Today I want to talk about a subject which is very close to my heart, and which can be one of the most difficult things to get right in leadership and business. I’m talking about creating strategies that align with purpose and create a powerful and, above all, meaningful impact.

Research cited by McKinsey and Company shows that around 70% of strategies and change programmes fail to achieve their goals. Which is a pretty depressing percentage when you think about it. Firstly we’ll examine why most strategies simply don’t achieve their intended results, why this can actually make things worse, and explore my proven and powerful 7-step process to give you the confidence to create, consult, implement and evaluate strategies which deliver what YOU want them to.

In the true spirit of this episode, I am open to hearing your thoughts and feedback on this episode, as well as your experiences on what has worked (or not worked) in your own organisations. Please share your thoughts and insights on social media. You can tag me on LinkedIn at Dr Jo Cresswell – The Human BEING Coach and on Instagram at jocresswell_coach

If you would like a free consultation and audit on your own engagement, communication and strategy development processes, simply email me at jocresswell.coaching@gmail.com