Blogging is NOT dead and WILL help you attract and convert more leads! Aaron and I chat about the best practices when creating and publishing blogs. And if you get stuck on WHAT to write, this episode will guide you in the right direction! * How SEO plays a role and will guide you in the right direction. * Our favorite SEO plugin - SEO Yoast and best practices. * How to come up with topics for your blogs that will attract your avatar faster. * What other elements should be added to your blog to optimize for SEO and conversions. * The one key thing that so many entrepreneurs miss that increase exposure and visits to your site!