Are you running your business in ways that authentically work for you? To be successful in running your business, you must first determine what works for you and prioritize what matters to your business.
In this episode of Building Better Businesses with Catalyst Consulting, we have Sara Torpey, business coach for former teachers and service-based business owners who are over struggling to make money. She started as a middle school math teacher for many years before she discovered she was good at shifting people and slowly started a coaching business.
Listen in to learn the importance of having things that matter for your business and learning to mainly focus on them to grow your business. You will also learn how to authentically market and sell in a way that effectively works for you.
What You Will Learn:
- [0:40] Intro
- [1:43] Get to know Sarah and some of her fun facts.
- [5:20] How Sarah helps teachers translate teaching skills into business skills and vice versa.
- [9:57] How she shifted from a middle school math teacher to a business coaching practice owner.
- [14:50] When she realized she needed the responsibility of managing her own time.
- [16:59] The importance of delegating tasks you don’t like plus having the courage to change your mind.
- [23:00] Learn to honor taking breaks from work to avoid the toxic hustle culture.
- [31:57] How to evaluate the problem you think you have and what matters now, to lean into the important things.
- [37:08] The three most important things that matter for Sarah’s business and how she tracks them.
- [42:02] How to market by speaking to potential clients in a way that suits you as a business owner.
- [49:47] How to determine the sales strategy that works for you and is effective.
- [55:25] Learn to ask for help, own your expertise, and don’t sign up to a lot of things.
- [1:05:17] The resources such as coaching that Sarah wishes she discovered sooner.
Standout Quotes:
- “Sometimes we tell ourselves that the workday needs to be longer, but they actually need to be shorter.”- Sarah [28:03]
- “We all get to decide what are the two or three most important things are.”- Sarah [37:22]
- “When trying to prioritize things, prioritize the things that get you paid faster.”- Kristin [40:49]
- “Nothing was ever lost by asking for help.”- Sarah [55:39]
Relevant Links:
- Website: https://www.torpeycoaching.com/
- LinkedIn: https://www.linkedin.com/in/saratorpey/
- Facebook: https://web.facebook.com/torpeycoaching/