In this weeks episode, Eric and John break down the fundamentals of Asset Purchase Agreements (APA). The basics: What is it, who signs it, and what are you selling.

• What is an APA, how is different than equity

  • Why APA over equity
  • Exceptions
  • Structure/format of an APA/length
  • How to review, where to start?

  • The Parties

  • Individual liability – how does this work

  • Who is the buyer – subsidiary? Who is paying you on deferred payments

  • The Assets

  • What are you selling,

    • Online accounts
    • Inventory
    • IP
    • Data/records
    • Domains
    • Social media
    • Causes of action
    • Contracts

    • Goodwill

      • What are you not selling

    • Cash

    • Money in amazon account
    • Certain contracts
    • Corporate records
    • anything specific

Parting Shot of Truth

• Getting settlements done – don’t change the terms mid-stream, it kills momentum and credibility

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