Talks about how we're also soft and we think like we're putting in too much work already and when reality, we're not efficient of it. So, think about whatever service or product that you sell, how can you make it better? How you level up from there again and level up from there again and again and again. And as you over deliver and you provide extra value, the market then decides what your values were. As we start to take and too many new clients, we have to have some kind of filtration so that we can work with select few. I don't want a business where I'm coaching 100 people myself. Does that make sense? I don't think that's going to be effective. I don't think it's going to be efficient. And people even say you can only have 30 meaningful friendships in your life and nothing more than that, anything more than that, they're not meaningful. So same thing with clients. I don't want to just add numbers. I want to scale up and be able to impact more people. But there's got to be a way for us to do that. And that's the model that we've decided to take. So yeah, I just wanted to share that with you guys. Again, if you guys on the fence and looking at making a changing in life, now is the opportunity. Like the best time to start is yesterday, but the second-best time is now. And so, if you guys miss out on this, I'm sorry, but not sorry. It's your cost that you're going to have to pay and it's your life that's going to fall short and yeah, that's about it. Hopefully you guys enjoy this one. Again, I want to just share with you guys more of the business side of things and also what we've been working on and.