Visual hierarchy is all about giving visual importance to some elements over others. In simple terms, it’s how headers are larger than subheadings, and these in turn are larger than a box of text.
The same applies to images, graphics, icons, and even colors. When you use visual hierarchy rules, you bring attention to a focal point in the design. This creates a visual balance that then starts a visual flow of information for the viewer.
Visual hierarchy is a skill that comes easy for some people but for others, it needs to be learned.
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