In today's episode of Category Visionaries, we speak with Matthew Wright, CEO and Founder of Specright, a specification data management platform that's raised $45 Million in funding, about why production specifications are a critically under-focused aspect of bringing a product to market, and how Specright is helping to alleviate this major pain point for their clients. With the world’s first purpose-built platform for specification management, Specright helps their clients operationalize their data and enable data-driven decisions across their supply chain network.

We also speak about Matthew’s childhood experiences traveling around the US and his long-standing love of factory processes, his first forays into entrepreneurship with his own packaging company, the vital role of product specifications in bringing products to market, and how solving a real-world problem eventually led him to create a whole new business category.

Topics Discussed:

• Matthew’s childhood experiences traveling around the US, and his long-standing love of factories and processes
• Matthew’s career in the packaging business and his quest for something new which led to the founding of Specright
• The central role of production specifications in the journey of bringing a product to market
• How focusing on a real-world problem can ultimately lead to building a whole new market category
• Why persistent belief in a company’s vision is essential for overcoming the challenges all founders face
• Leveraging satisfied customers as amplification for long term growth and ultimate business success