Show Links:* 00:13: Welcome, Aleyda Solís, International SEO Consultant, Orainti * 1:06: E-commerce category pages best practices * 7:18: Companies that do category pages well (JB HI-FI) * 11:21: How to optimize product pages * 14:42: Why human-first content is ideal * 17:34: Companies that do product pages well (Manscaped) * 19:24: Do accordions have SEO value? * 22:55: AI tools for e-commerce category/product page content * 26:01: How to keyword map effectively, Aleyda’s cheatsheet * 30:56: Avoiding keyword cannibalization with different intent * 34:28: Final tips, tactics, and recommended tools

Show Links:* Aleyda’s Presentation: E-commerce SEO Horror Stories * Follow Aleyda on Twitter * Follow Ross on Twitter * Send us an email