If you aren’t too familiar with it, you might think that appointment-based shopping only recently blossomed because of the pandemic, but today’s guest says that appointment-based shopping had proved itself long before the emergence of COVID-19.

Listen in to today’s episode to hear John Federman, CEO of JRNI, a company that helps retailers create and change their customer’s experience with appointment-based services. John discusses what his customers are looking for, why in-person experiences are so important, and why smaller retailers might have an advantage right now.

Topics Discussed in Today’s Episode:

✔ What JRNI is all about

✔ A typical customer and how they use JRNI

✔ What the customers who use JRNI can achieve long-term

✔ Changes that John has noticed in consumer behavior

✔ Why in-person experiences matter

✔ In-store experiences that John has enjoyed

✔ Advice for smaller retailers

✔ Technologies that have grown over the past few years

✔ Technology that will shape the future of brick and mortar

✔ What appointment-based shopping does for retailers

✔ What makes an in-location experience great

✔ What John would recommend seeing in Bostons

Resources:

John Federman

QUOTES: “There’s always a mix between need and want with a consumer.”

“At the end of the day, shopping at some level is a visceral, emotional experience.”

“Every vertical needs to make their business more efficient.”