My guest, Michael Bernoff, is an incredible speaker and the President & Founder of Human Communications Institute. Michael is a leader in the personal and professional development industry. He works directly with individuals and corporate executives who want to change their corporate culture for the better. On this episode of I Own It with Ben Reinberg we do a deep dive into his new book, Average Sucks: Why You Don't Get What You Want (And What to Do About It). Michael shares his entrepreneurial journey, how to develop the average you want in your life, how to use the pain of obstacles, his secret to his success (and yours), and much more.