Guillaume is an entrepreneur, co-founder and CEO at Lemlist, one of the coolest sales automation platforms on the market right now. Guillaume and his team bootstrapped in the past the “Lempire”, Lemlist + Lempod and exited Lempod to focus on Lemlist. During this interview we cover: 00:00 https://oribi.io/lp/classic-10?utm_source=podcast&utm_medium=referral&utm_campaign=saasdistrict (Oribi.io) Smarter Data-Driven & Analytics Decisions 01:02 - Intro 01:57 - Most Effective Way to Reach Customers 10:20 - Personalized Sales Automation & Building Relationships 13:26 - Growth Channels that lead $10M + ARR 18:05 - Creating Content & Building a Community  21:32 - Recommendations to SaaS Founders about Growth Channels 27:36 - Buying Email List or Places to Get Sources? 29:12 - Contentfy.co Your On-Demand Podcast Editing Team 30:36 - How Often To Send Marketing Mail? Any Best Time? 33:53 - Increasing  the Reply Rate 35:23 - Top Tips & Tricks for Open Rates 38:16 - Guillaume Background, Exiting & Reffusing a $30M Funding Round 43:36 - Long Term Vision for Lemlist 44:54 - Advice Guillaume Would Give to His 25 Years Old-Self 45:59 - Matt’s Greatest Challenges as Being CEO at Lemlist 46:22 - Instrumental Resources For Guillaume Success 48:32 -  What Does Success Mean To Guillaume Today 49:15 - Get in Touch With Guillaume

Mentions: https://www.lemlist.com/ (Lemlist) http://lusha.com/ (Lusha) https://www.dropcontact.com/ (Dropcontact) https://www.pixelme.me/blog (Pixelme Blog)

People https://www.linkedin.com/in/randfishkin/ (Rand Fishkin)

Books: https://sparktoro.com/book (Lost & Founder)

Get In Touch With Guillaume: https://www.linkedin.com/in/-g-/ (Guillaume Moubeche’s Linkedin)

Tag us & follow: https://www.facebook.com/SaaSDistrictPodcast (Facebook)  https://www.facebook.com/SaaSDistrictPodcast/ (https://www.facebook.com/SaaSDistrictPodcast/) https://www.linkedin.com/company/horizen-capital (LinkedIn)  https://www.linkedin.com/company/horizen-capital https://www.instagram.com/saasdistrict/ (Instagram)  https://www.instagram.com/saasdistrict/ (https://www.instagram.com/saasdistrict/)

More about Akeel:

Twitter - https://twitter.com/AkeelJabber (https://twitter.com/AkeelJabber) LinkedIn - https://linkedin.com/in/akeel-jabbar (https://linkedin.com/in/akeel-jabbar) More Podcast Sessions - https://horizencapital.com/saas-podcast (https://horizencapital.com/saas-podcast)