My guest this week on Here Comes Pod is Wall Street Journal writer Ben Fritz, author of the  best selling book The Big Picture. Ben talks about his days coming through the entertainment journalism ranks at Variety and the LA Times, before he joined the Wall Street Journal where he is currently West Coast Bureau Chief for US News. But our main focus is The Big Picture, Ben's fascinating dissection of the movie business which charts the ever-increasing focus on franchises and brands, as seen through the lens of the revelations from the Sony Pictures hack. Enjoy!