We know that YouTube has become a trendy place for podcast discovery, but do people actually watch podcasts on YouTube? A new study provides some insight. Are you producing content the same way you were in 2014? That could be a problem that causes several other issues. Finally, what is the difference between content that is personal vs. content that is personalized? Mark Schaefer has some answers.

Veritonic's study on Podcast Consumption on YouTube
Justin Simon on the one big lie that can hurt your content strategy
Mark Schaefer explains the difference between personal and personalized