The Digital Loop: Recent Episodes
The Digital Loop
A conversation about digital innovation created by Paul Papadimitriou, and co-hosted with Ivan Hernandez.
The Digital Loop S04E14 Hosted by Paul Papadimitriou & Ivan Hernandez
Pokemon Go
More: http://www.thedigitalloop.co/s04/e14-pokemon-go
The Digital Loop S04E13 Hosted by Paul Papadimitriou & Ivan Hernandez
Microsoft buys LinkedIn
More: http://www.thedigitalloop.co/s04/e13-microsoft-linkedin
The Digital Loop S04E12 Hosted by Paul Papadimitriou & Ivan Hernandez
The Future of Ad Agencies
More: http://www.thedigitalloop.co/s04/e12-future-advertising-agencies
The Digital Loop S04E11 Hosted by Paul Papadimitriou & Ivan Hernandez
Augmented Fashion
More: http://www.thedigitalloop.co/s04/e11-augmented-fashion
The Digital Loop S04E10 Hosted by Paul Papadimitriou & Ivan Hernandez
Snapchat
More: http://www.thedigitalloop.co/s04/e10-snapchat
The Digital Loop S04E09 Hosted by Paul Papadimitriou & Ivan Hernandez
The rise of the conversational UI
More: http://www.thedigitalloop.co/s04/e09-conversational-ui
The Digital Loop S04E08 Hosted by Paul Papadimitriou & Ivan Hernandez
Mobile World Congress 2016: VR & 5G
More: http://www.thedigitalloop.co/s04/e08-mwc-2016-virtual-reality-5g
The Digital Loop S04E07 Hosted by Paul Papadimitriou & Ivan Hernandez
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RIPTwitter, online speech and new algorithms
- Facebook’s Free Basics, controversy, India ban
More: http://www.thedigitalloop.co/s04/e07-rip-twitter-facebook-free-basics-internet-org
The Digital Loop S04E06 Hosted by Paul Papadimitriou & Ivan Hernandez
The World Economic Forum 2016: The Future of Work and Societies
More: http://www.thedigitalloop.co/s04/e06-davos-wef-2016
The Digital Loop S04E05 Hosted by Paul Papadimitriou & Ivan Hernandez
CES 2016 with Dean Johnson
Dean tells us all about the connected cars, VR headsets, watches and other gadgets he spotted at the big consumer electronics show in Las Vegas.
More: http://www.thedigitalloop.co/s04/e05-ces-2016-dean-johnson
The Digital Loop S04E04 Hosted by Paul Papadimitriou & Ivan Hernandez
Our Self-Driving Future: the connected and self-driving cars, the Uber network facilitation, the GM/Lyft and Ford/Google strategic partnerships.
More: http://www.thedigitalloop.co/s04/e04-our-self-driving-future
The Digital Loop S04E03 Hosted by Paul Papadimitriou & Ivan Hernandez
- Open AI, the risks and opportunities of AI for humanity
- The Acceleration of Machine and Artificial Intelligence
More: http://www.thedigitalloop.co/s04/e02-open-ai-acceleration-artificial-intelligence
The Digital Loop S04E02 Hosted by Paul Papadimitriou & Ivan Hernandez
It's a mobile world: 1. More mobile broadband users than fixed in the world 2. A mobile Black Friday 3. WeChat, the mobile channel for China
Video and details: http://www.thedigitalloop.co/s04/e02-mobile-world-black-friday-wechat
The Digital Loop S04E01 Hosted by Paul Papadimitriou & Ivan Hernandez
- Is There Another Tech Bubble?
- The Contrasting Realities of Twitter and Facebook
More: http://www.thedigitalloop.co/s04/e01-tech-bubble-future-twitter-facebook
The Digital Loop S03E20 Hosted by Paul Papadimitriou & Ivan Hernandez
Solving Startup Conferences
There’s a boon of technology and startup event everywhere. We’re asking Alex Barrera, who helps many of those, his thoughts about what will make the good conference of the future.
More: http://www.thedigitalloop.co/s03/e20-solving-startup-conferences-alex-barrera
The Digital Loop S03E19 Hosted by Paul Papadimitriou & Ivan Hernandez
The Death of the Sharing Economy
The collaborative use of personal resources might be facilitated by the efficiencies of digital marketplaces, the sharing economy isn’t delivering what it promised. Maybe it was a misnomer all along.
More: http://www.thedigitalloop.co/s03/e19-death-sharing-economy
The Digital Loop S03E18 Hosted by Paul Papadimitriou & Ivan Hernandez
Social Media Revisited
Years of excitement of social media have proven somewhat misguided when it comes to brands. It’s a fact, social delivers poor conversions on hard metrics. We look at the realignment of expectations.
More: http://www.thedigitalloop.co/s03/e18-social-media-revisited
The Digital Loop S03E17 Hosted by Paul Papadimitriou & Ivan Hernandez
Startup Lebanon with Samer Karam
Samer Karam is the chairman of Startup Megaphone, the organization managing the international image of Lebanon’s startup ecosystem. We look at the valuable lessons from the forward-looking initiatives this emerging country undertook.
More: http://www.thedigitalloop.co/s03/e17-startup-lebanon-samer-karam
The Digital Loop S03E16 Hosted by Paul Papadimitriou & Ivan Hernandez
The Rise and Fall of Google+
After 4 years of investment in what was imagined as a formidable answer to Facebook, Google is basically giving up on Plus. Ivan and Paul take a look at what might have gone wrong and offer lessons that can be learnt.
More: http://www.thedigitalloop.co/s03/e16-rise-fall-google-plus
The Digital Loop S03E15 Hosted by Paul Papadimitriou & Ivan Hernandez
Imagining the Future with Kei Shimada
Imagination, Invention, Innovation, Implementation. Kei Shimada’s four cardinal points have always driven him forwards, pushing the boundaries of how transformative technology-based solutions can be, of what strategy means for global companies and which roles Japan can play.
More: http://www.thedigitalloop.co/s03/e15-imagining-future-kei-shimada
The Digital Loop S03E14 Hosted by Paul Papadimitriou & Ivan Hernandez
Bitspiration 2015
Ivan and Paul give a quick overview of what they’re seeing at Bitspiration, one of the most renowned tech conference in Eastern Europe.
Note: apologies for the sound quality. More: http://www.thedigitalloop.co/s03/e14-bitspiration-2015
The Digital Loop S03E13 Hosted by Paul Papadimitriou & Ivan Hernandez
Immersive Advertising
What’s beyond engagement when it keeps failing in the war of attention? Immersion, an appeal for a deeper sense of storytelling. Paul and Ivan debate about the possibilities and the dangers of such a paradigm.
More: http://www.thedigitalloop.co/s03/e13-immersive-advertising
The Digital Loop S03E12 Hosted by Paul Papadimitriou & Ivan Hernandez
Connecting the Dots at Spark.Me
From the Silicon Valley to the shores of the Adriatic, the world is accelerating. For everyone. Everywhere. Spark.Me both reminded us of it and created clarity by mixing a very diverse group of people that can all learn from each other.
More: http://www.thedigitalloop.co/s03/e12-connecting-dots-sparkme
The Digital Loop S03E11 Hosted by Paul Papadimitriou & Ivan Hernandez
Internet Trends 2015
As Mary Meeker’s 2015 Internet Trends report is published, Ivan and Paul look at the key lessons it gives us regarding the state of technology and its evolution in the near future.
More: http://www.thedigitalloop.co/s03/e11-internet-trends-2015
The Digital Loop S03E10 Hosted by Paul Papadimitriou & Ivan Hernandez
The New Virtual Reality
By acquiring Oculus, Facebook re-ignited a large interest in virtual reality. Will it finally break loose off the confines of science fiction books and get closer to our everyday lives?
More: http://www.thedigitalloop.co/s03/e10-new-virtual-reality
The Digital Loop S03E09 Hosted by Paul Papadimitriou & Ivan Hernandez
Digital Think Tank
On the heels of the successful Digital Think Tank innovation conference, Ivan and Paul go over what they see are the foundation concepts behind digital transformation.
More: http://www.thedigitalloop.co/s03/e09-digital-think-tank
The Digital Loop S03E08 Hosted by Paul Papadimitriou & Ivan Hernandez
MWC15
The Apple Watch was unveiled in Palo Alto, a week after Mobile World Congress—a symbol of the state of the mobile industry: experiencing the fast commoditization, operators are not in the center anymore, the innovation happening on another layer. Paul recaps his week in Barcelona.
More: http://www.thedigitalloop.co/s03/08-mwc15
The Digital Loop S03E07 Hosted by Paul Papadimitriou & Ivan Hernandez
Always Be Closing With Mario Berta
We sit down with Mario Berta to explore the state of entrepreneurship in Asia, a continent he knows extremely well having built multiple startups all across it. From talent to culture, from investment to ideation, we draw an exciting picture and learn lessons about how it all boils down to knowing how to sell.
More: http://www.thedigitalloop.co/s03/e07-always-be-closing-mario-berta
The Digital Loop S03E06 Hosted by Paul Papadimitriou & Ivan Hernandez
Uber for X
Uber has become the poster child of the physical and mobile worlds connecting; you touch a button on your phone and something happens in real life. This is leading to a flurry of services unlocking new efficiencies that Ivan and Paul debate about on this episode.
More: http://www.thedigitalloop.co/s03/e06-uber-for-x
The Digital Loop S03E05 Hosted by Paul Papadimitriou & Ivan Hernandez
Of Dumb And Smart Gadgets With Dean Johnson
Dean Johnson, our guest this week, has just come back from CES 2015 in Las Vegas. He tells us all about the Dawn of the DumbWatch, the immersive VR headsets and if all this matters or not.
More: http://www.thedigitalloop.co/s03/e05-dumb-smart-gadgets-dean-johnson
The Digital Loop S03E04 Hosted by Ivan Hernandez & Paul Papadimitriou
2015 Predictions
What’s in store for 2015 when it comes to technology? Although predictions go only so far, Paul and Ivan round up a few trends that should impact the year forward.
More: http://www.thedigitalloop.co/s03/e04-2015-predictions
The Digital Loop S03E03 Hosted by Ivan Hernandez & Paul Papadimitriou
LeWeb 2014
Halfway through the three days of LeWeb 2014 in Paris, Paul and Ivan sit down to report the highlights of the conference so far. From Tim Berners-Lee to the future of healthcare, this edition has plenty to offer.
More: http://www.thedigitalloop.co/s03/e03-leweb-2014
The Digital Loop S03E02 Hosted by Ivan Hernandez & Paul Papadimitriou
The Road To LeWeb
After weeks on the road, Paul and Ivan are capping the year off with the world-renowned conference LeWeb, in Paris. They look at the event’s focus this year—a promising wide spectrum—and share their thoughts on some expected trends.
More: http://www.thedigitalloop.co/s03/e02-the-road-to-leweb
The Digital Loop S03E01 Hosted by Ivan Hernandez & Paul Papadimitriou
Accelerating Emerging Ecosystems
In the aftermath of the BDL Accelerate conference in Beirut, Ivan and Paul share some thoughts on how startup ecosystems in frontier and emerging markets can be ignited and sustained.
More: http://www.thedigitalloop.co/s03/e01-accelerating-emerging-ecosystems
The Digital Loop, Season 2, Episode 24 Hosted by Ivan Hernandez & Paul Papadimitriou
Big Bang Disruption
With business costs progressively driven lower, information increasingly becoming ubiquitous, are the rules of competition and innovation changing? This is the thesis behind the Big Bang Disruption, an accelerated version of Christensen’s “Innovator’ Dilemma.”
More: http://www.thedigitalloop.co/s02/e24-big-bang-disruption
The Digital Loop, Season 2, Episode 23 Hosted by Ivan Hernandez & Paul Papadimitriou
Keeping Track with Mike Sadowski
With the amount of information being shared online exponentially augmenting, it is essential to capture what actually matters. For businesses, it can mean survival as the internet is the focal point of their customers. Mike Sadowski understands these dynamics, having successfully scaled his monitoring tool, Brand24, globally.
Sign up for Brand24 and get 3 months free with our discount code ‘digitalloop’ at https://brand24.net/user/register-account
More: http://www.thedigitalloop.co/s02/e23-keeping-track-mike-sadowski
The Digital Loop, Season 2, Episode 22 Hosted by Ivan Hernandez & Paul Papadimitriou
Disruption Revolution with David Passiak
While disruption is a concept that many attempt to understand, David Passiak undertook an ambitious project: aggregating the views of over 20 innovators in the tech world to better understand the changing times we’re living in and what the future of business, society and culture will look like.
More: http://www.thedigitalloop.co/s02/e22-disruption-evolution-david-passiak
The Digital Loop, Season 2, Episode 21 Hosted by Ivan Hernandez & Paul Papadimitriou
The New Machine Age
As behind-the-scenes technologies get smarter and cheaper, automation, whether of human tasks or existing processes, opens the door to new opportunities. It also brings fears of a jobless future, although we’re most likely entering an age of expanded creativity.
More: http://www.thedigitalloop.co/s02/e21-new-machine-age
The Digital Loop, Season 2, Episode 20 Hosted by Ivan Hernandez & Paul Papadimitriou
RamonWOW with Ramon De Leon
From ICQ to Twitter, Ramon De Leon has seen it all. Starting in 1997, he mastered the success of his Domino’s Pizza franchise in Chicago, showing so many other big brands how it’s done.
More: http://www.thedigitalloop.co/s02/e20-ramonwow-ramon-de-leon
Note: this video was edited (removal of audio-video issues).
The Digital Loop, Season 2, Episode 19 Hosted by Ivan Hernandez & Paul Papadimitriou
Internet of Things
Beyond the internet we know—the internet for the people, lays the internet for things where devices talk to each other, communicate mostly without human intervention. Paul & Ivan look at how the physical world could be programmed.
More: http://www.thedigitalloop.co/s02/e19-internet-of-things
The Digital Loop, Season 2, Episode 18 Hosted by Ivan Hernandez & Paul Papadimitriou
WorldCup
The World Cup is on. There’s no surprise that the biggest sport event in the world spurs so much online interactions. Paul and Ivan take a look at the staggering numbers and the digital initiatives built around it.
More: http://www.thedigitalloop.co/s02/e18-worldcup
The Digital Loop, Season 2, Episode 17 Hosted by Ivan Hernandez & Paul Papadimitriou
Digitalk 2014
Innovation has become a buzzword. The Digitalk conference inspires Paul and Ivan to dive in again into some of the elements that make or break a disruptive digital mindset.
More: http://www.thedigitalloop.co/s02/e17-digitalk
The Digital Loop, Season 2, Episode 16 Hosted by Ivan Hernandez & Paul Papadimitriou
The Digital News Transformation
The leaked New York Times innovation report reminds us all on how difficult is to actually transform a news organization—or any organization for that matter—for the digital age. A look into the realities of inertia and legacies.
More: http://www.thedigitalloop.co/s02/e16-digital-news-transformation
The Digital Loop, Season 2, Episode 15
Hosted by Ivan Hernandez & Paul Papadimitriou
The Musicpreneur with Tommy Darker
Music is about asking questions. Being an entrepreneur is about solving a problem. And new experiences arise when art meets a disrupted business. Tommy Darker created the Musicpreneur movement to educate musicians on how to combine these elements within an industry that needs more experimenting.
More: http://www.thedigitalloop.co/s02/e15-musicpreneur-tommy-darker
The Digital Loop, Season 2, Episode 14 Hosted by Ivan Hernandez & Paul Papadimitriou
The Facebook Frenemy
Recent changes in the Facebook algorithm has created controversies in brands as they don’t feel they can reach their fans like before. We look at the delicate balance between the ever-growing amount of content, users’ satisfaction and businesses invested in the social network.
More: http://www.thedigitalloop.co/s02/e14-facebook-frenemy
The Digital Loop, Season 2, Episode 13 Hosted by Ivan Hernandez & Paul Papadimitriou
Twitter Chat with Christel Quek
Twitter remains one of the most fascinating networks to have emerged in the past few years. With its commitment to openness, it offers an unprecedented public forum where ideas and conversations ignite. Christel Quek, Twitter’s Content Lead for Asia, Middle East and Africa, shares some of her insights, both for individuals and businesses.
More: http://www.thedigitalloop.co/s02/e13-twitter-christel-quek
The Digital Loop, Season 2, Episode 12 Hosted by Ivan Hernandez & Paul Papadimitriou
Millennials
The millennial generation is probably one of the most disruptive force in the changing landscape of business. Alternative ways of marketing, engaging, hiring, or collaborating have to be found for a generation who’s carving its own future independently.
More: http://www.thedigitalloop.co/s02/e12-millennials
The Digital Loop, Season 2, Episode 11 Hosted by Ivan Hernandez & Paul Papadimitriou
Startup Branding with Alex Hunter
Branding is more than a logo, more than tagline, more than marketing. It’s the essence of a company—the definition of its raison d’être. Alex Hunter discusses how core this process is for a business, in particular for startups.
More: http://www.thedigitalloop.co/s02/e11-startup-branding-alex-hunter
The Digital Loop, Season 2, Episode 10 Hosted by Ivan Hernandez & Paul Papadimitriou
Growth Hacking with Neil Patel
By focusing on product and metrics-driven methodologies, growth hacking is overrunning the traditional ways of marketing. Neil Patel breathes through these opportunities and shares his insights.
More: http://www.thedigitalloop.co/s02/e10-growth-hacking-neil-patel
The Digital Loop, Season 2, Episode 9 Hosted by Ivan Hernandez & Paul Papadimitriou
The Heart of Entrepreneurship
In the new networked economy, entrepreneurs are key to the fostering of innovation and new marketplaces. Beyond the hype, is there a breed of entrepreneurs? A look at Heart, Smarts, Guts and Luck, the New York Times best-seller book.
More: http://www.thedigitalloop.co/s02/e09-heart-entrepreneurship
The Digital Loop, Season 2, Episode 8
Hosted by Ivan Hernandez & Paul Papadimitriou
The Coming Age of Context
The maturation of social media, the explosion of smartphones, the creation of sensors and the ease of store data is making contextual computing—or when technologies start to understand users and its environment—possible.
More: http://www.thedigitalloop.co/s02/e08-coming-age-context
The Digital Loop, Season 2, Episode 7 Hosted by Ivan Hernandez & Paul Papadimitriou
Digital Predictions for 2014
2014 will see the consolidation of many trends. From the centrality of mobile computing to the emergence of business models for the collaborative economy, from hyperlocal marketing to wearables.
More: http://www.thedigitalloop.co/s02/e07-digital-predictions-2014
The Digital Loop, Season 2, Episode 6 Hosted by Ivan Hernandez & Paul Papadimitriou
LeWeb Paris 2013
LeWeb is probably one of the most important web conferences in the world. Ivan & Paul are reporting live and sharing their highlights. From Jeremiah Owyang to Fred Wilson, from Brian Solis to Phil Libin, key trends for the next ten years.
More: www.thedigitalloop.co/s02/e06-leweb-paris-2013
The Digital Loop, Season 2, Episode 5 Hosted by Ivan Hernandez & Paul Papadimitriou
10 Trends for the Next 10 Years
From mobile to market internationalization, from wearables to emerging values in Millennials. Ten trends that will impact businesses and societies within the next ten years.
More: www.thedigitalloop.co/s02/e05-trends-next-ten-years
The Digital Loop, Season 2, Episode 4 Hosted by Ivan Hernandez & Paul Papadimitriou
The New Mobile Social Networks
The scale of mobile is so immense that is hard to grasp. Mobile-first messaging apps like What’s App, LINE or WeChat are morphing into true social networks, menacing the lead of previous generation services faster than anyone could foresee.
More: www.thedigitalloop.co/s02/e04-new-mobile-social-networks
The Digital Loop, Season 2, Episode 3 Hosted by Ivan Hernandez & Paul Papadimitriou
Social Business DNA
In order to become social businesses, companies have to think beyond technology, and map their essence of who they are, find their DNA. Information architecture and flows offer a solution to the challenge of digital transformation.
More: http://www.thedigitalloop.co/s02/e03-social-business-dna
The Digital Loop, Season 2, Episode 2 Hosted by Ivan Hernandez & Paul Papadimitriou
Content Is Not King
As an overwhelming amount of content is constantly pushed online, and whilst the internet becomes more personal and contextualized, businesses have to finally come to terms with creating lasting and ongoing experiences.
More: http://www.thedigitalloop.co/s02/e02-content-is-not-king
The Digital Loop, Season 2, Episode 1 Hosted by Ivan Hernandez & Paul Papadimitriou
Digital Futures
The always-on mobile being a given by now, behaviors become altered as technology falls in the background while rising through digital manufacturing.
More: http://www.thedigitalloop.co/s02/e01-digital-futures
The Digital Loop, Season 1, Episode 24 Hosted by Ivan Hernandez & Paul Papadimitriou
Wearable Advertising.
As mobile technologies become a hub for our digital lives, are we about to see wearable advertising?
More: http://thedigitalloop.co/portfolio/s01e24-wearable-advertising
The Digital Loop, Season 1, Episode 23 Hosted by Ivan Hernandez & Paul Papadimitriou
Future of Advertising.
More signals, more noise, more interactions, more channels. All digital. How does the future of advertising looks like?
More: http://thedigitalloop.co/portfolio/s01e23-future-advertising
The Digital Loop, Season 1, Episode 22 Hosted by Ivan Hernandez & Paul Papadimitriou
Converged Media.
In a rapidly moving marketplace, converging media initiatives is more than an imperative, it must become natural.
More: http://thedigitalloop.co/portfolio/s01e22-converged-media
The Digital Loop, Season 1, Episode 21 Hosted by Ivan Hernandez & Paul Papadimitriou.
Digital Influence.
Digital Influence is as much an art than a science and the race is on to solve the influencer's code.
More: http://thedigitalloop.co/portfolio/s01e21-digital-influence
The Digital Loop, Season 1, Episode 20 Hosted by Ivan Hernandez & Paul Papadimitriou.
Social Business.
Social media transformed marketing and customer care. Social Business transforms the DNA of a company. An imperative today.
More: http://thedigitalloop.co/portfolio/s01e20-social-business
The Digital Loop, Season 1, Episode 19 Hosted by Ivan Hernandez & Paul Papadimitriou.
Gamification.
Gamification, or the use of game mechanics to incentivize users and customers, has entered the realm of innovation processes.
More: http://thedigitalloop.co/portfolio/s01e19-gamification
The Digital Loop, Season 1, Episode 18 Hosted by Ivan Hernandez & Paul Papadimitriou.
Emerging Markets.
In the digital economy, emerging markets have a clear advantage. No legacy and less resources entices them to go fast.
More: http://thedigitalloop.co/portfolio/s01e18-emerging-markets
The Digital Loop, Season 1, Episode 17 Hosted by Ivan Hernandez & Paul Papadimitriou.
Digital Domination. Guest: Marco Montemagno.
Digital Domination, a new online summit by Marco Montemagno, but also his philosophy about the future of digital experts.
More: http://thedigitalloop.co/portfolio/s01e17-digital-domination-marco-montemagno
The Digital Loop, Season 1, Episode 16 Hosted by Ivan Hernandez & Paul Papadimitriou.
Global Disruption.
Digital hasn't only changed the way we conduct business, it has also rewritten the rules of geography.
More: http://thedigitalloop.co/portfolio/s01e16-global-disruption
The Digital Loop, Season 1, Episode 15 Hosted by Ivan Hernandez & Paul Papadimitriou.
The Collaborative Economy. LeWeb London 2013, with Jeremiah Owyang.
The next phase of social business is the Collaborative Economy.
More: http://thedigitalloop.co/portfolio/s01e15-collaborative-economy-jeremiah-owyang-leweb
The Digital Loop, Season 1, Episode 14 Hosted by Ivan Hernandez & Paul Papadimitriou.
The Sharing Economy.
Social, economical and technological forces are powering the access of goods, services and skills over their actual ownership. The sharing economy is surging.
More: http://thedigitalloop.co/portfolio/s01e14-sharing-economy.
The Digital Loop, Season 1, Episode 13 Hosted by Ivan Hernandez & Paul Papadimitriou.
User Experience.
From inception to conversion, a customer journey is all about the experience, the user experience.
More: http://thedigitalloop.co/portfolio/s01e13-user-experience/
The Digital Loop, Season 1, Episode 12 Hosted by Ivan Hernandez & Paul Papadimitriou
Personal Branding.
Personal branding is almost an imperative in a world where the internet has put the people in the center of everything.
More: http://thedigitalloop.co/portfolio/s01e12-personal-branding
The Digital Loop, Season 1, Episode 11 Hosted by Ivan Hernandez & Paul Papadimitriou
A Digital Brand World.
The philosophy of digital has not yet fully taken place. Agencies and corporations are still figuring out the shift to digital branding.
More: http://thedigitalloop.co/portfolio/s01e11-digital-brand-world/
The Digital Loop, Season 1, Episode 10 Hosted by Ivan Hernandez & Paul Papadimitriou
Organizational Storytelling. Guest: Alex Barrera.
A change of organizational culture: storytelling within the corporation.
More: http://thedigitalloop.co/portfolio/s01e10-organizational-storytelling/
The Digital Loop, Season 1, Episode 9 Hosted by Ivan Hernandez & Paul Papadimitriou
Inbound Marketing.
Digital marketing is a bi-directional loop: from outbound marketing to inbound marketing
More: http://thedigitalloop.co/portfolio/s01e09-inbound-marketing/
The Digital Loop, Season 1, Episode 8 Hosted by Ivan Hernandez & Paul Papadimitriou
Branded entertainment.
From soap operas to branded entertainment, the new form of digital product placement.
More: http://thedigitalloop.co/portfolio/s01e08-branded-entertainment/
The Digital Loop, Season 1, Episode 7 Hosted by Ivan Hernandez & Paul Papadimitriou
Innovation.
Disruptive thinking in digital innovation, from hype to real change.
More: http://thedigitalloop.co/portfolio/s01e07-innovation/
The Digital Loop, Season 1, Episode 6 Hosted by Ivan Hernandez & Paul Papadimitriou
Mobility.
Mobile is eating the world. Strategies for a digital world that keeps moving.
More: http://thedigitalloop.co/portfolio/s01e06-mobility/
The Digital Loop, Season 1, Episode 5 Hosted by Ivan Hernandez & Paul Papadimitriou
Crowdsourcing.
To close the loop of engagement, brands are involving customers at the inception with crowdsourcing.
More: http://thedigitalloop.co/portfolio/s01e05-crowdsourcing/
The Digital Loop, Season 1, Episode 4 Hosted by Ivan Hernandez & Paul Papadimitriou
Brands Are Media.
In a world where everybody is media, brands are becoming media themselves.
More: http://thedigitalloop.co/portfolio/s01e04-brands-media/
The Digital Loop, Season 1, Episode 3 Hosted by Ivan Hernandez & Paul Papadimitriou
Experience design.
Design experiences, the new imperative to rise above the digital noise.
More: http://thedigitalloop.co/portfolio/s01e03-experience-design/
The Digital Loop, Season 1, Episode 2. Hosted by Ivan Hernandez & Paul Papadimitriou
SoLoMo.
SOcial, LOcal, MObile. Not really in that order, but a key concept to understand engagement.
More: http://thedigitalloop.co/portfolio/s01e02-solomo/
The Digital Loop, Season 1, Episode 1 Hosted by Ivan Hernandez & Paul Papadimitriou
Sustainable utility in branding.
Besides design, and before experiences, the sustainable effect of utility in branding strategy
More: http://thedigitalloop.co/portfolio/s01e01-sustainable-utility-branding/