LIVE from isolved Connect: Creating the Link Between HR and Marketing

Hosts: Trish McFarlane, Karen Steed

Guest: Lina Tonk, Chief Marketing Officer, isolved

This week, we met with Lina Tonk, live from the isolved Connect Conference in Nashville, TN.

• The link that needs to exist between HR and Marketing

• Importance of cross-functional budget and goals

• Generational differences and their impact on messaging

• How and why to achieve direct communication

Connect with Lina Tonk here

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