Great to chat with Alexander Gillett, CEO and co-founder of HowGood, a company with the world’s largest food product sustainability database. We discussed what it took to build such a  unique dataset (14 years!), the importance of decision making to actionable sustainability, the challenges for sustainability across the developed versus developing world, their go-to-market strategy, why trust is so important for early startup teams and more!

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1. Subscribe to the Carbotnic patreon
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Thanks so much! 
James