In this episode, Avi Kumar, founder and CEO of KUWARE, Inc., shares his fractional CMO strategy for a business that delivers. Gather new insights to grow your business with Avi's scientific approach to marketing.
You can find Avi Kumar from Kuware here:https://kuware.com/
https://www.linkedin.com/company/kuware/
https://www.instagram.com/kuware.inc
https://www.linkedin.com/in/avikumar
Timestamp:
0:00 Intro
6:38 How Do Brands Vet Digital Marketing Partners?
9:47 Getting a Hesitant Client to Open Up
11:09 Gauging a Client's Ability to Scale
13:02 Metric Used by a Fractional CMO Firm
16:00 Discussing the Ramp-up and Time Expectations
17:36 When to Outsource Your Marketing
19:36 Boosting Conversion Rates