Welcome to the first episode of the official podcast of Birmingham Tech Week, The Automation Conversation, brought to you by Spherica and Synaptek.

Automation and digital transformation should go hand in hand, but automation strategies are lagging behind, limiting the benefits that organisations will get from their digital investments. In this engaging launch episode, we lift the lid on why automation is such a complex topic and give listeners insights into how to break down the barriers to getting your automation strategy right.

Join host Karl Nicholson, Chief Information Officer at Synaptek and winner of this year's Birmingham Chamber of Commerce Future Faces in Technology and Innovation award, as he discusses all the important automation questions with the inspirational Jessica Figueras, Founder of Hither Strategy, Vice-Chair of UK Cyber Security Council and recently named one of Computer Weekly's Most Influential Women in Tech.

Hear our jargon-buster on the terms you might hear bandied about on automation technology and find out why automation is essential for protecting businesses against the threat of cyber attack and ensuring success in the new future of hybrid-working.

If you want to validate whether your automation strategy is on the right track, you don't want to miss this!

Visit https://www.spherica.co.uk/resources for more automation inspiration.