Episode Summary: In this episode of Practice Growth HQ, my guest Morne Smit and I discuss how to build a multi-million dollar healthcare business.

Morne has a postgraduate degree in Marketing and Economics, and has spent years in the business planning, budgeting and management space. He has a passion for codifying best practices and coaching teams for peak performance.

In this episode Morne takes us through where to begin if you’re looking to grow your practice and take it to a higher level financially. He also shares insights around where health professionals are going wrong and why the key to success lies in narrowing your focus.

If you want the exact steps to skyrocket your business sales and profits, this episode is for you!

What you’ll learn:

• (06:04) Want to grow your business into 7 figures? Morne shares what you need to do before you can start to scale
• (12:24) Discover why simply being good at your profession isn’t enough if you want to build a big business
• (14:18) Find out how a struggling legal practice came up with an innovative way to grow 4X their business
• (18:13) Discover why the key to business success lies in narrowing your focus
• (24:29) Morne unpacks how to create a repeatable selling system to skyrocket your sales
• (33:15) Experience marketing: What can piano giant Steinway teach you about marketing your healthcare practice?
• (38:54) Net Promoter Score: What is it and why is it important?
• (40:44) Learn how to create an ‘11-star’ experience for your patients (the cheapest marketing method you can implement!)
• Plus loads more!

Links and Resources: Website: www.emersesales.com