Show Notes:* 00:00: Introduction * 02:09: Intro to the sheet * 3:00: Keyword Research process * 4:50: Keyword Difficulty * 5:20: Relevancy Score * 6:30: Ranking Page URL * 9:27: Links * 11:45: Page Traffic and Traffic Value * 13:05: KOB Score * 15:00: SERP Features and Keyword Demand Trends * 16:40: Word Count * 17:48: Refresh Frequency * 19:17: Revised KOB score * 20:25: Categorize and Funnel Stage * 22:08: Conclusion

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