Interesting conversations with interesting people: Recent Episodes
Spencer Lane
The Spencer Lane podcast brings interesting conversations with interesting people across business, marketing, thought leadership and career based topics. In conversation with our guests, we will find out about their careers to date, what drives them, the journey that they’ve walked to get where they are and what they’ve learnt along the way. Depending on the topic our guests will also give practical advice to help others in the same space. New episodes are released fortnightly. Hosted by Emma Graham & Ez Khan.
In this episode Emma is joined by Nevena Spirovska to talk about Communications and Advocacy in the public sector and what she’s learnt on her career journey to date.
We get insights into her time working in Politics, firstly as a Campaign Director for her candidate and subsequently as their Communications and strategy Manager. Her take on how she approached reactive and proactive comms, how much control you could have over the narrative and how she dealt with the occasional crisis situation she faced.
We also talk about her time as the Public Affairs Manager for the Victorian County Court during the George Pell trial, and what she learnt from it. Nevena now spends her time working in the not for profit sector whilst also investing time advocacy and volunteering.
We also talk more broadly about purpose based work and how other people might bring that sense of meaning into their own work or lives.
This was a fascinating conversation with someone who has packed an incredibly diverse range of experiences into their career thus far.
A huge thank you to Nevena for taking the time to chat with me and share her experience.
Emma is joined by Customologist Mark James. Customology is a mix of technology, science, and marketing which enables businesses to create customers for life. With reference to 'the unspoken customer' report (see link below) what do your customers really think?
- We talk about the current 'trust crisis' that many brands are experiencing and what can be done to combat this.
- How customers really feel about the number of emails they are receiving from brands, and how a lack of genuine personalisation (beyond just using your name) is impacting this.
- How do customers feel about communications through other channels in comparison?
- How do customers actually think about value, and what are the elements which go into it?
- The role of loyalty and paths to repurchasing.
This is such a rich topic, we could have spoken about it for hours! Hopefully, the points we chose will resonate and give you some ideas.
If you'd like to read the full report, it can be downloaded at:
https://www.customology.com.au/the-unspoken-customer-download/
In this episode, Emma is joined by Michelle Newell, storyteller, writer and workshop host.
Michelle started her career teaching English literature, before moving into the corporate world in communications roles and ultimately turning her passion for human-led content into her own business. (https://thestorytelling.biz/)
Michelle starts by talking us through her own career history, perfectly demonstrating how important and impactful storytelling is. From here we talk through what a 'story' is and isn't and Michelle gives practical tips on how to craft your own story.
Michelle is passionate about the crucial role that storytelling plays in employee engagement and EVP more broadly. We talk through what EVP is and how using stories leads to much more meaningful content and engagement. Again, Michelle gives practical tips on how to go about this and the types of stories you can tell.
In a time when 'storytelling' has become a bit of a buzzword, it was great to get context and a more practical understanding of what it actually means, and how to do it in the most effective way.
A huge thank you to Michelle for sharing her time and experience. Enjoy!
And we are back bebe! Join us for our first recordings since Laura returns from mat leave. First up on the agenda is LinkedIn. If you are willy nilly connecting all over the place with your prospect network, and not doing anything productive with those connections, this little eppy is for you! We discuss how to get the most out of your LI Connections, creating warmth with your community and setting up a sales cycle that you would actually buy from yourself. We also introduce a little countdown throwback dance party- IYKYK
www.humescope.com.au
Emma is joined by Rachel whose career has covered senior leadership positions in both agencies and client side, more recently with SaaS products in the digital/technology space.
The conversation starts off talking about leadership more broadly and then talks about leadership in Marketing more specifically.
- Did Rachel always set out to develop into leadership roles, and if so how did she do this?
- At the start of your career when you don't have as much experience, how do you take your development into your own hands?
- As a leader how do you raise the profile of marketing within the organisation and why is this important?
- Why do you think that historically we’ve seen so few Marketers go on to become CEO’s? Do you see this changing in the future?
- How do you continue to develop yourself, what tools do you use?
Rachel also talks about how she used to separate 'work me' from 'private me' and how becoming more authentically herself at work has benefitted her leadership skills.
We love talking about leadership on the podcast, and love hearing from different guests about how they have approached their own journeys. So thank you to Rachel for being open and honest and sharing her experiences with us.
We hope you enjoy the episode :)
Emma is joined by Catherine Toms, who has spent over 20 years as a senior commercial digital & marketing leader – both agency and in-house. Working with some of the world’s biggest brands including Danone, BP, Tesco and Twitter to help them become more data-driven, customer-centric and digital-first.
Catherine now works to help up skill digital, marketing and sales teams and deliver tangible results as one of half of The Toms (https://www.thetoms.co/)
Asking if Marketers have a problem with Marketing themselves, may seem slightly counter-intuitive. But as Catherine discusses, the changing face of Marketing has led to a large number of businesses not actually understanding the breadth of what Marketing can now do. Marketing has never been more commercially focused, more aligned with business strategy and more of a revenue generator.
Catherine talks us through what can be done to help educate the wider business. How do you bring your Exec leaders along on that journey? What part does the language you use play in this?
We also discuss if digital and the subsequent data it produces has actually been a double edged sword when it comes to more long term Marketing. Catherine also has some advice on how to combat this.
A thought-provoking, insightful and highly practical episode. A huge thank to Catherine for taking the time to come on the podcast and share her experience and advice.
In this episode, Emma is joined by Barbara Pesel, Managing Director of Pesel & Carr a strategic communications agency. https://www.peselandcarr.com.au/
With more than 30 years experience Barbara is a strategic communications expert whose bread and butter is designing effective communications programs and helping companies who are either predicting – or experiencing! – a communications crisis.
Barbara shares a wealth of knowledge during this conversation, starting with her approach to strategic communications and why communications professionals should always part be of the leadership team.
We talk in depth about crisis communication and reputation management, Barbara shares advice on how best to prepare, what to do, and what not to do, during a crisis event. We talk about some specific real world examples to give context to the theory, and Barbara shares her thoughts on where they went wrong.
I was also really interested to hear Barbara's thoughts on the rise of AI in communications, as someone who has built her career in the space, does she see a place for and value in AI?
A huge thank you to Barbara for sharing her knowledge and experience on the podcast, I think I could have talked to her all day!
I hope you enjoy the episode :)
Emma is joined in this episode by Sean Withford who is the founder of Eloquent Digital Marketing Agency, and more recently the founder of Neuromarketing Labs.
Sean talks us through his career, including being one of the very early employees at LinkedIn and what drove him to start his own marketing agency, before we move on to talking about all things 'neuromarketing'.
What is neuromarketing, what problem does it solve, and how does it work? How is it different from market research and behavioural marketing?
Sean talks us through the different processes and applications, what they are measuring and how they can be used to inform decision making. We also touch on the cost implications, what type of investment is required and what are the benefits.
Who is using neuromarketing, and what type of clients are seeing benefits from it?
A really 'interesting conversation' and a really interesting field!
If you'd like more information please feel free to reach out to Sean at Eloquent either via LinkedIn or https://www.eloquent.com.au/
So many people are currently talking about wanting to move into the ‘for purpose’ space, it’s probably the number one thing that people say when we ask them what they are looking for in their next role. So the timing of this episode is perfect.
Emma is joined by David Boyles a Marketer who started his career in Agency in London, before moving to Sydney and ultimately going client side. For him moving to a ‘for purpose’ organisation was very important and we wanted to understand if it had lived up to the hype, and whether as a Marketer he approached the brand differently.
- We talk about David’s early career, and what working in an Agency taught him.
- His move to Sydney and looking for a purpose in his work
- Joining a start-up in the disability services space when they had only 30 employees.
- Growing and scaling with that business to over 400 employees and becoming Head of Brand.
- As a marketer how to approach a for-purpose brand, and more specifically a disability services brand.
- The role of profit in for purpose
- What are the challenges of working with a for-purpose brand and what did he learn along the way.
David is very insightful and open about his own career journey, and what he’s learned along the way. He continues to work in the for purpose space, having moved to Melbourne and joined another disability services business.
For all those thinking of wanting to find more purpose and meaning in their work, we hope this episode is helpful.
To finish the year we decided to do something slightly different. In this episode, Ez & Em look back over all the episodes in 2022, and talk through one key learning we took away from each of our guests.
We have had such a diverse range of guests, talking across our topics of business, marketing, thought leadership and careers. A huge thanks to all for sharing their time and experiences with us and our audience.
There are a number of themes which come through, taking ownership of your career, taking personal responsibility for outcomes, that there is no one pathway to success, don't be afraid to try new things and the power of personal reflection.
We have loved having these conversations and have taken so much from them, we hope you have enjoyed listening. Here's to a great 2023.
Ez & Em
In this weeks episode we are joined by the amazing Cris Parker, who works in the area of ethics within both the banking and finance sector and business more broadly.
Cris and Ez chat about ethics, and how to ensure ethics are weaved into your business and part of your every day.
Cris is a driving force behind two of Australia’s most profound initiatives working to bring ethics into everyday professional life. She is Head of The Ethics Alliance, a community of organisations of every size, type, and sector that are connected through The Ethics Centre to collaboratively shape the future of business with ethics.
To contact Cris, please head to www.ethics.org.au/
Or to chat to Ez Khan - head to www.spencerlane.com.au
In this episode, Emma is joined by James Williamson a Communications professional who has spent his career building brands primarily in the Financial Services space.
James has worked with global brands like Goldman Sachs, Invesco, HSBC, Merrill Lynch, and Morgan Stanley. In Australian brands like Aware Super and Vic Super. And in smaller companies and not-for-profits like JMB Foundation. He now runs his own business ceteris communications.
James is particularly interested in the part technology has to play in Marketing, and particularly the use of AI and how it can be successfully used to amplify brands.
- We talk a little about the history of AI and what it means.
- Why are some people fearful of AI and where does that come from
- How is AI already being used in everyday applications
- How do you use AI in your comms in a meaningful way
- What part can AI play versus a communications professional
- How to balance AI with brand storytelling
Such an interesting topic and conversation, we hope you enjoy the episode. If you would like to reach out to James directly he can be reached via https://ceteriscom.com.au
In this episode, Ez is joined by Dirk De Vos. An entrepreneur, with a wealth of experience all over the world. From his roots in South Arica and learning business from an early age with his dad who was an entrepreneur, right through to starting his very first business and the valuable lesson he learnt in partnering with the right people. Dirks shares some super valuable insights into what it takes to start and run a successful business and the behaviours and traits that are needed.
Dirk and Ez chat through:
- What are some of the key traits of a successful entrepreneur
- His biggest learnings from failures & successes
- Advice he would you give someone who is starting out on their entrepreneur journey
- What typically holds people back from starting their own business and how to overcome it
Super interesting chat that we hope will be valuable to anyone who is starting out in their entrepreneur journey. Thanks so much Dirk for sharing your journey so candidly with us!
Emma is joined by Steph Garner to talk about her experience of working on both the Agency and Client side.
Steph talks us through her career history to date, starting in New Zealand in Agency, spending a few years in London before moving to Melbourne, and in recent years moving to an in-house Head of Marketing role.
We talk about some of the ‘myths’ or preconceived ideas about both and what her experience has been in reality. What both environments have to offer Marketers, what can be learnt and what some of the challenges are.
Steph also gives some advice for in house Marketers on how best to engage with their agency partners (if they haven’t had that Agency experience themselves), including how best to work with Client Service.
Ultimately, was the move what she was expecting and what advice would she give to someone looking to make the move themselves?
Some great insights and reflections, we hope you enjoy the episode.
In this episode, Ez is joined by the Co-founder & MD of Liminal VR, a Melbourne based multi-award-winning digital studio delivering emotionally moving augmented, mixed and virtual reality experiences in areas as diverse as training and simulation, sales and marketing, brand activations, education, research and development, corporate wellness and clinical applications.
Nick shares his journey from corporate Lawyer to cofounding one of Australia’s first VR agencies over 7 Years ago. The struggles they came across and how they got a business off the ground in what was then a very primitive industry.
Nick talks through their immediate focus when starting the business on research, and how they hired neuroscientists to back up the front facing ‘exciting’ VR experience. There’s not a lot of new tech out there. So, we were very excited to catch up with one of the leaders in the world in VR.
We chat through:
- The use cases for VR in business, training & marketing functions
- Where VR is currently being used, the results its getting
- Future uses for VR
- How marketing teams can utilise VR to improve the customer experience
- The cognitive impacts of VR
Super interesting to discuss this amazing technology with Nick’s personal thoughts being that we will all be using this tech in a couple of years! Thanks so much Nick for sharing your journey with us! Anyone who is interested to learn more, please visit Liminal VR here: https://liminalvr.com/
In this episode Emma is joined by Ben Jones to talk about his entrepreneurial journey, and how that lead to a love of digital marketing and more recently YouTube advertising.
As a self-described “Serial Entrepreneur” Ben first tried out the more traditional approach to work, before realising that it really wasn’t for him. As his journey as an entrepreneur grew, he began thinking about the skills that entrepreneurs need and whether they were being taught to kids. Firstly by encouraging his own kids to start their own businesses before going on to found Youth in Business with his wife. A really interesting idea, and Ben talks through how they do this.
As the business grew, this lead to an interest in Digital Marketing and Digital Advertising as a way to get their message out there. Initially using Facebook Ads but then realising that Facebook was no longer leading the way and YouTube advertising was getting far superior results.
The analogy Ben gives is that it’s Bambi vs Goliath, with Facebook being Bambi.
Ben gives lots of specific examples, structure and tips on how to approach YouTube to get the best results. He goes into a lot of detail about the level of targeting which is available, and how you can use this to get the most from your advertising dollars.
Such an interesting episode, it’s certainly opened our eyes to the power of YouTube advertising and we learnt an awful lot from the conversation. We hope you do too.
In this episode, Emma is joined by Fenella Brown, a Marketing Manager in her first leadership role.
Fenella shares her career journey to date from broader more generalist roles, to specialist roles and back again, and what she learned from doing this. In addition, she also shares her advice on whether to focus on the brand, your specific role or your people leader is.
Once Fenella knew that she wanted to step up into a people leader role, she was hit with the challenge that many people face at some point in their careers. She was getting turned down for these roles because she didn't have people leadership experience, but how do you get the experience if no one will give you a shot?
The way in which Fenella tackled this challenge is really interesting and valuable to anyone who has ever received this type of feedback. She talks in detail about the approach she took, and how it has now paid dividends for her.
Engaging, reflective and insightful. Thank you so much to Fenella for coming on the podcast and sharing her career journey to date with us.
In this episode, we’re joined by Nina Christian, an award-winning global branding & marketing expert. Nina is a seasoned marketer who has built multiple businesses over the past 20 years (including a successful exit and an award-winning marketing agency). Nina, currently advises marketers & business leaders to help them to market effectively and in a more human way.
We talk all things personal brand. Nina has worked with hundreds of marketers and business leaders on developing and communicating a personal brand, and as a result, has a great deal of insight into the why, how and the pitfalls of developing a personal brand.
This episode is highly practical, and Nina shares lots of actionable tips and advice across
- What sort of journey a personal brand takes, whether it should be ‘curated’ vs being authentic and how to do this effectively?
- How audience/consumer behaviours have changed rapidly, even over the past few months and how this has affected brand & communications.
- Key things to consider/do when going on a branding journey, what to look out for
How to overcome the self-doubt and fear of putting yourself out there
- The compounding positive effect of consistency and inversely, how it can be detrimental to your brand if it’s not kept consistent
- Emotional connection and the importance of this when communicating to an audience and what questions to ask yourself to uncover what you will be “known for”
You can connect with Nina here: https://www.ninachristian.com/
Or via her LinkedIn here: https://www.linkedin.com/in/ninachristian/
Emma is joined by Kiarne Treacy Founder & CEO at Sustainable Choice a one-stop digital destination for finding and understanding brands' commitments to environmental sustainability.
Kiarne talks us through her journey from a career Marketer leading teams in large corporates, to going out on her own (something she had never envisaged doing) and finally to life as an entrepreneur in founding Sustainable Choice.
We were interested to understand more about:
- Career history to date
- What led her to start Sustainable Choice, was there an ‘ah-ha’ moment
- How a Marketer approached a tech start-up, and how her marketing background informed some of her choices
- How has she found the ‘tech start-up’ space and what has she learned
- What she sees as the benefits of being a marketing-led tech start-up
- Some of the challenges she faces as a female entrepreneur
- What she is hoping to achieve with the business
There is so much to take away from this episode, so we hope you enjoy it.
In this week’s episode, Ez is joined by Daniel Gaebler, a men’s mental health advocate, published author and business owner. Daniels mission is an admirable and important one - to change the way men think and to increase the impact leaders can have in small businesses specifically for their employees mental health.
With one in eight men experiencing depression and one in five men experiencing anxiety at some stage of their lives, we’re so pleased to have Daniel on the podcast to discuss this important topic.
In this ‘interesting conversation’, we chat through;
- Daniels own trials and tribulations
- The social norms of masculinity which leads to men bottling things up
- How Daniel faced his inner demons
- Challenges facing men’s mental health
- A life changing moment for him that turned his life around with the help of a coach
- How and why businesses should care about mental health
- How businesses can support their employees and recognise mental ill health
We hope you enjoy the episode!
A link can be found below to Daniels Book ‘The Centered Tradie’.
https://www.goodreads.com/en/book/show/61101289-the-centred-tradie
The only thing you need to know about this week's episode is that we are dressed in hotel bathrobes. Proper lol$ trying to take us seriously.
Apart from that eye sore, this week we explore what truly motivates us, (and it's not actually 5 year business plans and commitment to rigid structure as some people may think). We talk about freedom in our roles, the ability to roll with what life throws at you and shaping your journey to your individual values, drivers and purpose. This is an area we are both really passionate about and we hope you enjoy our insights! (and the robes).
www.humescope.com.au
A slightly different episode this week as instead of having a guest, our Directors, Ez & Emma chat to each other in honour of Spencer Lanes' 3rd birthday.
What makes a good entrepreneur? How do you cope and deal with life’s inevitable challenges and knocks? A few questions that Ez & Emma share their thoughts on.
Emma and Ez talk about some of the adversity they have faced in recent years, battling cancer and the death of a sibling. Their responses to these awful situations and how they’ve shaped their lives, resilience and mindset more broadly.
They chat through their own career histories spanning 25 + years of recruitment, what they’ve learned along the way and what lead to the creation of Spencer Lane. More broadly, they talk about the characteristics that successful entrepreneurs share, based on their own experiences but also from hundreds of business owners that they have advised and recruited for over the years.
Some insights, a few laughs, the odd tear and we hope an 'interesting conversation'.
For many Marketers it's an age-old question - do I specialise or generalise?
In this episode, Emma is joined by Kelly Gurr, a 20-year marketing leader with experience working in many different industries with B2C, B2B and B2B2C audiences from two different continents.
As an M shaped marketer, she shares her journey from achieving deep experience across branding, marcomms, events and product marketing to overcoming imposter syndrome as a manager.
Kelly shares how she has overcome the challenges faced as a generalist, her advice on transferable skills and attitudes, and her trust in continued learning, great culture and self-belief.
Kelly also talks us through how her diverse experience has helped her to create innovative strategies and really shapes how she builds and leads diverse teams.
In this episode, Emma is joined by Mo Hamdouna the MD of Mo Works a Creative Agency, and Co-Founder of Hatch Quarter.
Originally from Jordan, Mo moved to Australia around 13 years ago to study before starting and building his own business.
We talk about what he learned from working in a number of different countries before moving here, what prompted the move to Australia, and where his entrepreneurial streak came from. Mo also shares his experience of being a migrant who has English as his second language, and how he approached some of the challenges he came across. How did his experience translate, did people appreciate the large global corporate clients he was working with and how did he manage to ultimately establish himself and his business.
Mo also talks about how he has built his team with a continued focus on multiculturalism and diversity, and the impact that has on design. He believes this mixture of different experiences, different ways of seeing things and different markets worked in, as a collective gives them a really unique perspective and service offering.
We end with Mo sharing some great advice and tips that he has learnt along the way.
www.spencerlane.com.au
In this episode, Ez is joined by Simon McSorley and they're talking all things EVP (employee value proposition).
Simon has well over a decade of agency and in-house technical recruitment experience and is the founder of Crew Talent Advisory, a unique recruitment business focused on the tech space. They truly partner with businesses they recruit for. Often, they will be based on their clients' sites, getting to know them, understanding their EVP and marketing them in a way that is only possible when you get to know people. It's this unique first-hand view into a variety of businesses and the insights it has produced, that we wanted to delve into.
Simon and Ez talk through what EVP is, what it should include and how to communicate it effectively. They also discuss the impact this has on businesses being able to attract & retain talent.
Simon also gives some practical tips on how to start building your EVP.
As mentioned in the episode, a few links below;
Valve employee handbook - https://cdn.akamai.steamstatic.com/apps/valve/Valve_NewEmployeeHandbook.pdf
Bolster employee handbook - https://handbook.blstr.co/#welcome
Net guru career page- https://www.netguru.com/career/paths/ror
We hope you enjoy the episode!
How do you balance a successful career with your life outside of work, and having a family?
In this episode, Emma speaks with Emma Rundle who is the Director - Marketing & Communications for ANZSOG.
Emma talks to us about her career and how she has balanced her work success with raising a family. She shares with us some of the decisions she made along the way, including going part-time, the positives and some of the challenges associated with it. In hindsight would she make the same decision now?
We think this is a really important conversation to be having, particularly in regard to defining what success looks like for you, and moving away from success only being defined through the lens of career success.
A massive thank you to Emma for being so open in sharing her journey with us on The Spencer Lane Podcast.
In this episode, Emma talks with Ann Pocock about her journey from corporate Marketer with businesses such as Spirit Telecom and Accenture, to Marketing Consultant and coach.
Ann shares her personal experience of where she has seen businesses go wrong, and where, in hindsight, she has made mistakes herself.
Having worked with a number of SME clients Ann also shares her experiences of working directly with CEOs and/or business owners, the positives and some of the challenges that come with that.
This is a great episode for anyone looking to gain insights into the challenges that another Marketer has faced, and how they have overcome them. Also highly relevant for any business owners who are looking to understand how to work more effectively with Marketing.
In this 'interesting conversation,' Emma talks with Charlie Morton, Executive Director Media, Communications & Engagement at Victoria Police.
Charlie talks us through his career starting as a journalist in the UK and his time working as the Chief Press Officer for the UK Ministry of Defence, before moving to Australia in 2009.
Charlie talks through the overall approach to Media & Comms, and the focus on Community Engagement, before talking about how the media landscape has changed in recent years due to Social Media, and how this affects a role like his.
We also talk about the unique challenges faced over the last couple of years due to the pandemic, and how Victoria Police and his department specifically have dealt with this.
Charlie also gives his advice on how to deal with a crisis situation from a Comms perspective, in addition to some boarder thoughts around building teams and what he's learnt thus far in this career.
Given the huge focus on policing in Victoria generally but more specifically over the last couple of years, we hope that this episode with give you some interesting insights, into managing such a high profile comms team.
In this episode, Emma is joined by Max Kalis who has taken his background in innovation & design strategy into career coaching.
Max talks through his career path to date, from various roles in his 20's where he was working out what he wanted to do. To working in innovation labs in one of the UK’s main banks looking at organisational & cultural change. It was during this time that he realised the key to all of this work was people.
He gives great context to the terms ‘design’ & ‘strategy’ and how they can be used successfully in career coaching. Max also gives lots of examples, tips and suggestions to really bring the subject to life, and demonstrate how you can use the principles and framework in your own thinking and lives.
Max is engaging, entertaining and very informative, there is so much to take away from this episode.
Darren Mann is the Chief Financial Officer (CFO) at Australian Unity.
In this episode Darren talks to Ez about his career history; from beginning his career in Australia, to spending 10+ years working in London, to how he found returning to Melbourne and finding a role.
It's been a challenging 2 years for everyone, and we were really interested to find out how those leading organisations and large teams navigated through the uncertain times, and helped to support and keep everyone on track. Darren shares his honest feedback on how the last 2 years have been for him personally, and details how he led his team through this time.
Darren also talks about his plans in regard to returning to the office, and why he thinks it's important.
Lastly Darren shares his tips on how best to manage your own career.
In this weeks episode, we catch up with Laura Hopes, Co founder of Hume Scope, a training & advisory business to discuss what she and her business partner Ez Khan have learnt from training over 200 Recruiters in the past year. To find out more about Hume Scope, head to www.humescope.com.au.
Liam McNally is the diversity, inclusion & belonging partner at Gitlab, who are an all remote business.
In this episode Liam talks about what it’s like working for an all remote business, and how it works on a day to day basis.
On the topic of diversity, inclusion & belonging Liam explains what the terms mean within his organisation, and how they view each of them.
He also gives some practical advice on how companies can start down this road if they haven’t focused on it before.
He shares his thoughts on who should be leading diversity & inclusion activity within a business, and what that means for under represented groups.
Lastly Liam shares what he’s learnt over the last few years of his career
We're joined by the amazing team at Bullhorn to discuss their awesome automation tool Herefish (a Bullhorn Product). Herefish is a tool that we implemented in early 2021 and we’re already seeing huge benefits!
We send all of our comms through this tool and have been able to automatically update and code over 500 contacts in a day. We are also able to track website traffic and get alerted to who is checking out our jobs page, allowing us to target our outreach. Pretty amazing stuff right!
We hope you enjoy this episode!
We're joined by Laura Hopes, co-founder of Hume Scope and Managing Director of Hopes Consult. Both businesses focus on learning & development of Recruitment professionals. Between Laura & Ez, they're trained over 250 Consultants in the past 12 Months. In this episode, they go through tips on how to train your rookies. For more info on their rookie recruiter course, head to www.humescope.com.au
**Learn strategies to identify and manage mental ill-health in the workplace, from subject matter expert Dr Kathryn Gilson.
Dr Kathryn Gilson is a clinical psychologist, with a doctorate in Psychology (Clinical Psychology), Monash University. She is a subject matter expert regarding mental health in the workplace and a Clinical Advisor to the WorkSafe Victoria Clinical Panel.**
We're joined by the amazing Jasmin Ayles today. Jas is a People & Culture Manager for EasyGo Gaming. She started her recruitment career in agency recruitment and transitioned into internal recruitment a couple of years ago. We chat to Jas about this transition and what she's learnt from being both internal & external.
In this weeks episode we are joined by the fabulous Karen Tisdell. Karen is a LinkedIn guru! LinkedIn Profile Writer & Designer, LinkedIn Trainer, Speaker & Coach!
As an early adopter of LinkedIn, Karen has witnessed its evolution in 2005 from a headhunting tool to what it is now - the largest B2B networking site where you can prospect, qualify and stay front of mind with everyone who matters.
LinkedIn has evolved, and is continuing to evolve! This is a powerful branding tool impacting how you are perceived...
Contact Karen on the below;
0404 083 678 Email 📧 Hello@KarenTisdell.com 💻 www.KarenTisdell.com
In this weeks episode we are joined by the amazing Cris Parker, who works in the area of ethics within both the banking and finance sector and business more broadly.
Cris and I chat about ethics, and how to ensure ethics are weaved into your business and part of your every day.
Cris is a driving force behind two of Australia’s most profound initiatives working to bring ethics into everyday professional life. She is Head of The Ethics Alliance, a community of organisations of every size, type, and sector that are connected through The Ethics Centre to collaboratively shape the future of business with ethics.
To contact Cris, please head to www.ethics.org.au/
Or to chat to Ez Khan - head to www.spencerlane.com.au
In this week's episode, we are joined by the amazing Adele Leah who is a career coach and strategist with over 20 years of experience in career transition and recruitment with a gift for rescuing people from jobs they don't thoroughly enjoy! To connect with Adele click here: https://www.adeleleah.com/
In this week’s episode, Ez is joined by the amazing Emma Graham. Emma is a leadership & performance coach like no other. She has had a very successful career in recruitment, and throughout her career, has built and lead successful teams, managed and coached challenging people, coached people who were great at what they did but lacked emotional intelligence, and coached great salespeople who were terrible at customer service!
In this week's episode, Ez chats with the awesome Hishem Azzous about how to launch a podcast, the benefits, and the dos and dont's. Hishem is a seasoned podcaster, and in his own podcast series titled The Recruitment Mentors Podcast, Hishem deconstructs how the best recruitment professionals around the world have accelerated their career and remained at the top of their game. As well as this Hishem recently launched recruitment mentors. A dedicated learning & development community exclusive to recruitment consultants. Connect with Hishel here: https://www.linkedin.com/in/hishemazzouz/ and Ez here: https://www.linkedin.com/in/ezkhan/.
On today’s episode, Ez chats with Jon Brooks, who is the founder of The Value Advantage.
Jon helps business leaders to understand the value they create for their customers and work
with them to communicate and capture that value through effective pricing strategies.
Jon has over 15 years of recruitment experience, specifically across strategic pricing, commercial marketing and disruptive product development.
You can connect with Jon on Linkedin below.
https://www.linkedin.com/in/jgbrooks/
In this episode, Ez chats with the lovely Belinda Kerr from Recruitment Garage. Belinda’s business focuses on helping recruitment agencies with models and systems to get them to their next chapter in their growth.
Connect with Belinda on Linkedin:
https://www.linkedin.com/in/belindakerr/
https://recruitmentgarage.com/
Louise Archer is a retained search specialist. Prior to opening up her retained training business named Retrained Search, Louise worked for search firms where one of her many highlights was when she trebled her billings in 12 months & developed a retained search division which now turns over 8million pounds using her methods.
Louise is on a mission to help recruitment agencies successfully build retained search sales and delivery capability.
You can contact Louise through the link below.
https://retrainedsearch.com/
https://www.linkedin.com/in/louise-archer-48612844/
Ez is joined today by Helena Neil-Dumper who is a mindfulness expert. Helena’s business, Attentive minds, works closely with Recruiters to help them Manage Recruitment Burnout -Helping recruiters overcome this through Mindfulness.
Having worked in recruitment as a consultant, senior consultant and team leader, she understands the pressures that recruiters face on a daily basis. The highs and lows, the days you’re on top of your game to the days where you are counting down to 5 p.m.
If you want to reach out to Helena her details are below.
attentiveminds@gmail.com
linkedin.com/in/helena-nield-dumper-30491a10a
On today’s episode, we are thrilled to catch up with the Aaron Mcintosh, who is the Solution Consulting Leader and General Manager APAC at Bullhorn. Ez has always had a strong focus on data hygiene and today Aaron gives his insider knowledge and expertise on how to manage, clean-up and effectively utilise your agency’s database.
On this episode, Ez catches up with the very chatty and extremely talented Sean Withford, who is the founder of Eloquent. Eloquent is a marketing agency that uses smart inbound marketing and growth strategies to help you grow your business.
Ez and Sean will be discussing how agencies can empower their consultants in their agencies marketing & branding efforts, leading to a much bigger impact.
In this episode, Ez is joined by 2 very talented and passionate ladies, Olivia Solomons from Glow and Kristen Graham from Video My Job. Olivia runs Glow which helps top executives, entrepreneurs, enterprise and niche businesses to speak confidently and connect with their audience. Kristen is the co-founder of a VideoMyJob, which is changing the recruitment landscape, enabling hiring managers, HR & recruitment consultants to create branded video job ads in minutes.
You can talk more about this topic directly with Kristen and Olivia on the below details.
Kristen Graham
kristen@videomyjob.com
Olivia Solomons
oliviarosesolomons@gmail.com
In this episode, Ez chats to the insightful Rod Hore from HHMC Global. Rod and his team advise Recruitment Agency owners and managers on growth and equity strategies, execute buy/sell transactions involving private, listed and international organisations. With over 21 years of market knowledge, Rod talks with Ez today about starting up your own recruitment agency.
On today’s episode, we catch up with the amazing David Wolstenholme from Brand Me Better. David is a personal brand expert who works with agencies, leaders and consultants who are ready to invest and take action. He is an absolute font of knowledge on defining and living by values. We’re very excited to share this episode with you as values, to us, mean so much more than words on a paper. They’re something we all need to live and breathe.
We sit down with Amy Jacobson, an Emotional Intelligence and Human Behaviour Expert, to discuss how and why emotional intelligence plays such a huge part in affective leadership in recruitment.