Sandra Nudelman, Head of Consumer Data and Engagement Platforms at Wells Fargo, brings her experience across digital transformation in banking and fintech, as well as bold ideas and great taste in SciFi shows. She and Anda Gansca (Co-Founder and CEO at Knotch) go into greater detail about Sandra's experience working with and through data silos, leveraging data to empower the marketing stack, the importance of leading the race for data analyst talent, and the role of storytelling data (as well as data in storytelling).

Key quote: "How are we leveraging this data not just for the basics, but to create really interesting and unique experiences—predominantly within financial health—to make sure we meet those needs for our customers?"