I recently changed the name of my podcast from The Rock and Roll Content Show to Content, Robots, and Rock & Roll. It remains the same podcast. We will still gather inspiration from rock and roll music, moments, artists, albums, and songs. We'll still use that inspiration to make better, more creative, more compelling, and more efficient digital content that sets us apart from the robots.

Who are these robots?They're not real robots. I mean robots in the abstract sense: artificial intelligence (AI), machine learning, and automation. These concepts are infiltrating the world of content creation right now.

AI is getting pretty good at certain specific tasks. We're not at a point yet where you'll be able to rely completely on AI for every part of your content strategy, but we are at a point where people will start to try.

My premise for this show is that AI is not necessarily going to replace humans in content creation and content marketing - at least not soon. I've played with all the tools, like ChatGPT, DALL-E, and other related AI tools. They're great. They're surprising in some cases in that they can create some really cool things, but they are not all the way there yet.

Podcast Episode DetailsListen to the podcast to find out:

  1. The promise of content AI platforms.
  2. The problems (right now) with using AI to create content.
  3. How content AI platforms can be used as power tools for content creation.
  4. How do we create a framework for digital content creation and how do we use AI to help?
  5. Where to look in the rock and roll world for content project management inspiration (hint: it’s the Beatles).

Important Links* Full show notes and accompanying blog post * Content Project Management Lessons From The Beatles: Get Back!