Welcome to the dtc deep dive. This week's conversation is with Cory P. Nicholson, co-founder of Peachy Shapewear and we talk about his journey from his early drop shipping days, to running a 7-figure DTC brand and the challenges and wins in their marketing. This week we cover:

  • Getting 'Hot' on TikTok
  • Challenges behind getting a shapewear brand passed on social
  • Being a male owner of a female-oriented product and how to stay in touch

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