Travis previously built Kinduct, the athlete management platform used by the NBA, NFL, and MLB. He now applies that same data science to public health, working with school boards and municipal governments to get whole community populations moving.

Travis walks through how the platform works, from augmented reality workouts to rewards for volunteering and donating blood. He and Reuben also dig into the economics of prevention, including why its payoff takes years to prove and how Wellnify plans to show governments the ROI.