Have you ever wondered how to get a job as a planner or strategist at an ad agency? Whether you’re just starting out, want to move from a different department, or are new to the industry we want to show you the different paths to planning.

Each episode, Penny Norman and Parker Mason will talk to different planners and strategists from diverse backgrounds to hear about how they got their started in strategy, where their career has taken them, and what they’ve learned along the way.

We’ll ask them about the skills they needed and learned, the leap they had to make, and how others can follow in their path.

Penny Norman can be found at https://www.linkedin.com/in/pennynorman/

Parker Mason can be found at http://twitter.com/parkernow and http://instagram.com/parkernow