Ever made it to the end of your promotion and realize you forgot something? In this episode, Andrew zooms into the mechanics of effective product launch and promotion strategies. ā€œI’m going to give you five elements of executing a great promotional moment from start to finish.ā€

Show notes:

  • Overview of the Four-Peaks Theory: https://commonthreadco.com/blogs/coachs-corner/ecommerce-marketing-calendar
  • SMS capture page example: https://bambuearth.com/pages/text-offers
  • Landing page example: https://bit.ly/3khoynC