Jim Eustace from Bound joins the Destination Marketing Podcast to talk website personalization in destination marketing. Topics include A/B testing on your website, knowing when it's time to personalize your website, and personalization and A/B testing for conventions and events.

"I think the first question is: Is your website important? Do you drive traffic to your website? Do you believe that potential visitors come and research before they make a decision to visit your market?" Jim Eustace on knowing when to personalize your website.

Click here to learn more about this episode

If you are interested in any of Relic’s services, please email adam@relicagency.com or visit https://www.relicagency.com/