Getting to the Truth Before It's Too Late
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Most companies routinely have one or more large programs/projects in play, and they are counting on these investments to advance their corporate objectives. On this podcast, Brad Hairston talks with John Rossman, Digital and Innovation Advisor and Author, who explains how and why company leaders need to take a closer look at their most significant strategic initiatives.
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Here’s what we talked with John about:
The definition of “big bet initiative”
The success rate of big bet initiatives
Key reasons big bet initiatives fail and a recommended approach to turning the tide
The value of “proof points”
A radical way to change the reporting on big bet initiatives
A real-life example of pressure testing a big bet initiative
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