandra Farms varieties ✨ Joey's personal favorites ✨ Care & handling tips ✨ Exclusive Mayesh customer promotion Let us know what your favorite Alexandra Farms rose is in the comments below! And don't forget to place your winter standing order by October 25th with your Mayesh sales rep.
Visit our blog for the transcript and video replay: https://blog.mayesh.com/mwm-alexandra-farms-showcase-promo
Dive into our conversation with Erice McNeff of Everboom Floral Design, where we unpack:
- Transitioning from weddings to brand collaborations - Pricing strategies that value your work - Navigating "exposure" opportunities - Building a killer portfolio
Whether you're a seasoned florist or just starting out, this episode is packed with game-changing insights for your floral design career.
Listen to the replay now and level up your floral game!
Visit our blog for the transcript and video replay:
https://www.mayesh.com/blog/mwm-business-of-floral-brand-collaborations
NOTE: this episode is best enjoyed via our video replay so that you can see all of the roses. Join host Yvonne Ashton and special guest David Dahlson as they showcase breathtaking new flower varieties from Rosaprima and Floraprima. Discover stunning roses, spray roses, ranunculus, and anemones that are revolutionizing the floral industry. Perfect for florists, designers, and flower enthusiasts looking to stay ahead of the curve.
Visit our blog for the transcript and video replay:
https://www.mayesh.com/blog/mwm-new-rosaprima-floraprima-flowers
In this episode of Mornings with Mayesh, host Yvonne Ashton welcomes Lyn Graves, President of the North Carolina State Florist Association (NCSFA), for an eye-opening discussion about the often-overlooked powerhouse of the floral industry: state floral associations.
Lyn unpacks the treasure trove of benefits these organizations offer, from skill-building programs to invaluable networking opportunities. Whether you're a seasoned florist or just starting to bloom in the industry, this episode is packed with insights on how NCSFA membership can take your floral career to new heights.
Tune in as Yvonne and Lyn explore:
- The rich history and significance of NCSFA
- Exclusive membership perks and educational initiatives
- A sneak peek at the upcoming SPEECHLESS 2024 convention
- How NCSFA is expanding its reach to neighboring states
Don't miss this bouquet of knowledge that might just inspire you to join your local floral association and watch your career blossom!
Visit our blog for the transcript and video replay:https://www.mayesh.com/blog/mwm-inside-ncsfa-uncovering-the-benefits-of-state-floral-associations
Welcome to the replay of our latest Mornings with Mayesh episode, where Yvonne Ashton, our Director of Marketing, delves into the heart of the floral industry to bring you inspiring stories and innovative ideas. If you missed our live session, you're in for a treat!
In this episode, we had the pleasure of hosting Madison Lee and Thalia Esparza from Flowers For Dreams, a company that's redefining what it means to be a florist in today's world. These talented designers shared their journey from floral novices to key players in their company's wedding design team, proving that passion and purpose can bloom into beautiful careers.
During our conversation, we explored Flowers For Dreams' unique business model, which includes donating a quarter of their net profits to local charities. Madison and Thalia gave us an inside look at how this commitment shapes their company culture and impacts their community.
We also discussed their innovative approach to floral design, including their use of locally sourced blooms and their creative community events. From Ice Cream Socials to Mother's Day Memorial installations, these initiatives showcase how florists can engage with their communities in meaningful ways.
Whether you're a professional florist looking for fresh ideas, a flower enthusiast curious about sustainable practices, or someone interested in how businesses can make a positive impact, this episode has something for you.
So sit back, maybe even arrange some flowers while you listen, and enjoy this inspiring conversation about how Flowers For Dreams is sowing seeds of change in the floral industry. Let's dive in!
Visit our blog for the transcript and video replay:
https://blog.mayesh.com/mwm-flowers-for-dreams
In this exciting episode, Yvonne Ashton sits down with Jazmin Albarran, MBA, the Executive Director of Seed Your Future (SYF), for an in-depth conversation about inspiring the next generation of plant and flower professionals.
Discover the incredible work SYF is doing to promote horticulture and expand career opportunities in the field. Jazmin shares valuable insights on:
- 🌱 The mission and impact of Seed Your Future
- 📚 Free resources available through SYF
- 🗓️ The significance of Green Career Week and other upcoming events
- 🤝 The critical role of the floral industry in reaching the next generation of employees
- 💪 Ways to support and get involved with SYF's efforts
Whether you're a seasoned industry professional, a student exploring career options, or simply someone who appreciates the beauty and importance of plants and flowers, this podcast episode is sure to inspire and inform.
Listen in and discover how we can all play a part in cultivating a bright future for the floral industry!
Visit our blog for the transcript and video replay:
https://www.mayesh.com/blog/mwm-next-generation-of-plant-flower-professionals
In this week's episode, host Yvonne Ashton sits down with Becky Hillis, the Creative Director of Accent Decor, for an enlightening conversation about the latest trends in floral hardgoods and what the future holds for the industry.
Accent Decor has been a leading innovator in the floral world, consistently setting trends with their exquisite ceramics, glassware, and event pieces. Becky shares her unique insights and expertise, providing valuable information for florists looking to stay ahead of the curve.
Get ready to be inspired! Visit our blog for the transcript and video replay:
https://www.mayesh.com/blog/mwm-hardgood-trends-with-accent-decor
Angelina Prikhodko, the owner of Fleur Studio, offers valuable advice and insights for running a successful retail flower shop. From the importance of building a strong relationship with a sales rep to the significance of branding and niche, Angelina shares her experiences and lessons learned. She also discusses her plans for the future, including opening a second Fleur Studio location and potentially offering teaching and training services. Angelina's passion for retail floristry and her desire to help others in the industry make her a valuable resource for aspiring and current retail florists.
Visit our blog for the transcript and video replay:
https://blog.mayesh.com/mwm-retail-florist-angelina-prikhodko
Join us in this captivating episode of Mornings with Mayesh, where Yvonne Ashton is joined by David Dahlson, Amy Balsters, and Joey Azout from Alexandra Farms to delve into the enchanting world of garden roses. Gain valuable insights into the meticulous care and cultivation of these exquisite blooms, discover their favorite varieties, tips for weddings & events, and get a sneak peek at the upcoming releases.
Visit our blog for the transcript and video replay: https://blog.mayesh.com/mwm-alexandra-farms-feb2024
Abby has taken our sustainability conversation to another level while taking on topics of sustainability within retail and sympathy design. I’m excited to be able to dive in deeper with her while discussing the importance of profitability, imposter syndrome, barriers to sustainable practices for the average florist, and more!
Visit our blog for the transcript and video replay:
https://blog.mayesh.com/mwm-abby-chick-sustainability
Ryan O'Neil, the CEO and founder of Curate, joined Yvonne in a live session aimed at equipping us with the knowledge and strategies we need to thrive in the upcoming year of 2024. With his wealth of expertise and innovative mindset, Ryan delved into a plethora of pivotal topics that lie at the heart of business success. Among the crucial subjects that we explored were: pricing strategies, a vital component in any business's growth and profitability, automation to elevate efficiency, goal setting, evaluating cash flow needs - the lifeblood of any business, and finally technology
We truly hope that this engaging conversation with Ryan leaves you feeling empowered and equipped with invaluable knowledge and strategies to conquer the challenges and seize the opportunities that lie ahead in 2024.
Visit our blog for the transcript and video replay:
https://www.mayesh.com/blog/mwm-florist-prep-2024-with-ryan-oneil
In support of Breast Cancer Awareness month, Yvonne sat down for an interview with Brooke Raulerson AIFD, CFD, a floral designer who is battling breast cancer. Brooke bravely shares her journey and emphasizes the importance of self-advocacy and support. She discusses her experience with doctors and the need to push for answers and second opinions. The heartbreaking fact is that if it weren't for Brooke's tenacity and determination to get answers, she may not have been around to share her story!! Brooke also highlights the overwhelming support she has received from her family, friends, and clients. She talks about staying positive and relying on her faith during this challenging time. Brooke encourages others to share their stories and not settle for inadequate answers when it comes to their health. We hope that you listen to the entire interview and share it with your friends and family - we can all learn from Brooke's story!
Visit our blog for the transcript and video replay:
https://www.mayesh.com/blog/mwm-breast-cancer-advocate-brooke-raulerson
Alyssa Lytle of Flowering Minds Education and our August & September Mayesh Design Star joined me for a continued conversation on sustainability! We chatted about her innovative & creative design mechanics that have been showcased over the last two months - think hardware store items like wire shelving & bird suet cages- along with her thoughts on her tips for those who may want to explore sustainability for their business, how she sees sustainability influencing our industry, and teaching us about what Oshun Pouches are really made of.
Blog with show notes and video replay: https://blog.mayesh.com/mwm-alyssa-lytle-of-flowering-minds
Yesterday, Yvonne had so much fun delving into the world of floral design with Kristen Griffith-VanderYacht. Kristen is a renowned floral designer and author of the book "Flower Love". He shares his journey in the industry, the challenges he faced, and the valuable lessons he learned along the way. Kristen also discusses his new book and dives into what readers can expect, how he selected the cover images out of the 45 designs showcased in the book, his philosophy on self-care and "it's just flowers, and how the book can inspire all designers of all levels. So let's dive in and explore the world of flowers with Kristen Griffith-VanderYacht.
Blog with show notes and video replay:
https://www.mayesh.com/blog/mwm-flower-love-kristen-griffth-vanderyacht
Alison Ellis of Real Flower Business offers invaluable business insights into the the process of pricing wedding arrangements and designs. We discuss how to ensure you are profitable, how to ensure you are not over buying flowers, how to handle substitutions, whether or not you should set minimums, and every in between. Alison gives you the insight you need to price accordingly to have a successful & profitable wedding season!
Head to our blog for the show notes and video replay:
https://blog.mayesh.com/fall-flower-festival-recap
Welcome to the replay of our first segment of our Fall Flower Festival! Gilberto Espinoza of Dogwood & Fir is my first guest and will be creating a large autumn inspired urn arrangement perfect for weddings. While he is designing, we chat about how he got his start in floral design, photography, the un-importance of trends, social media, sustainability, and more!
P.S. Since he is designing, the video will provide a better experience, but we also had a great conversation that we wanted to share on the podcast.
Blog with show notes and video replay:
https://blog.mayesh.com/fall-flower-festival-recap
Last month, we introduced our 3rd Mayesh Design Star of 2023, Pilar Zuniga of Gorgeous and Green and I’m very excited to share her live interview from earlier this week! She is a sustainable & eco-friendly florist, an advocate & speaker Since 2008, she was name a 2023 Top 50 Wedding Florists in North America by Florists’ Review, and is a host for the Instagram page, @floristsofcolor. We chatted about what it takes to become a California Green certified business, how being a sustainable florist has evolved for Pilar over the last 15 years, large scale and wearable design mechanics, and so much more!
Blog with show notes and video replay:
https://www.mayesh.com/blog/mwm-pilar-zuniga-a-sustainable-florist
Our 2nd Mayesh Design Star of 2023, Heather Sardela of Blossom & Bone Florals, was my special guest earlier this week. We chatted about different ways florists can become more sustainable beyond design mechanics that you may not have thought about like composting, working with local ceramicists, paying living wages, and more. What are some sustainable practices that you incorporate into your flower business?
Blog with show notes and video replay:https://blog.mayesh.com/mwm-sustainable-floristry-beyond-design-mechanics
The ever-inspiring author, educator, and florist, Sue Mcleary joined us to discuss “Flowers for All”, her brand new book filled with modern floral arrangements for beauty, joy, and mindfulness every day”. Sue wrote this book for all flower people, not just obsessed florists like herself. Learn more about this wonderful publication featuring thirty different design ideas from the author herself! Grab yourself a copy here: https://susanmcleary.com/flowers-for-all
Blog with show notes and video replay: https://blog.mayesh.com/mwm-flowers-for-all-with-susan-mcleary
On Tuesday, Amy Balsters of The Floral Coach, joined Yvonne to chat about our recently launched Mayesh X The Floral Coach Design Tour. Amy dove into the curriculum and shared why learning proper spiral bouquet mechanics and color theory is critical, along with talking about the value that is provided with each included component of our in-person workshop. This is so very exciting because it has been 3 years since we’ve hosted a workshop. We have been asked so many times when we are starting back up and March 30th is the answer to that. That is the date of our first workshop of the tour at Mayesh Cleveland along with 10 other cities across the country! Blog with show notes and video replay: https://www.mayesh.com/blog/mwm-design-tour-with-amy-balsters
Our very own flower expert, David Dahlson, was our guest for the second time last week! In this episode, David put together a show 'n tell of a selection of our stunning Japanese flowers that are now available! The lineup includes Sweet Peas, Ranunculus, Lisianthus, Cymbidiums, Litsea Cubeba, and Spirea. The season lasts about two and a half months (January through March, maybe April depending on the weather), and allow a 2-week lead time when placing your order.
NOTE: If you are listening to the podcast replay, you may want to watch the video for the best experience since this episode is very visual.
Blog with show notes and video replay: https://blog.mayesh.com/mwm-japanese-flower-showcase-2023
Sustainability. It is so much more than the current buzzword and is a very important topic for our industry. Our first 2023 Mayesh Design Star, Sue Mcleary, joined Yvonne along with Holly Chapple, TJ McGrath, Debra Prinzing, Patrick Dahlson and David Dahlson. We defined what sustainability means, examined biodegradable, compostable, and reusable materials, talked about locally grown, and our experts gave tips on how we all can get started in being gentler to the earth. This episode went over an hour and we only began to scratch the surface. If you are looking for even more conversations and insights about this topic then be sure to stay tuned to our monthly 2023 Mayesh Design Star videos. Also, know that we are planning a round two panel discussion for sometime after the Valentine's Day holiday so that we can answer all of the amazing questions that were submitted by our live audience. If you didn't watch live, but have some of your own questions please post them in the comments section of our blog so that we can add it to our list. Blog with show notes and video replay: https://blog.mayesh.com/mwm-sustainable-floristry-panel-discussion
Steve Dionne, the Executive Director of CalFlowers, came to chat with us about a powerful campaign called That Flower Feeling. Whether or not you have heard of this campaign, we hope you stick around to learn more, hear how the campaign has done so far, what marketing assets are available to you, and understand how That Flower Feeling can uplift the entire floral industry, including your business!
Show notes & video replay: https://blog.mayesh.com/mwm-that-flower-feeling-with-steve-dionne
Our very own flower expert, David Dahlson, was back on Mornings with Mayesh! David set up a show 'n tell of a handful of NEW flowers along with sharing some of his current seasonal faves that we know you are going to love! He kicks things off with stunning Hybrid Delph, Larkspur, Stock, and Duplo Asters that are open-cut! What does this mean for you? Well, if you are using them in events, they only need to be hydrated for 24 hours before using in designs as they are fully opened blooms compared to their regular counterparts that may need up to a week to open. These products are perfect for weddings and event work! Also, among other flowers, you can meet "Rediant" a brand new red rose that has NO thorns! Imagine working with that variety during Valentine's Day week!!
If you are listening to the podcast replay, you may want to watch the video for the best experience since this episode is very visual.
Show notes & video replay: https://blog.mayesh.com/mwm-new-open-cut-flowers-more
Sarah Campbell of Intrigue Teaches joined Yvonne to talk about all the work that is going into the 2022 Intrigued Experience Conference. Dive into the flowers, educators, venues, design trends, and more! If you have ever wondered what this gathering of inspired and driven floral designers is then be sure to tune in and learn about what brings these people and flower-focused industry leaders together!
Show notes & video replay:
https://blog.mayesh.com/mwm-sarah-campbell-of-intrigue-teaches
Earlier this week, Jelena Trifunovic of Viola Floral came to share her flower story with us. Jelena talks about how she ended up starting a business named after her mother, dives into how transitioning from teacher to florist went, how flowers were instrumental in her own healing, along with sharing about her passion for helping others understand the power of flowers and their positive effects on mental health. This is definitely a feel-good episode that reminds us all of why we love the floral industry and the part we play in spreading joy through flowers!
Show notes & video replay:
https://blog.mayesh.com/mwm-wellness-through-flowers
Have you always wanted a Food Network but for flowers? Well, it's here and it's called BloomTV!! This week, founder and CEO of BloomTV, Monica Michelle, shared why she started this new streaming network, talked about the episode "A Flower's Journey", and what she is planning next!
Show notes & video replay:
https://blog.mayesh.com/mwm-bloomtv-monica-michelle
Our latest Mayesh Design Star, Ashley Rodriguez of Garden & Grace Floral Design and Kimber Greenwood of Waterbear Photography sat down with Yvonne to take a deeper dive into their fantastical underwater shoot, chat about developing a great florist-photog relationship, and girl power!
Show notes & video replay:
https://blog.mayesh.com/mwm-bts-of-the-underwater-floral-install
Ryan O'Neil of Curate is our latest guest on Mornings with Mayesh. Ryan shared how florists can combat inflation on events already sold, up their profit margins, and handle supply chain issues like a boss!
Show notes & video replay: https://blog.mayesh.com/mwm-slay-inflation-and-increase-your-margins
Ashley Rodriguez of Garden & Grace Floral Design and our next Mayesh Design Star, was our guest for last week's episode. Ashley took us completely outside the vase and dove into what it takes to work in unique environments, like pools of deep water, along with strategies for working with professionals that are not florists and what is next for Ashley.
Show notes & video replay: https://blog.mayesh.com/mwm-thinking-outside-of-the-vase
Sue Mcleary joined us to talk more about her new initiative #iloveflorists and creating a space that supports growth, curiosity, education, and positive interactions between one another. She also compares the floral industry with the food industry, chats about her AIFD Symposium stage presentation, and more.
NOTE: Sue joined from a very remote location and did not have the best connection, but we hope you still enjoy this interview.
Show notes & video replay:
https://blog.mayesh.com/iloveflorists-with-sue-mcleary
Are you a florist in need of some guidance with your brand or brand strategy? Branding is way more than just a logo as marketing is more than advertising. In this informative and interactive episode with Melanie Spilbeler of FreshPath Marketing, you will not only learn WHY a brand strategy is so important but also HOW to connect your branding to your internal and external customers. This session will teach you how to make your brand work as hard as you do! Ready? Let's go!
Show notes & video replay:
https://blog.mayesh.com/mwm-florist-brand-strategy-marketing
NOTE: for the best experience we recommend watching the video replay instead of listening to the podcast.
Our very own flower expert, David Dahlson, is our guest, and boy, does he have some treats for you. David has set up 18 new rose varieties to share with you! We are always in search of the latest & greatest and I’m so excited to share these roses with you! Which one is your favorite?
Show notes & video replay: https://blog.mayesh.com/mwm-new-rose-varieties-with-david-dahlson
Have you been thinking about becoming a freelance designer? Or are you thinking about hiring a freelancer? Then be sure to listen to our latest episode of Mornings with Mayesh as my guest, Daylen Rivera, the Brand Activation Lead at Sweet Root Village, joined me to chat all about this important topic and shared his freelancing experience with you - how to find jobs, taxes, design style, social media & more!
Video replay & show notes: https://blog.mayesh.com/mwm-freelancing-with-daylen-rivera
What does a century-old family-run floral shop look like? I’m excited for you to meet Nicole Palazzo of City Line Florist. She is a 4th generation florist and will be able to share with you the in’s and out’s of running a business that has been around for 104 years. I can guarantee that much has been learned along this amazing journey and I’m so excited to share a few of those stories today! Afterward, Sheila Santiago, the Director of Development of SAF, will be joining us to chat about the upcoming SAF Next Gen Live! event happening here in South Florida! Grab your coffee and join the conversation!
Video replay & show notes: https://blog.mayesh.com/mwm-meet-4th-gen-florist-nicole-palazzo
This week’s guest, Sharla Flock of Sharla Flock Designs, came highly recommended as she is known for being an industry advocate and embodies the philosophy of “community over competition”. If those two concepts speak to your soul then you want to stick around for this episode of Mornings with Mayesh.
Video replay & show notes: https://blog.mayesh.com/mwm-community-over-competition-with-sharla-flock
If you love garden roses, then I have a treat for you! David Austin from David Austin Roses was my very special guest this week!! Learn more about the history of this iconic brand along with how these unique roses are bred and how you have an amazing opportunity to create a David Austin Wedding with our latest promotion!
Show notes & video replay: https://blog.mayesh.com/mwm-david-austin-garden-roses
This month’s Mayesh Design Star, Akiko Senda, is bringing Tucson to you in a terra cotta pot! In her first video, she demonstrates how to create a potted floral cactus garden. We dove a bit more into her design along with chatting about the challenges of owning a business that does both retail and events, changes she made to make it through a pandemic, her new space, and so much more!
Show notes & video replay: https://blog.mayesh.com/mwm-southwest-aesthetic-with-akiko-senda
If you are interested in learning more about Ikebana design and what it takes to become an Ikebana Master then this episode is for you! Nixon Tran, of When Still, is going to share about his journey along with diving into the history of Ikebana, the basics of the design, resources if you want to learn, and more.
Show notes & video replay: https://blog.mayesh.com/mww-becoming-an-ikebana-master-with-nixon-tran
Teresa J. Speight, the author of Bloom Imprint’s new book, Black Flora, along with 3 of the featured designers - KiaraHancock, Isha Foss, and Gina Lett Shrewsberry - joined me this week for our latest episode! We discussed Black Flora which showcases the excellence and contributions of Black flower farmers and floral designers throughout the country.
Teri writes in her introduction, “Younger generations of Black plant-lovers are seeking inspiring examples of successful floral artists and entrepreneurs. When they see their potential -- through representation of people who look like them in farming and floristry -- the possibilities of the future enable their dreams.”
Be sure to grab your copy of Black Flora here. Show notes & video replay: https://blog.mayesh.com/mwm-black-flora
After a long Valentine's Day holiday, it’s time to grab a coffee and relax with us. Jayne Kim of Still Carnations, and our first 2022 Mayesh Design Star, joined me to chat about her whimsical & eclectic tablescape design that was featured in our February video along with touching on finding your own creative voice, and how to target your ideal client.
Show notes & video replay: https://blog.mayesh.com/mwm-tablescapes-creativity-ideal-clients
Are you ready to talk new trends for the new year? Great! Because Jayne sat down with me to do just that along with diving into her ceremony nest demonstration. We will be touching on color trends, designing around seasonality, Jayne's unique design mechanic to build the nest, water sources, and more!
Show notes & video replay link: https://blog.mayesh.com/mwm-flower-trends-with-jayne-kim
Are you ready for next year? 2022 is set to be another year for the books with so much uncertainty, supply chain issues, and who knows what else. Being prepared and planning will help you make it through another crazy year and that is why Ryan O’Neil from Curate joined me for this episode. We talked about pricing, margins, planning for the unknowns, and whether now is a good time to start up a floral business. Even if you’ve begun your new year planning or still need to get started, be sure to listen to this podcast! Show notes & video replay link:
https://blog.mayesh.com/mwm-florist-pricing-prepping-for-2022-with-ryan-oneil
Ready to self-reflect & go on an emotional journey? Amy Balsters of The Floral Coach, sat down with me to talk more about mindset & self-care. If you didn't watch her December Mayesh Design Star video yet, be sure to check that out first. Then, come back as we get really personal. This topic is very near & dear to me - so much so that I do get a bit teary. Although Amy's focus is on you, the floral designer & business owner, it is relevant to so many who may be struggling with their internal dialog and different personal situations.
Amy dives into why she is so passionate about talking about mindset and different strategies of combating limiting beliefs. Learn when the turning point was for herself and how setting forth on this journey has improved not only her life but her business. Let’s dive into these important topics in addition to the importance of self-care. This is going to be a great episode that may help you put together your vision board and goals for 2022!
Show notes & video replay link: https://blog.mayesh.com/mwm-mindset-self-care-with-amy-balsters
Our final 2021 Mayesh Design Star, Amy Balsters of The Floral Coach, was Yvonne's very special guest for this episode. They chatted all about BOUQUETS! In particular, Amy took a deeper dive into her first Design Star video all about creating a spiral bouquet - talking about efficiency, pricing, and finishing touches along with touching on topics like what to do with big stemmed flowers & bouquet trends.
Show notes & video replay link: https://blog.mayesh.com/mwm-amy-balsters-spiral-bouquets
CeCe Todd joined Yvonne to chat about her experience on HGTV's upcoming competition show, TABLE WARS, starring Martha Stewart, Chris Hessney, and Tia Mowry! Get the inside scoop about the show - like what’s it like to work with THE Martha Stewart and her favorite moments - along with a few tablescape design tips!
Show notes & video replay link: https://blog.mayesh.com/mornings-with-mayesh-cece-todd-table-wars
Our Mayesh Design Star, Tyson Lee of Mister Lee Designs, was Yvonne's guest on yesterday's live show! They chatted about his second flower design tutorial video featuring an avant-garde floral wig, landing high-profile clients, finding inspiration for his floral designs, the creative process, and more.
Show notes & video replay link: https://blog.mayesh.com/mwm-inspiration-the-creative-process
David Dahlson was back to share with us some exciting product news! He introduced us to a ground-breaking NEW product called Exochorda! David also showed us Café Latte, which won a Red Ribbon at the SAF Outstanding Varieties Competition for our exclusive Mayesh rose variety along with gorgeous tree peonies, some other new rose varieties - Grandiose, Zephyr, Level Up, Dark Expression, Sunset Expression, Bumblebee, Born Free, Wild Esperance, Fair Lady, Be Sweet, Mia, Unforgiven, and Piacere - and a brand new double purple/hot pink Aster from one of our growers.
Which product are you most excited about?
NOTE: the video replay may be a better option since most of the episode featured flowers.
Show notes & video replay link: https://blog.mayesh.com/mwm-flower-showcase-new-varieties-roses-peonies-exochorda-asters
Where do YOU bloom? This week, Debra Prizing brought a few of her floral friends to discuss her latest book, "Where We Bloom". We are going to dive into creating unique spaces where florists create and design. Our other special guests - Srini Perera, Maura Whalen, and Kit Wertz & Casey Schwartz - will be sharing more about their small, medium, and large spaces where they bloom & work.
certain parts will be best viewed by watching the video replay
Show notes & video replay: https://blog.mayesh.com/mwm-floral-design-spaces
#morningswithmayesh
Our newest Mayesh Design Star, Tyson Lee of Mister Lee Designs, is Yvonne's very special guest! They sat down to chat about his first tutorial video featuring a floral wig, the story behind that wig design, sustainability, and, of course, answered audience questions.
Show notes & video link:
https://blog.mayesh.com/mwm-tyson-lee-on-floral-wigs-sustainability
#morningswithmayesh #mayeshdesignstar
Listen to our latest Mornings with Mayesh featuring our very own flower expert, David Dahlson. We chatted about the current flower situation, flower shortages, pricing, flower substitutions, working with your rep, processing flowers, making sustainable changes, and more. It was truly a great episode packed with tons of important information!
Show notes & video link: https://blog.mayesh.com/mwm-wholesale-flowers-shortages-processing
#morningswithmayesh #mayeshdesignstar
Amanda Bowman of Amanda Bee's Floral Designs and our July & August Mayesh Design Star was our guest this week. She is once again bringing the retail perspective into our series and conversation this year. We are going to chat about her retail program, containers, flower subscriptions, software & websites for retailers, shop events & more!
Show notes & video link: https://blog.mayesh.com/mwm-retail-floristry-amanda-bowman
#morningswithmayesh #mayeshdesignstar
Our newest Mayesh Design Star, Amanda Bowman of Amanda Bee's Floral Design, joined Yvonne for our latest episode. She is bringing the retail perspective into our series this year and we are excited to dive more into the topic. Learn more about her retail posey program, tips for getting started in retail, flower deliveries, florist websites & so much more!
Show notes & video replay:
If you enjoy our podcast, we would love for you to leave us a review!!
What is floral marketing? Hafsa Lewis of Hafsa & Co joined me live yesterday to answer that very question. We also chatted about working with other companies, brand activations, flay lays, current projects, future plans and so much more!
Show notes & video replay:
https://blog.mayesh.com/mwm-floral-marketing-with-hafsa-lewis
If you enjoy our podcast, we would love for you to leave us a review!!
Our newest Mayesh Design Star, Hafsa Lewis of Hafsa & Co joined Yvonne for our latest Mornings with Mayesh. They dove into Hafsa's amazing dried floral installation at a restaurant, learned about how she works with businesses & brands as a florist, and answered your questions live!
Show notes & video replay:
https://blog.mayesh.com/mwm-hafsa-lewis-floral-marketing
Lauren Palmer of The Wild Mother joined us to chat about their "Art is Medicine" project #SendFlowersToGreenwood. Learn more about how they are working with The 1921 Tulsa Race Massacre Centennial Commission to send flowers to Greenwood both virtually with participants creating art to share on social media and physically by providing large-scale floral installations and bouquets for descendants of massacre victims during commemorative ceremonies this month. Their work is truly inspiring!
Show notes & video replay:
https://blog.mayesh.com/mwm-the-wild-mother-sendflowerstogreenwood
Darroch and Michael Putnam of Putnam & Putnam were Yvonne's very special guests on yesterday's Mornings with Mayesh!! They have collaborated on projects ranging from events with Dior to installations for Beyoncé and have been featured in countless magazines. The Putnams visited the show to share about their second book, Flower Color Theory - a follow-up to Flower Color Guide that features 175 different arrangements! Afterward, we dove into some of your flower questions that included: do they forage, which floral designers inspire them, when did they feel like they "made it", and so much more!
Show notes & video replay:
https://blog.mayesh.com/mwm-putnam-putnam-on-flower-color-theory
This episode featuring Gilberto Espinoza, of Dogwood & Fir, really covers a wide range of topics - everything from design principles to taxidermy and beyond! We chat about pin frogs, flower food, design details, and using triangles when designing using his Dutch still-life arrangement video as a reference. Also, we discussed Gilberto's creative way he sells designs by color, not specific flowers, along with talking about how he orders and what percentages he uses to ensures he makes a profit on his events.
Show notes & video replay: https://blog.mayesh.com/mwm-dutch-still-life-flowers-wedding-flowers
The Hotel Florist, Franceska McCaughan, joined Yvonne for our latest segment of Mornings with Mayesh to discuss the hotel floral industry. In this episode, learn about what a hotel florist is, how this segment of our industry has been affected by Covid, and strategies on getting your foot in the hotels’ doors. This may be a whole new segment that you’ve never considered OR you may have been too intimidated to explore more. We are going to break it down and answer your questions.
Show notes & video replay: https://blog.mayesh.com/mwm-how-to-become-a-hotel-florist
The founder of Botanical Brouhaha, Amy McGee, joined Yvonne for the latest episode of Mornings with Mayesh! Amy shares about the evolution of Botanical Brouhaha, content creation, blogging, podcasting, InBloom Trust Co & more.
Show notes & video replay: https://blog.mayesh.com/mwm-amy-mcgee-of-botanical-brouhaha
Our second 2021 Mayesh Design Star, Gilberto Espinoza of Dogwood & Fir, joined Yvonne for our latest Mornings with Mayesh. In the first half of the show, they talked about his debut design video that launched last week, “Croquet Party Tablescape” and then they discussed starting a business during a pandemic, the importance of floral education in Gilberto’s life, along with answering any other questions from the live audience.
Show notes & video replay: https://blog.mayesh.com/mwm-gilberto-espinoza-tablescape-design
Our first 2021 Mayesh Design Star, Drew Rios of Rogue&Fox Floral Co, came back onto the show. She answered all of the questions that came in about this month's design video, Floral Art Wall, that touched on planning, products, design longevity, and pricing. In addition, Drew gave an update on how her Valentine's Day collaboration went, planning during the pandemic, battling creative block & so much more. Show notes & podcast: https://blog.mayesh.com/mwm-drew-rios-on-collaboration-creativity-covid Stay tuned for the next show & keep on sending in your floral questions!
Our first 2021 Mayesh Design Star, Drew Rios of Rogue&Fox Floral Co was my special guest for our first Mornings with Mayesh of the new year. Drew answered all of the questions that came in about her Avant-Garde Ceremony floral installation video. Afterward, we chatted about creative ideas to incorporate into your business - collaborating with other artists, selling “trending now” items, upcoming or current floral trends & more.
Stay tuned for the next show & keep on sending in your floral questions!
Show notes & podcast: https://blog.mayesh.com/mwm-creative-ideas-for-floral-businesses
Lauren & Rachel of Sweet Root Village joined Yvonne on Mornings with Mayesh this week. These two talented ladies shared how they stay organized, tips for hiring the right team, their thoughts on how to scale your biz without losing your brand identity, along with answering live viewer questions!
Click over to the show notes (link below) for 2 bonus questions that were not answered during the show!! Stay tuned for the next show that will be in January & keep on sending in your floral questions! With that said, thank you so much for tuning in throughout the years. We truly appreciate your time and support and we wish you and your family an amazing holiday season.
Show notes & podcast: https://blog.mayesh.com/mornings-with-mayesh-sweet-root-village
Alison Ellis of Real Flower Business, came on to chat about her brand new book, "Falling Into Flowers - A Step-by-Step Guide to Today's Modern Wedding Business". She wrote this book to provide a great overview of how to start a wedding business that covers how to find your niche, pricing, production scheduling, and everything in between.
You know Alison is always sharing so much knowledge and we are so excited to dive into her exciting book that will surely help all floral businesses!
Video replay & show notes:
Nicole Clarey of Nicole Clarey Photography and Logan Martin of Good Notion joined Yvonne to chat about visual storytelling using photography and videography! With the digitization of business, photos and videos have become even more important. Learn how to improve shooting your own, when you should hire a pro & more!
Video replay & show notes: https://blog.mayesh.com/mwm-visual-storytelling-using-photography-videography
Charity Reel joined Yvonne to chat about our website. They reviewed all of the available Mayesh Market online flower shopping tools along with the Flower Library, the Product Planner, Educational Downloads & more. Be sure to watch for a special coupon code good on one Mayesh Direct BoxLot order until November 30, 2020!!
Video replay & show notes: https://blog.mayesh.com/mwm-mayesh-website-walk-through
Amy Balsters of Amy Nicole Floral joined me for our most recent Mornings with Mayesh to really dig into is BOUQUETS!! She gives bouquet tips for efficiency, chats about her favorite bouquet ingredients, what to avoid when design bouquets and even shares her biggest bouquet fail along with answering your bouquet questions.
Show notes w/ links & video replay: https://blog.mayesh.com/mwm-bouquet-design-questions
What do watermelons have to do floral design? Find out during this Mornings with Mayesh episode as we take a deeper dive into sustainable practices with Marie-Laure Coste Dujols of Le Jardin Français.
Podcast & show notes: https://blog.mayesh.com/mwm-sustainable-floral-design
Cristina Barragan of Fleursociety joined Yvonne to chat about business efficiency on Mornings with Mayesh!! A few topics that were discussed:
•How to streamline, organize, systemize, automate your business + process?
•Why is education important?
•How can you stay relevant?
Link to grab your Summit ticket: https://fleursociety.teachable.com/courses/fleursociety-online-summit-fall-2020-free?affcode=131112_1jg1agbg
Podcast & show notes: https://blog.mayesh.com/mwm-how-to-streamline-your-business
Past Mayesh Design Star and author, Shawn Michael Foley joined Yvonne to discuss his new book, "I Just Want to Design", the designer's survival guide to falling in love with your business. They chat about burn out, 3 things that florist do that prevent success, when is it too late to turn things around, 3 main takeaways from the book, and so much more.
Video replay and show notes: https://blog.mayesh.com/mwm-shawn-michael-foley
If you've decided to pivot your business, you may be wondering now what? Drew Rios of Rogue&Fox Floral Co joined Yvonne to dig into the topic of pivoting - steps to take, business tips, resources, and how she pivoted successfully! This is a very informative episode that you don't want to miss!
Podcast & show notes: https://blog.mayesh.com/mwm-how-to-pivot-your-business
Register: https://www.mayesh.com/register
Three designers - Tiffany Blaylock of Matador Flowers, Claire Marie Johnston of Flowers Claire Marie, and Anastasia Andenmatten of Anastasia Andematten - from the San Francisco area joined Yvonne to chat about their flower stories, how they are keeping busy during a pandemic, starting a business, changing strategies, diversity, and more.
Podcast & show notes: https://blog.mayesh.com/mornings-with-mayesh-whats-new
Register: https://www.mayesh.com/register
Charity joined Yvonne to chat about all of the exciting things going on over at Mayesh - new products, new website features, new video series, and even new online buying tools that we are testing right now - learn about it all in this episode.
Visit our blog to watch the video replay and get the show notes: https://blog.mayesh.com/mornings-with-mayesh-whats-new
Register: https://www.mayesh.com/register
With the supply chain & availability being a challenge across many markets, Design Master has been bridging the color gaps in big ways. Jodi Duncan came on the show to talk about the in's and out's of color shifting. Learn how color shifting can be useful, how to properly spray, how to get started for beginners, what other items can be sprayed other than flowers, precautions to take, and so much more.
Visit our blog to see the color-shifting pictures, listen to the podcast, and read the show notes: https://blog.mayesh.com/mwm-color-shifting-w/-design-master
As one of Europe's top floral artists and 5 times RHS Chelsea Flower Show Gold Medalist, we are beyond excited to share with you our interview with Joseph Massie! Yvonne and Joe chatted about his flower journey, floral competitions, superpowers, sustainability, his upcoming online courses, and more! Stay tuned for our next show and keep on sending in your floral questions.
Podcast & show notes: https://blog.mayesh.com/mwm-joseph-massie
In continuing the conversation about inclusion and diversity within our industry, we invited The Flower Guy Bron on for a new episode of Mornings with Mayesh to discuss #unitythroughcommunity. Bron talks about why this initiative is so important, his own experiences with racism within the event industry, first steps in having a healthy conversation about race, and much more.
Podcast & show notes: https://blog.mayesh.com/mwm-unity-through-community
In light of the current events, we asked this week’s guest if he’d prefer to postpone our interview or still come on as planned. Without hesitation, Kristen Griffith VanderYacht asked if we could keep our date and have the conversation as a way to “continue to highlight the power of creativity as a pathway to healing during times of social unrest.” Join us as we sit down with Kristen to discuss his experience as the head judge on Netflix’s The Big Flower Fight, what that means for the black flower community, and how race places a role in our industry.
Podcast & show notes: https://blog.mayesh.com/mwm-kristen-griffith-vanderyacht
Have you watched the new Netflix series, The Big Flower Fight, yet? The show is filled with a plethora of plants, beautiful flowers, larger than life designs, and a vibrant mix of contestants! One of the design duos from the show, Sarah Campbell & Jordan Marx, joined Yvonne for a special episode of Mornings with Mayesh to discuss their experiences and stories. So. Much. Fun.
Podcast & show notes: https://blog.mayesh.com/mwm-the-big-flower-fight-interview-sarah-jordan
What is CRM and how does it work? If you want to learn more CRM, then be sure to watch this episode of Mornings with Mayesh. Ryan O'Neil of Curate joined Yvonne to talk about this important marketing tool that will take your floral business to the next level. They answer questions like what is CRM, how will it help you close more deals & deliver an excellent customer experience, what platforms to consider & more.
Podcast & show notes: https://blog.mayesh.com/mwm-crm-for-florists-ryan-oneil
Alison Ellis of Real Flower Business joined Yvonne for another information-packed episode! This time they tackled the subject of websites! Find out why you need a website, how to improve your current site, and how to get this important tool working for you day and night!
If you tune in and enjoy our show, I would love for you to share this podcast with your flower friends or leave a review - if you have time for both then even better!
Show notes & video replay: https://blog.mayesh.com/mwm-websites-for-florists
Amy Balsters, of Amy Nicole Floral, joined Yvonne for a very in-depth conversation about how to make social media and Instagram work for you and grow your business. Guys, this episode is 2 hours long, but we cover so much ground - from how to craft your best bio, to captions, hashtags, increasing engagement, and so much more. We promise it is worth the time to listen!
If you tune in and enjoy our show, I would love for you to share this podcast with your flower friends or leave a review - if you have time for both then even better!
Show notes & video replay: https://blog.mayesh.com/mwm-instagram-social-media-marketing-with-amy-balsters
Eddie Zaratsian, Amanda Allan, and CeCe Todd joined Yvonne for round two of the designer panel. These talented designers spoke openly & honestly about COVID-19 and their businesses. They provided great insight and inspiration by sharing their experiences so far, thoughts about what they are seeing within our industry, and predictions for life into the future.
We are in this together!
Link for show notes & podcast replay: https://blog.mayesh.com/mwm-covid19-designer-panel-round-2
Hey there! It's time to do all of those things you've meaning to do and wanting to try --- like LIVE video and regular video! Join Alison Ellis of Real Flower Business and Yvonne as they chat about the in's and out's of this hot topic that included planning your content, what equipment we use, what software, how to repurpose your videos, and so much more!
If you tune in and enjoy our show, I would love for you to share this podcast with your flower friends or leave a review - if you have time for both then even better!
Show notes & video replay: https://blog.mayesh.com/mwm-how-to-create-video-content
Our April 16th Mornings with Mayesh featured three very special guests - Eddie Zaratsian of Eddie Zaratsian Lifestyle and Design, Amanda Allan of MMD Events, and CeCe Todd of Cece Designs. These talented & entertaining designers joined our COVID-19 discussion to share their experience, perspective, and advice. We hope you enjoy and feel free to send in your questions for future shows!
We are in this together!
Link for show notes & podcast replay: https://blog.mayesh.com/mwm-designer-panel-discussing-covid-19
For today's Mornings with Mayesh, Charity Reel joined Yvonne to chat about our new website and all of our Mayesh Market tools - like the Flower Library, the Product Planner, Educational Downloads, and online buying. This episode is packed with information to help your flower life easier. Check out our website at www.mayesh.com.
If you tune in and enjoy our show, I would love for you to share this podcast with your flower friends or leave a review - if you have time for both then even better!
Show notes & video replay: https://blog.mayesh.com/mwm-charity-reel
In this episode, Dutch fresh flower exporter, Martin den Dekker of EZ Flower joined the COVID-19 conversation. We discussed the changes happening in our floral industry occurring across the globe and Martin was able to share what is happening at the Aalsmeer Auction and what the new normal is starting to look like in Holland. We are in this together!
If you tune in and enjoy our show, I would love for you to share this podcast with your flower friends or leave a review - if you have time for both then even better!
Link for show notes & podcast replay: https://blog.mayesh.com/mornings-with-mayesh-ez-flower
Please join us next week for our next show.
As promised, we brought flower growers into the conversation. Chad Nelson of Eufloria Flowers and Martin Meskers of Oregon Flowers, Inc. joined Yvonne and Patrick to discuss the changes happening in our floral industry. They share their stories, challenges, knowledge & insight along with answering your floral questions. We are in this together!
If you tune in and enjoy our show, I would love for you to share this podcast with your flower friends or leave a review - if you have time for both then even better!
Link for show notes & podcast replay: https://blog.mayesh.com/mwm-growers-during-covid-19
Please join us next week for our next show.
With COVID-19 affecting lives all around the world, Patrick Dahlson, Mayesh's CEO, joined Yvonne for a special Mornings with Mayesh. They discussed the changing landscape of the floral industry from Patrick's perspective in addition to answering questions on pricing, availability, flower farms, the Dutch market, and so much more. If you have any questions, please post them in the comments below to be added to next week's show. We are in this together!
If you tune in and enjoy our show, I would love for you to share this podcast with your flower friends or leave a review - if you have time for both then even better!
Link for show notes & podcast replay: https://blog.mayesh.com/mornings-with-mayesh-patrick-dahlson-march-30
Please join us next week for our next show.
If you know about our International Workshop Experience, then you will know that Hanneke Frankema is one of our two featured designers that will be leading the workshop portion of the event. With that said, we were so excited to have Hanneke on the show. Hanneke is an award-winning Dutch designer known for her amazingly intricate bouquets and stunning transparent floral installations. We chatted about her unique flower story, competitions, her jaw-dropping Fleuramour installation, and so much more.
If you tune in and enjoy our show, I would love for you to share this podcast with your flower friends or leave a review - if you have time for both then even better!
Show notes & video replay: https://blog.mayesh.com/mwm-hanneke-frankema-dutch-designer
Please join us on March 31st at 11 AM EST / 8 AM PST for our next show.
Our February 18th Mornings with Mayesh features Ryan O'Neil of Curate! Yvonne and Ryan talk about pricing, margins, automation, stem counting, proposals, technology and much more.
If you tune in and enjoy our show, I would love for you to share this podcast with your flower friends or leave a review - if you have time for both then even better!
Show notes & video replay: https://blog.mayesh.com/mwm-ryan-oneil-pricing-margins
Our February 4th Mornings with Mayesh featuring Sue Mcleary, aka Passionflower Sue, was fantastic! We talked about her new book, The Art of Wearable Flowers, as well as design tips for wearable flowers, flower inspiration, hydration chambers, and so much more!
If you tune in and enjoy our show, I would love for you to share this podcast with your flower friends or leave a review - if you have time for both then even better!
Show notes & video replay: https://blog.mayesh.com/mornings-with-mayesh-susan-mcleary
Yvonne and our 2020 Mayesh Design Star, Anthony Maslo of The Boy Who Cried Flowers, got together for our latest Mornings with Mayesh! They discussed Anthony's flower story, how he came up with his business name, what inspires his creativity & so much more. Tune in and join the conversation!
If you tune in and enjoy our podcasts, I would love for you to take a screenshot & share the image to your Insta story or leave a review - if you have time for both then even better!
Stay tuned for the date of our next show and keep on sending in your floral questions! Thanks for listening!
Show notes & video link: https://blog.mayesh.com/mornings-with-mayesh-anthony-maslo
The Flower Guy Bron was the featured guest for our latest Mornings with Mayesh. Yvonne and Bron chatted about his flower story, how he can offer flowers for both luxury and conservative weddings, creative inspiration, wedding deposits, and so much more.
If you tune in and enjoy our podcasts, I would love for you to take a screenshot & share the image to your Insta story or leave a review - if you have time for both then even better!
Stay tuned for the date of our next show and keep on sending in your floral questions! From everyone at Mayesh, happy holidays and thanks for watching!
Show notes & video link: https://blog.mayesh.com/mwm-the-flower-guy-bron
#morningswithmayesh
For our November episode of Mornings with Mayesh, Rachael Lunghi of Siren Floral Co. joined Yvonne to answer your flower questions. Topics like Rachael's design philosophy, creative burnout, ordering flowers, and more were discussed.
Stay tuned for the date of our next show and keep on sending in your floral questions! Thanks for listening!
Show notes & video replay: https://blog.mayesh.com/mwm-october-rachael-siren-floral-co
During our latest Mornings with Mayesh, Shean Strong & Yvonne Ashton answered a variety of flower questions. Topics like ordering flowers, designing with amaryllis, design mechanics, booking more events, and more were discussed. Join the conversation & watch the replay today!
Mark your calendars for November 26 for our next show featuring special guest, Rachael Lunghi of Siren Floral Co. I hope you can join us and keep on sending in your floral questions!
Show notes & video replay: https://blog.mayesh.com/mwm-flower-math
Alison Ellis of Real Flower Business joined me to talk about flower math, pricing, and business. Topics like markup, margins, itemizing, flower purchasing & more will be discussed. Join the conversation!
Mark your calendars for October 8th for our next show featuring an interview with Putnam & Putnam. I hope you can join us and keep on sending in your floral questions!
Show notes & video replay: https://blog.mayesh.com/mwm-flower-math
Yvonne and Shean, answer your questions in our latest Mornings with Mayesh. Some of the topics that were covered include working with hydrangea & roses care, installations, Pinterest, Instagram and so much more. Join the conversation!
Mark your calendars for September 17th for our next show featuring Alison Ellis from Real Flower Business. I hope you can join us and keep on sending in your floral questions!
P.S. Due to a Facebook issue, we are missing a chuck of the video when Yvonne brings Shean on the screen and up through the very first question. We are aware and wanted to make sure everyone know that they can find the first question in our show notes.
Show notes & video replay: https://blog.mayesh.com/mwm-august-20
Welcome to our July 16th Mornings with Mayesh podcast. Our special guest, Ryan O'Neil of Curate sat down with me to talk tech and share his thoughts on how you can utilize it to streamline your floral business. Find out how to get started, learn about Ryan's top 19 recommend software programs, and so much more.
Mark your calendars for August 20th for our next show. I hope you can join us and keep on sending in your floral questions! Thanks for listening!
Show notes & video replay:
Yvonne and Shean Strong, answer your flower questions in our latest Mornings with Mayesh. Some of the topics that were covered include working with vines, summer wedding flowers, installations, lilacs, design trends, and so much more. Join the conversation!
Mark your calendars for July 11th for our next show featuring Ryan O'Neil from Curate. I hope you can join us and keep on sending in your floral questions!
Show notes & video replay: http://blog.mayesh.com/mwm-june-25
In the latest episode of Mornings with Mayesh, Yvonne and her special guest, Debra Prinzing get together to chat about slow flowers. They discuss Slow Flowers Society, American Flowers Week, the Slow Flowers Summit, Debra's go to flower books, customer awareness, favorite flowers to grow & design with, and so much more. The live show may be over, but you can always join the conversation!
Mark your calendars for June 25 for our next show. I hope you can join us and keep on sending in your floral questions!
Show notes & podcast: http://blog.mayesh.com/
In the latest episode of Mornings with Mayesh, Yvonne and Shelley answer your questions. Some of the topics that were covered include Toffee roses, flower care books, floral arbors, writing off spoiled flowers, flower schools, wedding deposits & more. Join the conversation!
Mark your calendars for June 11 for our next show featuring Debra Prinzing of SLOW Flowers. I hope you can join us and keep on sending in your floral questions!
Show notes & podcast: http://blog.mayesh.com/mwm-may-21
In the latest episode of Mornings with Mayesh, Yvonne, Shelley & Dave answer questions on how to process fritillaria, hydrangea processing tips, using a knife versus shears, covering mechanics, designing corsages, flower walls, creating cascade bouquets, and so much more.
Here is the link for the show notes & video replay:
http://blog.mayesh.com/mwm-april-16
Alison Ellis of Real Flower Business with Alison Ellis join us on Mornings with Mayesh to discuss all things pricing. Some of the topics that were covered included whether or not you should set a minimum for weddings, how to change your pricing as it grows, how to ensure you are not undercharging clients, marking up high-end flowers, how to price out large installations, and more.
Mark your calendars for April 16th for our next show - Dave & Shelley will be back helping to answer your flower questions.
Show notes: https://www.mayesh.com/mwm-alison-ellis-talks-pricing/
For March's Mornings with Mayesh, Yvonne, Shelley & Dave answer your burning questions .... related to flowers, of course. Some topics that are covered in this episode are anemones, King protea, garlands, dusty miller, how to handle brides that want to provide their own flowers, and more.
Here is the link for the show notes & video replay:
https://www.mayesh.com/mwm-march-2019/
During our February 19th Mornings with Mayesh, Yvonne, Shelley, and Dave answered your flowers questions. They discussed freelancing rates, the best gyp for weddings, Southern Smilax, trends in wedding bouquets, determining event flower counts for wedding arches, spiral bouquets, processing flowers, ordering event flowers, color guides, floral recipes, and cost of flowers. This episode is packed with tons of great information and insight!
Here is the link for the show notes & video replay:
https://www.mayesh.com/mwm-february-2019/
Yvonne sat down with Sarah Campbell, of Intrigue Teaches, to chat all about wedding sales and marketing strategies to increase budgets and expand your portfolio. Sarah discusses her thoughts on luxury markets, virtual footprints, mass marketing approach, and more. Be sure to listen until the end for a special promo as well! This was a great episode that you don't want to miss!
Here is the link for the show notes & video replay: https://www.mayesh.com/mwm-sarah-campbell/
Yvonne, Shelley & Dave chat about smelly baby's breath, peony season, sales rep pain points, how to get your frogs squeaky clean, wedding shows & more in this month's Mornings with Mayesh!! Also, Cristina Barragan, founder of Fleursociety came on to chat about capturing and converting more leads with email marketing with Yvonne. Invaluable information to help grow your business!
Here is the link for the show notes & video replay:
https://www.mayesh.com/mwm-january-2019/
On this episode of Mornings with Mayesh, Shelley, Dave, and Yvonne answer your questions about flower product availability, Valentine's Day flowers, proteas, floral installations, new variety selection, and more. Save the date for January 22nd at 10 am EST for our next show and keep on sending in your floral questions!
Here is the link for the show notes & video replay:
https://www.mayesh.com/mwm-december-2018/
On this episode of Mornings with Mayesh, Shelley, Dave, and Yvonne answer your questions about seasonal flowers, Amaryllis care, attaching flowers to stucco walls, design advice for this fall season, foam free installs, and more. Save the date for December 11th at 10 am EST for our next show and keep on sending in your floral questions!
Here is the link for the show notes & video replay:
https://www.mayesh.com/mornings-with-mayesh-november-2018/
Throughout the month of October, Mayesh celebrated its 40th Anniversary. Yvonne sat down with our CEO, Patrick Dahlson, to ask him a few questions about how Mayesh came to be the company it is today. We hope you take a few moments to walk down memory lane with us and enjoy the interview.
Here is the link for the video replay:
https://www.mayesh.com/mayeshs-40th-anniversary-interview-with-ceo/
During October's Mornings with Mayesh, Yvonne, Shelley, and Dave cover some great florist generated questions. They started the morning with Shelley and Dave talking about some of the beautiful fall flowers that are currently available. Afterward, they answered some audience questions that range from flower schools, cake flowers, wire services, increasing your marketing ROI & more. Enjoy and be sure to mark your calendars for November 20th to catch the next show. Also, if you enjoy our podcasts, don't forget to leave a review!
Here is the link for the show notes & video replay:
https://www.mayesh.com/mornings-with-mayesh-october-2018/
Join Yvonne for a special edition of Mornings with Mayesh. With the help of some brave volunteers, she reviews a select group of Instagram, website, and Facebook pages. If you've been looking for real-life social media examples for florists and floral businesses, then you don't want to miss this podcast replay.
Here is the link for the show notes & video replay:
https://www.mayesh.com/mwm-instagram-facebook-website-tips
In September's Mornings with Mayesh, Shelley, Dave & Yvonne cover a wide array of floral questions. They started the morning with Shelley and Dave talking about some of the beautiful products that are currently available. Afterward, they answered some audience questions that range from preservatives for flowers and flower coolers to wedding flower packages & more. Yvonne rounded out the show by announcing our 2019 Mayesh Design Star, Shean Strong!! Be sure to watch until the end to get to know Shean in a quick Q & A -- it's going to an amazing 2019!
Here is the link for the show notes & video replay: https://www.mayesh.com/mwm-september-2018/
In August's Mornings with Mayesh, Yvonne and Shelley cover a wide array of floral questions. They started the morning with Shelley talking about some of the great products that are available including the VIP rose called Westminster Abbey. Afterwards they answered some great audience questions that range from garden roses & how to care for them, how to handle ethylene gas sensitive flowers, to what is the best way to clean up quickly after a large installation, how ordering works for shipping customers, and taking on work that doesn't really match your brand. It was a show packed full of great information, so be sure to watch the replay!!
https://www.mayesh.com/mwm-august-2018/
During July’s Mornings with Mayesh episode, Yvonne, Dave, and Shelley discuss the world of flowers. See a great selection of flowers that are available now and learn more about peony season. In addition, they answer some great audience questions like: how long can stems be out of water before needing a fresh cut, can you use flowers cut from your garden, tips on designing with dahlias and hydrangea, how far in advance can you start designing for an event, tips on providing green or eco-friendly flowers, favorite vase sources, marketing to find your right client, how to find the best hashtags to use for your floral business, and so much more. Enjoy and don't forget to send in your questions for our next show on August 14th!
https://www.mayesh.com/mornings-with-mayesh-july-2018/
During June's Mornings with Mayesh episode, Yvonne & Dave discuss the world of flowers. See a great selection of flowers that are available now and learn more about some great large blooms that are available each month. In addition, they answer some great audience questions like what are good subs for eucalyptus, providing an overview of how grading works, explaining why we stream on Facebook, how to update your category listing for Instagram to "florist", and much more. Also, be sure to watch/listen to the entire show because at the end, Yvonne will discuss Instagram's algorithm and what it means for you. Enjoy and don't forget to send in your questions for our next show on July 10th!
https://www.mayesh.com/mornings-with-mayesh-june-2018/
During this episode, we answer your flower questions with our flower friends, Yvonne Ashton, Dave Tagge, Ryan O'Neil from Curate - formerly Stemcounter, and Jodi Duncan from Socialjodi. We covered some of Dave's favorite flowers that are available now, how to handle accounting for your floral business, easy wrist corsage techniques, paying for ads on social media, and reposting other people's images on your social media pages. Also, we interviewed our special guests, Greg Campbell and Erick New, co-owners of Garden District, about their brand new book, Florists To The Field.
Links:
Recap/Show Note/Podcast: Coming soon
Florists to the Field: http://bit.ly/FTTFOrder
Curate: https://curate.co/
SocialJodi: http://www.socialjodi.com
During the latest episode of Mornings with Mayesh, Yvonne Ashton interviews Debra Prinzing of Slow Flowers. Learn more about Slow Flowers, American Flowers Week, the Slow Flower Summit and so much more. If you are interested in flower farming or just want to understand more about our the evolution of our industry, then you don't want to miss this in-depth conversation.
Show Notes & video replay: https://www.mayesh.com/mwm-mood-boards-debra-prinzing/
During this episode of Mornings with Mayesh, Yvonne speaks with her special guest, Gretchen Sell, of DESIGN MASTER color tool, about tips on color shifting, how to reduce your waste, the 3 styles of Design Master color and their attributes - Translucent, Transparent, and Opaque - and more. Enjoy and see you for our next show on May 15th!
Enjoy and visit mayesh.com for the show notes.
Show notes and video replay: https://www.mayesh.com/mornings-with-mayesh-april-24/
We covered some great content during April’s Mornings with Mayesh show. During Part I, Dave, Shelley, and I talk about some of the amazing products that are available now and answered your flower questions. The discussion included: exciting filler flowers, Flannel Flower, using Pieris Japonica in bouquets, greens/pods for boho weddings, attaching/installing flowers to a tree, tools to help book wedding clients, and more. Enjoy and visit mayesh.com for the show notes.
Show notes and video replay: https://www.mayesh.com/mornings-with-mayesh-april-2018/
We covered some great topics during April's Mornings with Mayesh show. For the second half of the show (Part II), our special guest Alison Ellis of Real Flower Business, joined us to discuss minimums – how to set them, when to raise them & more. Enjoy and keep on scrolling down for the show notes. Enjoy!
Show notes and video replay: https://www.mayesh.com/mornings-with-mayesh-april-2018/
We covered some great topics during March's Mornings with Mayesh show. For the second half of the show, Jodi Duncan, of Jodi Duncan Designs and Socialjodi, joined Yvonne to chat about her thoughts on social media with a focus on how to get started, content ideas, and what social platforms you need to make sure you are utilizing. Enjoy!
Show notes and video replay: https://www.mayesh.com/mornings-with-mayesh-march-2018/
We covered some great topics during March’s Mornings with Mayesh show. In Part I of the show, Yvonne Ashton and Dave Tagge talk about some of the amazing products that are available now and answered your flower questions. The discussion included: reviewing some regular roses that are similar to garden roses, ideas for good corsage/boutonniere flowers, thoughts on hardgood investments for budding businesses, sources for large containers, how to attract luxury brides, ads in Instagram Stories, and Youtube updates. Enjoy and visit mayesh.com for the show notes.
https://www.mayesh.com/mornings-with-mayesh-march-2018/
During February’s Mornings with Mayesh show, we discuss some of the moment’s hottest flowers, how you can stay on top of new varieties, Tweedia care & handling, how to open peonies, best practices for preparing for a major holiday (like Valentine’s Day), how much to budget for advertising, what’s new with Instagram, and more along with chatting with our special guest, Eddie Zaratsian, of Eddie Zaratsian Lifestyle and Design!
Visit the blog for the show notes and watch the live video. https://www.mayesh.com/mornings-with-mayesh-february-2018/
This month we discuss what flowers are available, flower tinting, Ultraviolet, wedding floral margins, plagiarizing, social media news, and a Q&A with Ryan O’Neill of StemCounter! Click the link if you are looking for the show notes and video replay. Enjoy and send in your questions for next month’s show!
https://www.mayesh.com/mornings-with-mayesh-january-2018