Show Notes:* 00:10: Welcome, AJ Kohn, Founder, Blind Five Year Old * 00:42: The current threat to SEO * 5:33: What’s causing hesitation towards SEO? * 7:30: SEO measurement and A/B testing * 9:25: Data-informed vs. data-driven culture * 15:38: Potential solutions for SEO resistance * 19:35: How to quantify SEO impact for clients * 28:03: The rapid growth of long-tail search * 36:10: Google’s featured snippets, good or bad for SEO? * 40:02: AJ’s seoClarity review * 42:10: What AJ learned in 2022

Show Links:* Visit AJ’s blog: Blind Five Year Old * Follow AJ on LinkedIn * Follow Ross on Twitter * Send us an email