In this episode, Robert Jones introduces possibly the most powerful commercial and culture force globally–branding–which, despite brand awareness and skepticism, holds an inescapable influence on our lives. Learn more about Branding: A Very Short Introduction here:https://global.oup.com/academic/product/branding-a-very-short-introduction-9780198749912 Robert Jones is a strategist at Wolff Olins, one of the world’s leading branding consultancies, and visiting professor at the … Continue reading Branding – The Very Short Introductions Podcast – Episode 8 →