Today we start out discussing a client meeting Frederik had that was another testament that gated content is not an effective way to generate highly qualified leads, but rather a way to disqualify a large part of your market.

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The RAW BUSINESS podcast is a discussion between Stefan Avivson aka Mr. Raw and Frederik Saabye, marketing innovator.
The podcast centers around everything B2B. On here will be discussions, guests, keynotes and everything in between that hopefully will bring raw value to you.

Connect with us and discuss B2B growth.
Mr. Raw: https://www.linkedin.com/in/avivson/
Frederik Saabye: https://www.linkedin.com/in/frederik-saabye

Mister Raw: https://www.linkedin.com/company/misterraw/
saabyemedia: https://www.linkedin.com/company/saabyemedia