Should you post in the thread? Should you share content through stories? Let's find out how to engage with your audience better through these Instagram features.

In this episode, I discuss the differences between what to post on your Instagram thread versus your stories. You'll recognize which method is better to nurture and keep your audience informed, whether it’s sharing the latest updates on your business or taking them behind the scenes. Tune in to learn how to maximize this social media platform as a relationship-building tool for your business.

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Timestamps:

• (03:23) Purpose of IG threads
• (05:18) Purpose of IG stories
• (08:15) Threads or Stories?

Standout Quotes:

• (02:36) "In order to determine the results for your social media..., you have to first know who your client is and then you have to understand what they want from you to be engaged."
• (03:33) "When you look at a thread post, you want to immediately identify that as something that is informative, educational..., that could include introducing yourself: who are you, what services do you have, who is your ideal client, [and] an announcement about your new office."
• (05:28) "Stories are more about behind-the-scenes..., taking [your audience] on a journey."

Resources Mentioned:

• Get the latest updates to Doctor TK’s events at https://www.doctortk.com/links/

Connect:

Find | Doctor TK

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On Youtube: youtube.com/c/DoctorTK

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