How can you serve your international and local community?  Randy Rohde, from 38 Digital Market, shares with us how his podcast is helping not only his long-distance clients but his local community as well.  For him, his podcast helps to strengthen relationships with all his clients.  Lots of great tips in this episode! Free Challenge: Want to grow your business and you're thinking podcasting would be a great tool but you're not sure where to start?  Join the FREE 5-Day https://startmybusinesspodcastchallenge.com (Start My Business Podcast Challenge)!  Within 5 days, you'll have a podcast published with a sustainable framework to use to grow your business.  Register today! Links Mentioned In the Show: The 38 Digital Market Website  Running the Bases with Small Businesses Podcast  

Show Notes:  Master of All Marketing trades (02:42)  How to command brand authority our way (04:00) How a side hustle grew into a multi-faceted marketing agency (04:59) The brainchild of the pandemic (05:53) Why podcasts are the magic bullet for small businesses/The endless list of reasons why podcasts work wonders for small businesses (07:01) How to make your guests’ entrepreneurial spirit shine (09:19) Why daily podcasts isn’t for us (10:27) Why we don’t take on any paid sponsorships…(11:17) …yet still generate revenue from our podcast (12:06) Why Randy chooses to highlight the small business community (12:57) How podcasting can become a powerful networking tool (14:55) Why you’ll never know where you’ll meet your next podcast guest (16:02)  How did we overcome the initial struggles we faced in producing our podcast (17:14) How to save hours of work with just one software (18:22) What system you should have in place for hosting podcast guests (18:45) The remedy to the uncertainty of your podcast (19:15)  Our #1 challenge with the podcast (20:32) Why committing is the key to avoiding failure (21:06) The sure-fire way to galvanize relationships with new clients using podcasts (22:02) How to overcome podfade (23:51) How Randy chose his niche (24:58) Why being adaptive is essential to podcasting/ Why going with the flow is essential to podcasting (25:49) What changes Randy’s bringing to his podcast (29:10) How trying something new turned out to be one of his best episodes (29:35) What to expect in the, “Running the Bases with Small Businesses,” podcast (31:12)