Show Notes:

  • 00:20: Drew coins the term “algo-holic”
  • 00:30: Why you probably weren’t hit by an algorithm update
  • 2:01: How brands with good reputations can disrupt your space
  • 2:50: Measuring competitive research effectively
  • 4:20: How to understand the biggest players via keyword research
  • 5:58: Why monetization models play a part
  • 6:52: Acquisitions in your industry vs. ranking longevity
  • 10:20: The importance of homepage link velocity
  • 11:37: Why following Google’s updates is still important

Show Links:

  • Follow Ross on Twitter
  • Follow Drew on Twitter