Episode 5 is about your competitors. We naturally tend to view our competitors as the enemy but in the early startup stages they are a very useful resource. Among other key points I cover the 3 topics below to help you fast-track your research and get closer to starting your side hustle in record time:

  1. Competitors proving an addressable market exists

  2. Competitors nurturing your addressable market

  3. Competitors setting benchmarks for youÂ