We at Vocar Studios believe that when you create great relevant video content it will help grow anyone's business. So this episode is on the 4 types of videos that any business should have to continue to get good business with their online presence.

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Episode 2: 4 Videos That Will Help You 3x Your Business.

First Type of Video: Demonstration of the product or service

1. What problem it solves
2. What bad things they don’t have to deal with anymore
3. What good things come from it

Story Framework Overview:

Hero: they are trying to get something or become something

Guide: they are helping, training and/or teaching the hero to be that desired thing

Villain: the entity trying to stop the hero from getting or becoming that thing

Victim: the character that is in trouble if they don’t get helped by the hero

Second Type of Video: Tell your brand story

1. Let them know the hero is and what they wanted to achieve/acquire
2. Show them them the obstacle and/or villains in the path to achieve it
3. Show them what thing/person helped guide you through the problems
4. Show them how that thing helped the hero achieve the goal

Example 1: Camping backpack

1. I wanted to become a more consistent hiker
2. But the backpack I had would leave me aching and chaffed
3. I found this new pack, that is so comfortable, and sturdy
4. Now I am able to hike as much as I want, and I will be doing mt fuji >> thanks to this amazing pack

Third type of Video: Share video testimonials

1. Have them share a desire they had
2. Have them say the problem they had that prevented that desire
3. Have them say how pleasantly surprised they were with the service/product

4. Have them share how they were finally able to reach goal because of your service/product

5. We highly recommend the actual person with shots from where they were helped

6. If it was a business innovation - show them in their business. House help - Show the house

7. Video Sales Letter

8. Problem your ideal customer has

9. Agitate that problem
10. Why you’re product/solution solves it and why it’s better than competitors in solving the issue
11. Call to action

Those are 4 Videos that every business should have and we know they will help you 3x Business.

If you have any other comments or questions please email us at:
info@vocarstudios.com

Have a good day.