Timestamps:

2:00 Product Market Fit - what is it?

04:30 “You’ll know when you don’t have it, you’ll know when you do have it”

06:20 Where does PMF start?

13:30 Product User Fit, CEO Magic,

19:30 Who is the CEO before and after PMF?

24:10 PMF with respect to products & services

27:00 Pivots pivots pivots

36:00 Favoured approaches to finding PMF

40:00 Superman’s approach to understanding PMF

47:00 PMF in B2B vs B2C

48:00 European attitudes to PMF