Episode description:
Executive editor Alicia Kelso talks about McDonald's chicken platform.
Key take-aways:
- Chicken consumption has increased 40% since the 1980s.
- McDonald's has trademarked its chicken sandwich name, The McCrispy
- The chain sees chicken as the next frontier
Links
- https://www.nrn.com/top-500-restaurants/mcdonald-s-rebrands-and-expands-its-chicken-sandwich-platform