Kerri McDonald co-founded her agency The Greenhouse in 2020 to help eCommerce brands improve their email and SMS channels.

They’ve already helped over 30 brands to generate over $50m via email and SMS alone.

Prior to founding The Greenhouse, she was Director of Marketing for a beauty brand where she grew eCommerce sales from $2m to $25m in just 3 years.

In this episode we discuss:

• Implementing SMS into your marketing campaigns
• The right time to start expanding your reach
• The various uses for SMS… and which approach has the most benefit for your brand
• Where to source your addresses
• How best to communicate with your customers via SMS

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