Client communication is the most important communication strategy we develop as PR pros. Gini Dietrich explains why these four rules of successful client communication will help you stay on the right track and grow your business.

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Comments Personalization is key in client service. You need to put ... by corina manea * In reply to Hanna Knowles. Yes, exactly! In-house or agency. ... by Laura Petrolino * In reply to Gini Dietrich. They make me so happy by Laura Petrolino * MINNONS! (As Addie calls them.) by Gini Dietrich * Great parallels, Laura. I think this aspect can often get ... by Hanna Knowles Related Stories Relationship-Based Client Service: 11 Questions to Ask * How to Help Brands With Change Management * Using Trust Signals to Build, Grow, and Protect Your Brand