In your role as a leader, at whatever level you are at today, acquiring the skills to add more value is your responsibility.

Cort Irish, VP of Marketing & Communications at Claritas, and I talked about this and how important it is to take control.

The best part is there are opportunities all around you both inside and outside of your organization.

The takeaway here is that it is your responsibility to grow as a leader.

It is not your company’s responsibility to grow you as a leader.

Podcast highlights:

0:20 - Cort's background - Cort explains his role at Claritas and the market Claritas serves.

1:13 - Finding the best audience - What does that ultimately mean?

5:20 - First leadership position - Cort got his start in the marketing industry 20 years ago.

9:00 - Core, situational leadership - What leadership traits are required for success in general scenarios?

15:27 - Staying on top of the industry - Who is responsible for learning the ins and outs of an industry—the company or the individual?

18:25 - Investing in leadership training - How do companies and individuals play a role in staying informed?

28:17 - Cort's advice to himself - What advice would Cort give his younger self?

Connect with Cort Irish: https://www.linkedin.com/in/cort-irish-82444615/

Learn more about Claritas at https://claritas.com/

Learn more about your own leadership style at:

https://www.b2bleadersacademy.com/

This episode is brought to you by the B2B Leaders Academy The cost of not consistently developing your leadership skills is enormous. At the B2B Leaders Academy you can gain access to monthly leadership training and live coaching. Being a great leader isn't hard, you just need a guide and the right set of tools. Head on over to b2bleadersacademy.com and become the leader you have always wanted to be.