In death care, few individuals will experience what Will de Michaelis has achieved. From growing and managing one of the largest cremation brands in the world (3,000 cremations/year), to thriving and keeping his sanity during COVID-19, to helping Omega Society through an 8-figure acquisition by Foundation Partners, Will is an expert at operating a low-cost cremation brand.

In this episode we discuss:

  • The differences between a full-service and an affordable cremation brand.
  • What does a business that serves 3,000+ families per year look like internally.
  • What being a funeral director during COVID was like.
  • What lasting effects did COVID have on death care.
  • What will death care look like in 10 years.

Tell us what you think! Email us at:

Tyler Yamasaki: tyler@directcremation.com
Will de Michaelis: will@directcremation.com