Last year, Amazon released the Onsite Associates Editorial Program beta. Through this program, participating content providers (i.e., publishers) earn affiliate commissions from Amazon for qualifying purchases. π
Itβs an extension of their Amazon Associates program, which was designed to utilize third-partiesβ product-related content to enhance customer reach and product discovery. ππ£ These onsite editorial recommendations are a designated PR section on a keyword search result page that highlight accolades or important features of your product.
Weβve conducted our own case studies here at Vendo and have come to some hit-or-miss conclusions. However, when the program is its most effective, there can be some significant gains, such as a 50-70% lift within the first month.
Tune in to discover how to make the most out of this new program and innovate the way others see your brand! π
Topics include: - Picking high authority products π - Selecting impactful keywords π - KPIs and placement - Correlation with ad performance and organic ranking π
Featuring: β Nicolas Martinez, VP of Marketing, Vendo
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