The month of January, for me, has been all about metrics.
It started with Architecture - if you can't track it you can't measure it and if you can't get it into the core model you'll have a hard time scaling.
Last week we discussed what I really want - filters by Program and Partner across all primarily leading metrics. It's a clear call back to the whole 'architecture' thing I started with. I also kicked off a fun new weekly partnership with PartnerHacker so you can also read it here (or ... literally here... if you're seeing this on PartnerHacker).
This week we're looking forward into what I believe is a growing trend for Partnership metrics in 2023, built around the core tenant that 'Trust is the new data', literally the tag-line of the PartnerHacker crew,
Here's the top-line summary...
By Aaron Howerton.