In order to have people talking about your beer brand, you need to first build brand reputation. In the food and beverage industry, trust is key - so make sure that you're putting out a quality product that consumers can feel confident in. Today, we have a special guest, William Scheffer, who has been a serial entrepreneur and has always been heavily invested and present in the f&b scene, that’s not all! He’s also the Co-Founder/Export Manager of Monte Carlo Beer (https://montecarlobeer.com/).

Fun fact: It’s the first beer approved by the palace and the government of Monaco.

We also talk about:

• Beer So Good Even The Prince of Monaco Drinks It
• How To Have Everyone Talking About Your Beer Brand
• Shifting Trends To Build Up Hype
• How Your Thoughts Shape Your Reality
• Luck Helps, But Hard Work Always Pays Off

Connect with Willliam Scheffer: Instagram: https://www.instagram.com/willshfr/ LinkedIn: https://www.linkedin.com/in/william-scheffer-06822039/

Follow Monte Carlo Beer on Social Media: Instagram: https://www.instagram.com/montecarlobeer/ Facebook: https://www.facebook.com/montecarlobeer Linkedin: https://www.linkedin.com/company/monte-carlo-beer/