Episode description:

Executive editor Alicia Kelso talks about the McDonald's Q4 earnings along with her key take-aways from the call.

Key take-aways:

  • Marketing is king especially in the midst of not releasing any new LTOs
  • Comp sales are high at 10.3%
  • The brand is still providing the perception of value

Links

  • https://www.nrn.com/finance/mcdonald-s-increased-traffic-counts-drive-strong-q4-results
  • https://www.nrn.com/operations/mcdonald-s-sharpens-its-operations-it-returns-domestic-unit-growth