TOUCH THE LINE with Evan Silver: Recent Episodes
Evan Silver
Creating the culture you want, being the leader you need to be and building a team to accomplish the vision all starts with Touching the Line.
Touching the line is a term in sports when an athlete is running a familiar drill. You run to a line and you have to bend down and touch it. Few touch it as most just get close.
In culture and leadership....you have to touch the line. There are no shortcuts. In leadership having hard conversations, making decisions that is best for the team and hiring the right people and caring for them...you have to touch the line.
Creating a culture of feedback can be hard if you don't know exactly on where to go. The culture of feedback they've created at Silver Salon has taken years and they are no where close to where they want to be. In this episode Evan talks about how to get started. Once you start getting constructive feedback watch the company develop and move forward faster than ever before.
We all sit in a different seat in the company.
To create a culture of Feedback you have to go first.
Questions to ask your team:
- What’s it like to be on the other side of me?
- If you were in my position what are some things you would change?
- How can I provide greater value?
Evan sits down with Christopher Hartl while they were both attending the L’ANZA B.I.G. Event in Las Vegas. Evan grabbed his recording gear, sat down and pressed record. Christopher talks about his salon, working with his spouse and leadership mistakes he's done in the past.
You can connect with Christopher on instagram at @christophercodyhartl and his salon @Anagen_11
Connect with Evan
💻 Website
🎥 YouTube
Tish is a counselor at River’s Way Counseling and a guest of Silver Salon which Erin and Evan lead.
We talk about anxiety, depression and how to lead others when going through it. Tish has helped so many people and so thankful to have her on the podcast.
- Difference between anxiety and depression
- Trendy buzzwords around mental health
- Tips to help create an environment in the workplace that focuses on mental health growth.
Connect with Tish at tish@riverswaycounseling.com or on social media at @riverswaycounseling
Connect with Evan
💻 Website
🎥 YouTube
A short episode on being an enthusiastic leader and why it matters.
Evan shares a story of Cody who made a positive impact as a waiter at a restaurant.
Do people see you as a positive, impactful leader? Are people happy to see you or do you create anxiety when you walk in the door of your business or home?
The great thing is YOU are in control of how you show up. Go be positive and lead.
Connect with Evan
💻 Website
🎥 YouTube
A conversation with Rowena Yeager, Founder and Chief Creator of Opportunities at Studio Wish Inc.
Rowena is so inspiring and this conversation will inspire you and others around you. This is a conversation that you will want to share!
- Seeking to understand vs seeking to be understood
- How she created a team atmosphere.
- The culture starts with US
- We have "right now" tomorrow is gone and it is all we have.
Join our clubhouse room with Evan and Rowena THE LEADERSHIFT CIRCLE
Connect with Evan
💻 Website
🎥 YouTube
Erin sits down with Evan to discuss their recent price increase in the company. They went in without emotions and made decisions by being analytical. They talk about how they communicated to the guest, how they found how much they needed to increase the price by and how the staff reacted.
In this episode we talk about 4 things that will improve your leadership. These 4 things are simple but are KEY when growing yourself as a leader.
- Find great books to read
- Find a mentor
- Serve others
- Manage your time
Connect with Evan
💻 Website
🎥 YouTube
Kim Russell is an author and a former salon owner with an incredible story. She was abandoned just shy of her first birthday by her biological mother.
She was in the foster care system and adopted. Being abandoned and going through trauma it affected her personally and the people she led. This is her story.
- Kim tells her story and how trauma affected her leadership
- We talk about caring for her team and what she has learned about leadership recently
- What happens when people have trauma and don't seek help.
- Ways she built a great culture inside of her salon
Connect with Kim https://linktr.ee/kimrussellpro
Jesse Cole is the founder of Fans First Entertainment and owner of the Savannah Bananas Baseball Team.
His teams have welcomed more than one million fans to their ballparks and have been featured on MSNBC, CNN, ESPN and in Entrepreneur Magazine.
The Bananas have been awarded Organization of the Year, Entrepreneur of the Year, Business of the Year and won the CPL Championship in their first year. Fans First Entertainment has been featured on the INC 5000 lists as one of the fastest growing companies in America.
The Savannah Bananas currently have sold out every game since their first season and have a waiting list in the thousands for tickets.
Jesse released his first book “Find Your Yellow Tux – How to Be Successful by Standing Out” in January of 2018 with a World Book Tour…at Epcot.
Cole has been featured on over 500 podcasts and is an in-demand keynote speaker all over the country sharing the Fans First Experience on how to stand out, be different and create raving fans of both customers and employees.
Cole is the Host of the Business Done Differently Podcast and has interviewed over 100 of some of the world’s leading entrepreneurs, authors and speakers. Click here to meet Jesse!
Connect with Evan
💻 Website
🎥 YouTube
Travis and Adelle became friends of mine over the past couple of years. I saw their salon thrive and move into a new space that was absolutely STUNNING! Everything was going great….. then COVID happened.
A year and a half after quarantine they closed their doors. They were heartbroken with an unbelievable amount of peace through the whole process. They struggled not to question everything.
They never made excuses because they knew this was happening FOR them and not TO them.
This is my conversation on the start of 2020, the closing of their salon and what's next.
Connect with Travis and Adelle at thenoblemarriage.com and thenoblemarriage on social media platforms. If you are interested in marriage coaching head on over to www.thenoblemarriage.com/coaching
Connect with Evan
💻 Website
🎥 YouTube
Travis and Adelle became friends of mine over the past couple of years. I saw their salon thrive and move into a new space that was absolutely STUNNING! Everything was going great….. then COVID happened.
A year and a half after quarantine they closed their doors. They were heartbroken with an unbelievable amount of peace through the whole process. They struggled not to question everything.
They never made excuses because they knew this was happening FOR them and not TO them.
This is my conversation on how it started and what they are doing now.
We go back to the beginning of how and why Salon Adelle started.
Connect with Travis and Adelle at thenoblemarriage.com and thenoblemarriage on social media platforms.
Connect with Evan
💻 Website
🎥 YouTube
"When people come first, success will follow" - John Paul DeJoria
How to lead the next generation coming out of school.
How do the schools help get the students to find their salon home.
What is the best line of communication to communicate with younger people?
How can salons support their local schools?
How to use social media as a tool to reach students you have never met.
Tips for setting up a meeting with a student at your local cosmetology school.
How to strengthen the communication with your local cosmetology School.
Doesn’t care about wins and losses…he cares about making his players the best
You don’t need to be an expert….your team does.
Optimistic
- Focused on loving the people that are in his care
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Doesn’t let outside noise phase him.
-
Praises others - Celebrate what you want to replicate.
- Gets to know his team personally
- Sees potential in others (Roy Kent)
- Is a fun guy to be around...adds humor to most situations.
- Owns his problems and doesn’t carry them around.
- Shakes things off and moves on to the next goal
Sees things differently than others
- Others sees wins and losses.
- Ted sees unifying his team
For 1 on 1 coaching go to www.evansilver.co to schedule a complimentary call.
- The L’ANZA 24 in communication
- 24 seconds
- 24 minutes
- 24 hours
- Answering a family's phone call or text in a meeting is encouraged if the culture is "family first"
- Culture is not what the CEO/Owner/President says...it is what the company actually does. This is shown in L’ANZA from the top down.
- Hiring people in multiple interviews and meeting multiple people is a must.
If you want to learn more about L’ANZA you can check out their website at www.lanza.com. If you want to get in touch with someone to see how it can help your business email evan@evansilver.co and I will personally introduce you to someone inside of L’ANZA.
What is a young leader
Be great where you are today
How to find a mentor or coach
Find a mentor that lives out what they preach
Leave a legacy
Leaders make a big deal about big things
How to lead during a crisis.
Crisis a time of intense difficulty, trouble, or danger.
- Stay calm
- Seek Wisdom
- Communicate (who needs to know)
- Action (what’s the next thing that needs to be done.)
- Puzzle Pieces
- Write it down
If your leader is going through a crisis.
- Tell them you support them
- Ask if you can help or serve them during this time.
Being transparent as a leader is the first step in serving your team. Travis and Adelle break down on how they show their staff where all the money that comes into the company goes.
Adelle Graham Instagram - Adelle_salonadelle
Salon Adelle Instagram - @salonadelle
- We talk about how Tim displays leadership and creates a culture inside of his company.
- Serve the needs of your people before you talk about their performance.
- Best is the Standard
- People "expect" and then "respect" standards once they are set.
- Explaining why using the word "tribe" makes more sense in the workplace instead of "family" and "team."
- "I tell it like it is" or "I'm just blunt" are 2 phrases that are selfish for a leader to say. This only benefits the communicator and makes them feel good.
- We’ve done that before or this is the way we’ve always done it. This will CRUSH creativity.
- You’re doing a great job...this is heard often in life. Be specific and tell them "You're doing a great job of showing up on time and ready to make your day win."
Are you losing top talent?
How to control it and navigate it.
- Your staff HATES it and wondering if you are going to do anything about it.
- Top performers in any industry hate gossip and drama and will move on to greener pastures if its not addressed.
What is Gossip?
When someone talks to someone else about something they can do nothing about.
- Doesnt always have to be untrue.
Why does gossip happen?
- This is related to our desire to be seen positively by others and fit in socially, regardless of whether this reflects what we’re actually feeling
- Based from insecurity
How to deal with Gossip:
- Address it immediately. Right….NOW
- “What did they say to you when you talked to them about it?”
How to create a culture of pushing gossip and drama out
- Develop leaders who do not deal with gossip or drama. They will sniff it out and stomp on it.
- Do you talk about how you don’t tolerate gossip in your company?
- Do you engage with gossip?
- Bring all parties together to discuss the situation
You will lose respect from your team if you don’t attack gossip head on.
Remember as a leader, its better to be respected than to be liked
- How to lead through Covid
- Delegating and empowering is the key to growth
- If someone can do it 80% as well as you...hand it off
- Leading people through tough times and protecting the team culture
9 Enneagram Types:
- The Reformer
- The Helper
- The Achiever
- The Individualist
- The Investigator
- The Loyalist
- The Enthusiast
- The Challenger
- The Peacemaker
My Top 10 Favorite Apps:
- SLACK - Great for workplace communication
- Calendly - Change the way you schedule meetings. Use this for your 1 on 1's as well!
- Spark - The best way to handle your email. Chat back and forth and stop the forwarding and replying.
- Google drive - Starting sharing documents and updating them in real time. Great for personal and workplace environments.
- Reminders - Give your brain a break and let technology help you with simple tasks.
- Mojo - Take your social media to the next level.
- Numa - Complete communication game changer in a company for the guest. Check out episode 14 where we talk all about NUMA.
- VN - The most simple & effective way to edit videos on iOS
- Canva - An incredible and simple way to design anything you want.
- Camo - Use your phone as a webcam and see the HUGE quality difference.
- Being led by boomers and leading Gen Z's are totally different
- Before getting an associate ask yourself, do you want help behind the chair or do you want to leave a legacy?
- Once Jordan's passion was ignited, her purpose was found.
- First we have to look at ourselves as leaders. Take the blame
- Don't give in to the "need to hire" pressure
- Set clear expectations for your staff on the front end instead of the back end.
- Care more about "who they are" than "what they are doing"
- Your team already knows.
5 Tips To Build A Team Mentality:
- Less of you and more of them
- Use the words "Us" and "Our"
- Empower Your Team
- Communicate with them on a personal level
- Celebrate wins
As a leader you take responsibility when things go bad and celebrate others when things go great!
- To address an unhealthy mindset sometimes you have to have a tough conversation.
- Ask yourself "Do I see a better version of this person on the other side of a tough conversation."
- Ask yourself "Do I love this person before I have this tough conversation."
- Awareness is a catalyst for change. If they are aware of their unhealthy mindset then we can start moving forward.
- Tough conversations are much easier if you have equity.
- Make a conscious decision to be happy at work and put your best foot forward.
- Spend time interacting with your customers to know their experience
- To build a great team you have to have great customer care
- Take care of the guest that's front of you
- Texting a business is a great opportunity to start building a relationship with a guest
Evan found the app NUMA during quarantine and once he got it set up, it completely changed how they interacted with the customers.
EXCLUSIVE OFFER - CLICK HERE for a 60 day FREE trial special offer to our listeners.
Here's a video explaining NUMA: https://www.youtube.com/watch?v=Pkfx0tbF3JI
Madison Waterman from Silver Salon sits down with us to talk about how she stepped away from the lead team to better serve her family. It only made her a better leader all around. When is the right time to step away from a leadership position? Madison walks us through her mindset when making a tough decision.
Follow Madison on Instagram: @madisonwaterman2015
Key Takeaways:
-Being a leader you have to listen
-The more people you have around you, you are less likely to make a bad decision.
-You're either a thermostat or a thermometer
-Being disciplined with the time you have with your family
Breaking down communication in 3 key areas and how to utilize them to the max.
- Daily Communication
- Weekly Communication
- Monthly Communication
Overcommunication is a myth and as leaders we need to strive for it.
Communication is key to a great culture and cultures will radically change your company.
Reach out if you have any questions @evansilver83 on all social media platforms.
Part 2 with Daniel Mason Jones we talk about working with your spouse, work/life balance and why everyone needs a coach.
What an honor to have Daniel Mason Jones on the podcast. He is has been so influential to me in the past few years. He is a salon owner, stylist and a coach for so many in the beauty industry. Follow him at @danielmasonjones on all social media platform.
What an honor to have Daniel Mason Jones on the podcast. He is has been so influential to me in the past few years. He is a salon owner, stylist and a coach for so many in the beauty industry. Follow him at @danielmasonjones on all social media platform.
Ever had to have a conversation with an upset guest and not know what to do. Going into a conversation where emotions could be high for the other party without a plan is dangerous. In this episode Evan talks about 4 things that he does when talking to an upset guest.
Having structure in your interviews not only serves you, but serves the person you are interviewing. A lot of times we are not sure what our next step is. In this episode we talk about 7 things we use in our own company that has served us well in the interview process.
In this episode Evan connects with his friend Micah Sannan who is the Co-CEO of Soundstripe. They went from $127,000 in revenue in 2016 with 3 people to 6.5 million dollars in revenue in 2019 with 65 employees. We talk about the growing pains, why core values matter, how leading isn't always fun, but necessary and so much more.
This episode will change the culture of your company. If you are not having consistent 1 on 1 meetings with your staff, you are missing out on an incredible opportunity to build your culture and loyalty in your company. In this podcast Evan gives 5 things to improve and build structure around your 1 on 1 meetings.
Tough conversations need to happen for an organization to grow. Ever had to have a tough conversation with someone on your team? Never know what to say? Kevin Smith walks us through the 3 'W's" to prepare having a tough conversation and other tips that he has learned along the way.
In this episode David Nasim talks about building a team and making sure your vision is bigger than you are. David Nasim was a real estate agent years ago and then stepped into full time ministry. He is back in real estate and in 2017 he started his company with a laptop and sitting at a table in Starbucks. Now he has built a 5 star team and a great culture. Make sure you grab a pen and a notebook because you will want to take some notes on what David shares with us on how to build a team.
Evan Silver and Travis Graham from Salon Adelle in Greenville SC sit down and talk about leading people that are different than we are. Travis talks about how he grew up and viewed leadership and how he transitioned that into the salon world.
In this episode we discuss how to value your team. What are some ways to make your team win and be all in. Evan also discusses how he is handling COVID-19 after their salon being closed for 8 weeks.
Episode 1 is a conversation my wife and I had about life and business. We talked about how we handle stress, working together and elevating the team in our company. Erin gets raw and shares struggles she had when Evan came on full time at the salon. This podcast is great for spouses who work together or want to work together in the future.